Viral Tweets as a Service, Toastmasters of the Future, and Other Business Ideas

i think you could reinvent toast smash like i feel like this is a business i could start if i wanted to which is like toast masters i think can be modernized like you don't have to have the oversized suit you don't need the like in person meetups ups like i wrote discord toast faster like i think you could do this whole thing and zoom or discord like i think you just have people get into little chapters practice this stuff make you know they kinda meet people they kinda learn some techniques and they kinda get over their stage fright around public speaking and it the local ones ladder up into like the state ones and they ladder up into like the national ones and some people compete at it and you get your certificate after going through the program and it's like kind of a course it's kind of a church and it's kind of like a self help they seminar that i think could be recreated in a modern way using discord that's my idea react to that alright what up it's my first million to podcast podcasts that will change your goddamn life if you like your life unsubscribe right now because it ain't stay the same by the end of this listen the bank again a good tagline alright by the way i think of all these amazing intros when we're not here on the pod and then i totally forget to do them like last night i was like i was doing this little train sound to my daughter and i'm i was like dude i'm freak good at making this train sound i am like the best at doing this fake trade i like i gotta show sam i'm just gonna start the podcast feel like sam you wanna hear train sound and then i'm gonna do it ready i hold on this is stupidest shit ever why anyone listen to this a great cold open alright dude talk to me about this dude who email us this guy who's this guy alright so so jonathan was like hey you guys gotta announce the winners for the clip contest and i don't know who they are but he's gonna help us do it is it jonathan is it this guy dylan or can i tell a separate story about this guy i i don't know who doing is okay alright so this guy is a winner in my heart he may not have won the contest but i'm gonna find a way to like employ this person because he's amazing so this guy reaches out i'm just gonna read you the cole email because it was too good he goes yeah yeah i hold a little unsafe it goes i've clipped every m youtube pod that has been released just all business straight to the end there he goes hey sam sean then all again then all bold i've clipped every m podcast episode you've ever released i'm twenty two unemployed i moved to israel next month and i have nothing to lose just kidding he didn't have that nothing to lose part but that shit would have been a little dangerous he says i have nothing but seven k in savings to avoid getting a job in israel i figured i'd clip a i clip all of your podcast podcasts and either a you're you're you'll buy my clip channel or b you'll hire me to do this for your full time you keep saying that you wanna grow your huge youtube channel but you're not you're simply not putting on enough content let me explain youtube shorts short viewers are addicted to crack cocaine youtube wants to give viewers as much crack cocaine as possible to keep them addicted to youtube your content is the crack cocaine and crack cocaine addicts don't care about quality they care about quantity the amount of crack and there goes here's what you're can do you're gonna use youtube shorts to drive people to your main channel your main content is is quality your shorts are gonna be quality hire a dog parenthesis is me which is just just an incredible way to start a sentence hire a dog parenthesis instance me to pump out a hundred short a day get an average of six hundred thousand new monthly viewers that will come from the youtube discovery feed what's and then he goes this is the ransom letter party guys what's six hundred thousand new monthly viewers worth to you question mark your dog doing that's right doing you want my dog man this is amazing this is an amazing email spoke straight to my heart i emailed done i i did you i replied separately to do no i just forwarded it to everybody i forwarded to my whole team i was like this guy the dog and then we and then he put a clip in there he goes here's an unlisted video from the account to prove it's me and then he watch it and he's talking and he sounds normal and he's cool and he's interesting and i was like i freaking love this guy know i emailed them i like hey i i'm gonna send your stuff to hubspot and they could decide what they wanna do with this but like can i hire you do stuff because you told me you hired this content person i was like i probably need i've kind of been stuck to my personal shit maybe i should hire this guy and i emailed them so i'm i'm definitely gonna talk to him he this was a really good email i ignored just about every single email but this is i replied and i was like so dylan i haven't replied yet but you're gonna get something from both of us or one of us saturday jonathan you had some more logistical things to say about who actually won the contest who who won the contest so we do it this guy not win by the way wait and well let's say so we do a contest where we give five thousand basically we have like these full episodes on youtube people go there they clap clip them up and they post them on tiktok and instagram whatever these use are our hashtag and we just are gonna select people and we give them five grand but go ahead jonathan yeah so you select res select one person who has the most used period and then so the other one is just the person of our choosing so dylan you are the lucky winner it sounds like but the actual winner was just some dude who created a a tiktok with neil patel and it said like this billionaire spins a hundred eighty k which is not even true because he's not a billionaire so that is the other winner that person's channel is called how many views did that get that thing i views i think two million views yeah my first my first mill clip how do these like there's so many kids that are doing this they put on tiktok how how do they get so many views well this guy is a genius because he took he took the right clip right so he took a clip of some guy saying how much he spends which is gonna go viral because people get mad about it people get mad when they hear somebody spending so much money and talking about it so casually because he also says in the clip and i'm not rich but blah blah and then people are like yeah you're not rich bro you spend a hundred and eighty k a month and they like go off and so that that little thing is like a trigger and then it's like oh watch this i'll trigger everybody right now with this one little clip so i think that's what work also in the comments he was smart because somebody would comment be like who is this guy or and he he reply founder of google more question like the the the guy so he's intensely replying the wrong thing and that was like dude test not the founder of google so all of sudden the algorithms like yes comments comments and so he would just reply like question like nonsense shit to people's comments and people won't be like you're wrong dude you're so wrong he's like yes but about to win this five grand off this two million clip so you know congrats but also guys i feel like we should right now they're all making their own handles like m m clip you know million clip boys and like they all have their own little handle like shouldn't we get these kids it's only like i don't know ten people who are really good at this like could we get them behind like our actual clips channel and be like whoever within this channel gets the most views gets the the bounty for the month how do you do that you just you're gonna give the password and log in to ten different people and just say like fight yeah it's like you just like we're it's like we're just gonna throw like one year towards for right a cock fighting right i'm down i'm can can we is that able to be pulled off like can you how do you know who's is who's but they tell put them in a slack and give them all the login and then when they post it's like do they have to say i posted x and then you're like alright cool jump up put in the spreadsheet which one you posted and then we'll keep track can we do that that actually that's great let's just do that it and also make it easier for all of them because then that account will have more content so then all of them will benefit from the additional algorithm with jews the followers that builds up will all be aggregated and we will own the channel in the end which is helpful to us and so i feel like that's a better way to go sounds like dylan the dog so we just put dylan to work and he should be able to dylan you know like in in any good you know like cock fight you know two chickens or rooster or whatever fighting each other it's like there's the one who's got like one eye he's been through like a hundred fights and he's still here so that's dillon the dog and every new challenger kind of comes in and he kind of w them and you know keeps them all together that's how i'm viewing this i'm i'm i'm about it anyone that calls himself a dog i think is pretty cool so i'm a simple man with simple taste yeah yeah yeah like well i only know like dog the bounty hunter but he's cool to me so this guy dylan in the dog is is the we're two for two for cool dogs no got an sweet i'm in we know more where do we go from here alright well let's talk about this content remix thing so i posted this on to twitter i think this kinda of what you're talking about i was like hey man i produce a bunch of content but like i'm kinda lazy with the follow ups so you know i'll produce the content of this podcast but as soon as we like literally the podcast ends with usually you say alright we're done that's the episode and then literally it's usually like one second later i'm like i realize how hungry i am i'm like i'm gonna go eat by and then we like don't talk again until the next you know i don't even know i just i had to like you and i recorded today's wednesday recorded on monday i like messaged ben on tuesday i'm like why aren't the episodes out if he goes like because we released it like next week i'm like we do since when it's like always last february yeah like i don't know how this podcast goes on the internet so we're even way almost never or like the other day i like clicked it in the in the app i was like oh man like this description is horribly out of date in this title in this intro and i like sent ben all these notes and he's probably like dude we've been doing it this way for look if you had a problem with this why don't you say anything for the last nine months and say i don't know never listen i never click it like yeah i'm here for the live show i don't i don't go to it after the fact it takes a lot of space on my phone in fact i delete all the episodes and so you know if i'm not really the the the right listener but anyways long story short i put out the tweet i said hey i wanna hire a content remix basically i put out content on a podcast or my our newsletter from mil road but that's content that could live that could be turned into tweets turn into linkedin post and like it seems like that's what smart people do they like cross post their shit in other places like we're we're doing contest so that somebody else will take our clips and put it on tiktok so this is this idea of content rick's remix and i got a bunch of people interested which was great i hired one guy he's got brandon and he started with me this week and he's already putting out like already this week i'm gonna put out more content than i did like the last six months because he's like all he's doing is taking the best stuff we've already done and just like packaging it into smaller nuggets that can go on all these devices channel so like for example i'm adding a newsletter send once a week that's just gonna take the three best ideas or topics we talked about on the pod i'm just gonna compile them into that because i know those people like people who are on my newsletter they would like this content summarized and maybe even fleshed out right because the podcast is very off the cuff so sometimes you could kinda trim the fat and do a little extra research add a little data and make it even better and so just take the three best things we talked about so he's doing that for mil road putting it we put it on linkedin we put it on twitter it's like okay cool so this this idea of content remix and as i was doing it i saw a bunch of other people were like hey if you find anyone good i would happily pay for this i'm you know i'm i'm already like you know up to my ears and like how much content i'm willing to create and like i would love it if somebody just took my stuff and repurpose it for other platforms who's an example song out so oh god who's their names so i'll show you actually the guy who used to work for you alex garcia i think this is yeah yeah so he had tweeted out something very similar he's like you gotta recycle your content and a bunch of people had replied into that as well so that's how that's where i had seen oh wow there's like i'm not just getting emails about it but like people publicly were also like i would i would pay for this if you had this here we go so this guy i don't know how you say his name kai kai high i don't know he's got this famous blog rad reed dot c yeah yeah can he say his guy's name i don't know it's one of those words that i have only read on paper and i'm too embarrassed to say that loud so he's probably got like you don't know tens of thousand hundred thousand subscribers he goes he because man how would i find train and manage this person like let me know if you find it another guy k piece since dude this is so true i need one for my newsletter another person comes in and they're like for who was like somebody who's in into like kind of buying businesses space and they were like yeah i would kill for one of these and so i started thinking like actually i've been noticing there's these like niche agencies that people create that are like this like product size service so it's a service that they turn into like hey you need an exec assistant like just come to us we have vetted trained exec assistance that we will assign to and we'll kinda manage that relationship and make sure that you you learn how to use them and they provide great service to you and you're not like you don't have to find them you don't have to train them you don't have to worry about quality control and so like i think athena is one of those that's it's like big and they're like tech circles our buddy jack i think uses one of theirs we talked about the and we have like away our french marshall just she is it called shepherd port shepherd support yeah and they like scale pretty quickly it's just a service based business it's very straightforward my buddy jesse pug he did one called growth assistant pretty dope basically it's like hey there's people like in the philippines that are really good at like managing your facebook ads reporting data in excel like every day you know like going and updating your seo tags and shit like that all these like little things that help your business grow so he took the idea of like a va or a an executive assistant he just rebranded it as a growth assistant and specifically they know how to do tasks that are related to growth like oh i'll go get a transcript made and then i'll format it and i'll post it on your blog or i'll due to what i'll look up your analytics and post it to you in slack every morning you and i have a friend and they make a million dollars a year eighty thousand dollars a month ghost writing tweets for other for like popular people not popular people but like business people writing other people's tweets and using his handle to click like on the tweets that they right so it gets traction and amazing he was this person was telling me about this and i was like hey that's awesome and b like if you wanted to and actually scale this into something that could potentially make like four or five six million dollars here i think you could do i mean it's just an it's just a boring agency it's not like that cool but i think you could just do like a twitter ghost writing service i don't actually know how you would do it because this person who i mentioned they do have some help overseas and i don't actually know how would you do it how do you teach how do you teach someone in the philippines to do this i think you could teach it but the hard part is like if you're grocery for somebody else like again you need the source content from somewhere right like that the thought has to be somewhere so anybody could write the tweet once you have the thought like for example you did this with that what's the name the hockey player you helped like go for viral like five times chris so chris pro doing that was like the easiest thing because i'm like well you're like you've made over a hundred million dollars and they and show like this is the easiest thing ever it it's like you it's like you like it's like this is an interesting story yeah well what's it's like a hot chick asking like for dating advice it's like oh i mean there's like like it's the easiest game on earth right you know what i got instagram tips for me and like yeah yeah like moves the camera down to three inches yeah it's just like the easiest know what i mean like they he he had the goods you know like yeah it was he's that's a that's an easy game i don't know how you would do that though for someone who's just a computer nerd well i think people do for companies right i think that's where that's where that per our that friend is doing it they they basically take companies i think that they invest in and then they sell them this service for their company content i think that's the for little for the f like the ceos yeah yeah exactly and so they they kind of whatever i don't know but but i'm interested these like product size service agencies i think they can do well i bet you should i i i'm i don't wanna do this so like you know feel free to steal my idea of like content remix there's all this already exists for like you know we cut clips of your youtube videos i'm not saying this doesn't exist i'm just saying good a lot appreciate this would be successful a lot of people are doing this right now for clips so you and i know a couple people like that guy michael who you met with the other day and then what was the guy's names who we hired like two years ago to do and henry yeah yes and that's like fine i think text is way easier like ways easier like right because land market is better because podcast are not a good market to sell to they don't have learn type of stuff they're not making any money off this right so you need to go for somebody who already has money and just has a shortage of time and for them words that bring them attention becomes you know becomes more money right how much that's the trick how much did you pay this guy you probably don't wanna say i don't wanna say i is his name but you know like it's a reasonable amount so but but i would say if you wanna see kinda how these work that guy jesse jesse p on twitter he tweets out the numbers behind his agency every like month or two and so like they're now up to five hundred i think five hundred thousand a month and monthly recurring revenue four hundred to five hundred thousand there's a woman named adrian who actually runs the company so he had the idea he had a friend or somebody had worked with in the past named adrian and she start actually like is the ceo of that company and an all assistant and growth assistant basically just means like they fill out the they just they fill out like spreadsheets it's kind of like all the little junior growth hack assistance stuff so like i'll tell you how we use it for e comm right or like we don't use them but like here's what i would do i i kind of like this is this is for somebody who's not as experience maybe because like i already had people like the setup so i didn't need to pay the additional like fee that you you know you have to pay this management company right but basically i'm like hey every day you go put you go take all the these five kpis from our facebook ads google ads and shopify you put them in this spreadsheet color coded it then you take a screenshot you put that in slack because i wanna wake up in the morning and i wanna see our numbers color coded and i wanna be able to comment on it and take action i don't wanna spend the hour right like digging through and updating this dashboard and then secondly it's like oh okay cool every week i want you to go take the top sellers i want you reorganize the store based on these rules and like i'm sure there's some software app that can kinda do this but like for for every business there's all these little nuanced you know like sort of like duct tape together things that you do that just make it work a little better but anything that's repetitive and anything you don't enjoy you wanna delegate and so you delegate that to a growth assistant you teach them how to this like we with influencer outreach too like go on go to this tool find influencers who who match this criteria reach out with this pitch here's the follow ups sequence i help craft with you and then like every time they they post something put it in this google drive photo so that my ads team can use it right like it's like super it's like a pipeline you know of of of organization jeep can you tell me about this d soda stream competitor thing yeah i i think it's a great news so i got a soda stream you probably already have one or have seen like so listen world listen listen what i have i have a soda stream okay and then as a gift i was gifted this thing so a soda stream is basically a can it's this thing whatever but you buy like the you have to buy like a thirty dollar canister at the rate i was going like every two or three weeks because i use it a time that's like all i drink it's like thirty bucks so what i did was i went to a scuba store and i bought a cute a scuba tank and it's you can if you go to my tiktok you could see it i bought this huge scuba tank and that cost like thirty dollars and i filled it up with c two or whatever it is and that's what i've been using to to drink for my sodas stream and it's the greatest thing ever you like i just bought this like this like this like attachment so i could use it it's pretty amazing that's hilarious dude yes i just got one and i used to laugh and be like oh nice homebrew brew you're doing for your water like jeez you know like like could you pick a more boring hobby than like bubbling your own like water at home dude checked check the link that i sent you in the slack or in the in the in the riverside chat okay let's see is this your okay it's a tiktok of your oh my god this is sol hilarious it's a giant scuba tank on the ground looked up wired to your soda stream is this not gonna be like too high powered it's makes it it's very high powered i like i like a what i say at home is it's i want my bubbles to be aggressive i want i want i want like i really thought your quote there was gonna be cooler yeah like that i say at home i i i always tell people i like my water bubbly right i more epic yeah but i do like aggressive bubbles like you know top chico i want it like how it burns so good that's what i want and yeah yeah there you go and and that's what i want anyway i did that i bought like a piece for it for like ten dollars like it converts a scuba tank into a canister for tote of for these soda streams this soda stream business do you know that it's like a multi billion dollar product yeah that that's what i was gonna bring up so i when i bought this i was like i was like this is a great idea you i'm buying tons of lac croix and stuff like that it's kind of annoying go log these heavy can i was like actually this does make sense to do at home and the product is slick you don't plug it like thought i'm gonna have to like connect this to my water line or something like it's like no it's like just sits on your counter no attachments it's like fucking hands free wireless bluetooth got it it's like an air pod basically and you put the bottle in you pump it three times you feel like you feel like you did it so you get this like sense of accomplishment and then you get the fresh sparkling water and it's awesome and it's not even flavored but it's fine and my daughter loves making it with me it's like a whole activity i can like if she's crying i'm like you wanna go make some spicy water and she's like yes and so then we go and do it and so i'm like alright this is an amazing thing i go look it up i'm like you know i think the sodas stream could be big and then like of course it i google it's like it's sold for three billion dollars like i don't know five years ago or something like that like all white pepsi i think they probably do a billion in revenue like i'm pretty sure right before they sold they were at nine hundred something million dollars in annual revenue and then they sold in like you haven't heard number since and like i'm sure it's over a billion dollars now yeah yeah yeah yeah i'm pretty sure so there's two businesses in the space out of a shocked and how big they are and one was sodas stream i think it's an israeli company correct like i'm just this is off i don't remember yes i believe so it's an israeli company that has been around for a bit and they killed it them and you know what else is just a behemoth is keurig keurig coffee i think keurig coffee makes like five or ten or something crazy billion dollars a year in revenue and it's been par into a holding company that they buy all types of other stuff right oh wow yeah the other one that that's like this i thought you're gonna say is what's the name of the one that was in offices and that these i think it's bev yeah b why i i'm not sure exactly which one that was a multi hundred million maybe a billion dollar company also and basically it was like hey fancy water fountain for your office like you can bring your water bottle to this you can just take a cup it could do bubbling it could do flat it could do warm and it's like alright that's cool that's better than like and i think they give you the machine for free and then you gotta like just pay for the canisters over time right the same like razor blade model i'm like a big soda guy like to the point of sometimes i go when i live in san francisco i used to go to this movie theater nearby because they had a freestyle coke machine that you could use without buying a ticket to the movie so i would i would always walk there just to get a cherry vanilla coke zero out of the soda machine the freestyle machine you know you know those machines of course of course they're the best so i try to buy one and you can't you can't buy you can't buy one of those machines you have to lease it and their terms it's like a lifetime lease so you have to spend like i think like two hundred dollars a month and you have to be willing to sign like this crazy agreement and then they have to come every month to refill the thing it was a pain in the ass i was like dude i just want like a like i want like a coke fountain like this seems like pretty easy just let me give you money and have it and you you couldn't you couldn't do it so these bev machines i'm all about i think they're amazing and the soda the soda stream i think it's also amazing i i have one and i use it all the time too but i i hate i wanna bed bath and beyond buying those stupid ass containers right and so i think that there there are but i think that they're i'm sure some somebody these are successful but basically saw and i was this would make for a really interesting d d product because i think you could this has the making of what would make a really good d product and then i found one that was like really well designed i can't find the of it right now it's like sell back or some sell back or something i don't know what it was some something like that but basically soda stream competitor but you just say alright these guys are selling through target and whatever how can i do the normal d playbook right get the logo lowercase pastel fonts send it to some influencers create a juicy offer that's like you know you can get the machine for like just pay for shipping and i'll send you the machine and then like now you're on the hook for the subscription of like cartridges somewhere like someone's been or mo book make it small make it big do something to like make it add a twist to it but damn this thing could this thing could work this thing could pop off so i don't know do you see drinks with competitor i think like a a hundred million dollar plus idea yeah that's an easy one what else do you wanna do alright let me give you another thing that i think is kinda cool so i started teaching my course this week and how to go is it bigger you know i make the it look easy bro i make it look easy i heard love shirt up shirtless yeah there's multiple people who just come to the class without the shirt on and i'm like bold bold choice make yourself at home and you know they're all like ripped so like you know it's not like like we do have a line and the line is if you're not ripped if you're not adding to the visual appeal you're taping away from the visual appeal and that's where they rule with michael where this my class rules we're the sale where the sales how do they compare to the is digital revenue dropping off highest sales ever really for me i thought it would be slower because like the economy's going down i don't know why maybe maybe i sold it better maybe people just were like oh you know what like yeah life is changing you got pandemic you got layoffs offs you got all kind of stuff like what if you know basically can i use a skill set here to like to like win in this like what do i need to change given that the world is like not the same as it was i think they're there's an element of that like it's sort of a new resolution effect where when the world changes a bunch people like assess like what's what matters and they realize like oh wow i invested a little bit of money here could i unlock more potential they in this new path because my current path is being shaken up and he did it wave what's the reason do no m they've been like they went overboard for me it it's been awesome to there like they're like managing my course for me and like doing a bunch awesome help helpful stuff the first session i was like oh shit okay i gotta like dust off the cob i gotta go perform and right before i was like i'm gonna go on and i always work myself into a state a state of mind and i'm like i'm gonna i don't i don't show up to these like cold or i don't rely on the slide echo of the material like i gotta perform so i'm like but but i'm not i'm like it's ten minutes before and i'm like oh i'm not in state right now i gotta get and so i like what do i do and i'm like i gotta like you know like in nascar or whatever we you pull over and like they do like the pit stop and like like and i take off all four wheels put new wheels on to like paint again slap the driver in the face like go like that's basically what i did to myself i like jumped in a cold shower and i like i like immediately turned on this thing i was like i like this like youtube video and i was like what do i need was like i was like i think if i come out hot with a story like i think in that first two minutes if i just come in strong people are gonna be like oh shit this is gonna be at like this is gonna be different like oh this is gonna be good because you know like the first impression is gonna really matter so i googled this like i was like maze i don't know what i wrote but i was like amazing start of a speech i put that in youtube or something and it pops out this video from a guy who won like the toast masters challenge and the guy does this he goes this is good for the youtube viewers maybe podcast you're not gonna know the hell's going on so the guy walks out on stage not a not a great looking guy some you know looks like by indian cousin it's from somewhere so he he walks out and he's like doesn't say a word stands in front of the stage he's digging into his pocket you don't know what he's reaching for pull how of cigarette pushing it in his teeth get to lighter and kinda like the cigarette and and you get hear the crowd like memory like some people are laughing nervous some people are like no like you're indoors like don't don't do this and like other people are just like they don't know what to make of it so already motherfucker has a said a word and he's commanding the room just by doing a pattern interrupt right so he comes out here and he's like and he looks at the crowd because they're all reacting at this and he was like in his own world and he didn't come out says hi i'm sean i'm here to talk about but no no he didn't go out there and gravel till the audience he's he's trying to like this say right he looks like oh you're there and he he looks and he goes what this no and i was like what i was like what is he doing this is incredible this is mine blowing he's so he's like it just his facial expression he was like oh what what am i doing this no he goes you think this is gonna kill me let me tell you something you know how many people die from cigarettes every year and i was like he's nobody does answer me he's like whatever four million people die from cigarettes over year he's like you know how many people die from like a obesity from sugar if i had brought out a cupcake and he's like you know nobody would have bad an eye but i like this one little cigarettes statistically shows that you know like actually the biggest variable in me getting lung cancer is my genetics and not the fact that i smoke oh i he goes and also i made all those facts up saying that he said that he's like why he's got him like in the palm of his hand they're laughing they're like they're intrigued everyone everybody's paying attention then he goes into his talk and whatever he like starts his thing and i was like this is the fire i need i turn off the video i run out the shower i put on a shirt i start my my course and i'm like i don't do that i do like a completely different thing but that just sort like set the mood what anyways well what did i do oh i go i so i first told the story i go i i go you know i'm here but i normally don't do this and they're like what do like you're you were teaching this course i just paid you somebody do you mean do so i'm like i don't know what to do you know i i once i wanted to watch what amazing what what is the best public speaker do so i watch a video of tony robbins talking at the dream force conference who here from san francisco you know if you're you know the dream force conference if for san francisco it's just the whole fucking city down and you're like why why can't i drive because salesforce is having a good conference like they shut down the roads and people are like yeah on the chat and then i'm like alright and mark ben off ceo of salesforce goes alright guys we got a special treat the final speaker of the event this guy's is one of the best but here's the deal he doesn't come out to a cold room this guy will not come out if this room is cold he won't and not temperature wise he's like you need to have some you need to be i know it's the end of the day but this guy won't walk out to ko so get let's get the clap going and people start clapping and he comes out and like it's basically like you got a standing ovation before you even entered the stage and i was like i was like i saw that and i was like new thing for me i don't come out to a cold room and i so like demanded that they give me a little energy and i was like i was like how about we start with the story was down for a story and they're like yeah yeah give me a story i go and i told a story i i told it on the podcast before the the dmv story and basically my my my message to them was like look let's all be honest ninety eight percent of courses and in what and everybody in the chats like waste of money waste of time blah i'm like story good decision you dropped a thousand dollars on this course and you know that the stats say ninety eight percent of you are gonna end up with a waste of money no results no progress waste of time and i was like okay but we don't we don't you know we're not part of the but we don't wanna be a statistic so like what's the right way to do this and i told the story about like how my trainer how he goes to dmv and normally the dmv like this horrible experience and he's like i wanna a five star experience so he decided to show up he's like if i wanted them to be a five star hospitality experience like r carlton of dmv i'm gonna show up as a five star customer so i'm gonna walk in with a different energy into that and then like he and then a bunch of good things happen he got to skip the lines lady gave him the thing he didn't have to take the test blah i i tell her i told the full story of that that version and i was basically telling them like you're gonna get out what you put in if you show up to this like half of you are right now in the zoom just s over low energy half checking your phone you know not sure if this is gonna be good or bad like you know not convinced you know you're coming in with a two star attitude and a two star effort you're gonna get a two star result and so i'm gonna show you in this first session literally how to attend a course it has nothing to do the writing but i'm gonna teach you how to show up to a course we don't learn this in school i'm gonna show you how to actually do this right i like to go through a couple of like med that's amazing so you let's talk about this course thing for a second because it seems like you are getting a lot of energy from doing it right in the moment yes enjoy it i hate selling it and fair okay great i mean i don't think anyone really enjoys selling it but i i think you you you enjoyed the the active teaching which is good this data is wrong every freaking tom time have you heard of hubspot hubspot is a crm platform where everything is fully integrated well i can see the client's whole history calls support tickets emails and here's a test from three days ago i totally missed time hotspot hubspot grow patterns so let listen to this what i did today is i so i've been doing this thing i i i'm also gonna be a little vague i'm starting in this new thing that i'm working on and i found a company in the space that recently sold for two point five ish million dollars to a pe firm and i found the the partner at the pe firm who bought it and today i just called them i just picked pick the phone and call them and i go hi what's going on my name is sam sorry this is weird but they have like two minutes to talk do you listen to podcast by chance well he goes he he was like well well you're sam par right from my first million i was like fucking a what's up you know who i am but but the reason i'm calling is basically i'm starting a business that's a competitor to the one that you just bought last week and i wanted to know why you bought that company and what made it great and what what like what sucked about it he's like whoa you're really like coming for you're you know you're being pretty poor was like yeah well like here's the deal like this is gonna play out a few ways i'm gonna start this thing and it's gonna fail so you know you don't have to worry about that the second thing is i'm gonna start something and i'm just gonna like crush you guys and the third way i start something and you eventually buy us but like you know either way like i'm happy to share what i'm doing and and and hopefully you can share what you're doing and maybe somehow we can figure out a way to to help us and i was like i i know that sounds cocky i'm sorry but i this is out of respect i think you guys are actually amazing and it was so productive it it it i like i like they like sorry but me and dylan were both dogs and so a dog like me coming to a dog like you but this guy he was like he said he's like yeah you know like i gotta go tell the team that like you know someone who's launch businesses in the before who has some capital is going into our space and i was in my head i was like i i don't want to do this but i was like i bet i could sell this company to this guy right now now yeah honestly yeah it's like a i think just stay brother the drama brother you ever heard of addition by subtraction did i can tell you a little something about how to get rid of competition right now if you could do some additional on that calculator of if yours take that back boy out let's come up with the number i think yeah i was like i was thinking about it i'm like am i can i just threaten you and maybe no i would never do that but it if i was like i this might be an option and so but the but this tactic of calling these people it's been very helpful so i'll give another i'm i'm gonna say two things one on the thing we're talking about earlier alright so this is my why it's okay to be douche disclaimer when we're when me and sam like oh we're doing this thing it's actually been easier like we did this and it's just worked five things that worked and like yeah maybe you could do something easier i'm like i make it look easy i say that for three reasons number one it's honest if something is easy i'll tell you it's easy if something's hard i'll tell you it's hard i'm not gonna like say what it's not just because it sounds better or worse and also it's the first thing when when we say easy it can mean simple like it's not actually easy but it's like straightforward intellectually i know how to do it i have to put the effort in it's also like for my personal trainer if he sits out on a bench and there's like i don't know whatever two hundred pounds and he could he could bench it it's easy for him because he's put in fifteen years of hard work so that that is now easy for him and similarly i got my ass kicked for like nine straight years from the age of like twenty to twenty nine with a start up failing over and over and over again nothing could have felt harder during that period of time and so that now things are relative like i know relatively feel much easier because i'm better now than i was three four or five years ago when i kind of sucked so that's a that's the first part the second reason that we say it's easy is because this is a podcast and we're trying to be entertaining the third reason that we say it or at least that i say it is i am tired of everybody telling everybody that like shit is so hard and like if you go anywhere on the internet right like we joke about the the the multi trillion air mindset like all of the like entrepreneurship content is like how hard it is you know elon musk says starting a company is like chewing glass and looking into the abyss some companies maybe yeah maybe for you bro but like you know i i do a power writing course fine know that's like chewing and bubble gum and looking at the pool like you know it's that's not the same thing so so it's not if if you always hear how hard it is you kinda have to question the source why do they say that hey it makes them look more heroic b it keeps other people from doing it see it kinda justifies why i got like why get to be successful rich because i'm paying this huge cost and like i actually subscribe to a different version of entrepreneurship which is the way that me and a lot of our friends do things which is like we do it because it's fun it's like it's genuinely fun to do so it's not like this painful s that doesn't mean it's like no effort no it's pretty high effort just like playing a game or playing like pick a basketball you're gonna end up really sweaty and tired by the end but nobody confuses pick a basketball with like digging in a sand mine to like you know provide for your kids so it's like you know there's a difference between like enjoyable effort and painful effort and i would say that for us what we do is enjoyable effort and so i think it's important for people to hear that not everything has to be hard and slow and painful like there is a version of doing a business that is fun and faster and and you know enjoyable for and i just wanna present both like that both exist so that you don't like pretend you don't create this fictional story in your mind that like everything has to be hard okay that's my disclaimer did we cross the juice line hard for sure well whenever i'm a habit line step on so yeah be it's gonna be that light it's gonna be okay so i the thing i've got to say by the way the reason the whole reason i went on that tangent about make it look easy with the with the talking public speaking thing was the video i watched was from toast masters which i find to be a very fascinating business and so i don't know if you know much about toast masters i only know a tiny bit like i don't even entirely know what it is it's like a it's an entity it's like a group of meetups what is it ben jonathan have you guys ever gone to toast message do you have any experience with this you know anything about toast i i know what it is but no i've never been i have no experience with how would you explain in your words sam doesn't really fully know i think of it as a public speaking group where people who maybe don't feel comfortable public speaking go and they give little speeches to each so that they can get comfortable with it and learn more about public speaking and jonathan did you have something yeah i would say it's like people who wear oversized suits who'd been doing it for years or people like me who probably went when i was like you know fifteen and i was just like trying to like get better talking to girls or whatever the oversized suit thing is so spot off you you can't watch a video of this and be like thirty six long you sure sure sure that was the right number i'm gonna you know what that means i mean do you don't even own a sue don't but i just like you know i watch tv or something so so toast smash this old school thing it gets around like the the one of the biggest fears people have which is public speaking one of the biggest desires is to be able to be a good public speaker or be comfortable speaking to strangers and so toast pastors these like look it's like alcoholic anonymous ways like these local franchises local meetups run by local chairs and you go to the actual place i think this is at least how how this is the picture i have of my man my mind of you go to the place and they kinda like teach you things but then you also get practice in this kinda safe space with a bunch of other people who are trying to get good at this it's very very useful it's been around for like twenty years and there's like there's like a whole like ecosystem of people who really care about toast masters i think you could reinvent toast smash like i feel like this is a business i could start if i wanted to which is like toast masters i think can be modernized like you don't have to have the oversized suit you don't need the like in person meetups ups like i wrote discord toast faster like i think you could do this whole thing and zoom or discord like i think you just have people get into little chapters practice this stuff make you know they kinda meet people that kinda learn some techniques and they kinda get over their stage fright around public speaking and it the local ones ladder up into like the state ones they ladder up into like the national ones and some people compete at it and you get your certificate after going through the program and it's like kind of a course it's kind of a church and it's kind of like a self help as a seminar that i think could be recreated in a modern way using discord that's my idea react to that do you wanna know something interesting so toast is a non nonprofit so all their revenue is public guess how much revenue they do i'm gonna say twenty million a year wow not far thirty six it looks like thirty six million dollars a year in revenue and it's from membership dues and fees so it's like a subscription revenue wow what do they charge and they've got sixty three million dollars in the bank it looks like wow let me manage that for you i could would you like to walk away with half that but with a great story to tell because i do have some quick investments for you i agree with you i think that it i think it could work how many members do you think they have i bet it's a huge number that pay a tiny amount i feel like they have like lifetime like thirty thousand or fifty thousand members of toast is that real or is that overkill i can't find it on their thing but i can't find it on their on their my favorite or type of pop quiz yeah i don't know i don't know how many members they have but i i'm on board i think this is really interesting it's dude google have you seen their logo funny if you think if you think of a villain from batman that's what their logo looks like it's like a really old yeah like a corporate international yeah what the game should be headquarters inc it it like it's a clip art globe with like a blue clip art globe with like you know the the corporate name wrapped around the globe wow this is this is an this is interesting i hadn't looked at this in a minute i mean i'm a aboard i i when i've gone i've gone to these before they are pretty life changing i think learning how to public speak i always tell people this is was the only class i took in college that had an impact on my life was like debate or speech class or something whatever it was called but that's like the only class i think that actually matters that i took in college so i think it's i think these things are life changing yeah if somebody's working on this reach out to me i just wanna know about it specifically do not reach out to me if you're like i'd love to talk to you about potentially i might work on this don't do that if you do it tell me and just show me a link to your thing and then let's not do a call but i'll check it out and then let's talk more that's my that's how i'd like to do this going forward because i get a bunch of inbound every time i say that and it's like not the right type i'll give you the right type i talked about oh it'd be fun to create a company like pixar like maybe that's what i'll i feel like i could like that would be amazing and i it'd be so much fun i at all like that yeah i i like what you're about say i got all hot and bothered is that where you're going i was let's say all hot and bothered did he see what you said about a boss did you see a someone goes the damn da came on the pod talked about like how he's not worried about losing five hundred million dollars that's some real big dick energy and he replied i forget what he said he goes that's very nice you to say that i've got bd but i i i really think it's more like i've got i i i i try energy i try to have s e small ego what was it vibes small ego vibes and i replied to that's such a big dick energy thing to say but and he loved it and and and sarah was like sarah was like man der mesh is such a great guide but does he know that he's like he needs to tell you to shut the fuck up because it he's like put you down right now because he he's so nice that he just like puts up with all his bullshit no it it it's great in fact your hubspot experience i feel like the opposite of my twitch experience like you got acquired and i feel like they're like go on cowboy do your thing out there and they're like you know they love it they're like oh sam you know vaguely you know offended you know one tenth of the population today what a guy you that's all good just you know he's doing this thing like and they like engaged they're like the podcast all the stuff where i was like i feel like when i was doing this stuff at twitch they were like does this guy work here like why is he just on twitter and like he just leaves in the middle of the day and goes in records at a studio and like what does it have to do with anything that we do here and i feel like my twitter personality was like a constant source of annoy for like seventy percent like the management team there and thirty percent i think liked did or appreciated it like the secure people they were just like oh it's cool do you thing it's cool i like it or like the thing you said was stupid here's why it was stupid and we get into a debate about it and it's all good but i feel like seventy percent of people were just like silently like f the guy this guy is no good well what would you have done with you it depends you know that's a great question that's a really great question because my honest answer is i would have been like look man i get it i like what you do like basically i like what you're doing but i also feel like it's just kinda selfish like you know you're doing your thing it doesn't really have to do with this so there's kind of like two ways of this and go number one if you're one foot out the door let's maybe go two feet out the door like maybe it'll save us both some pain like if that's actually what you wanna let's do it and like then i won't feel like you know i don't wanna ever feel like you're not like kicking ass for us while that was the agreement let's change the agreement if the agreement needs to be changed the second would be the second way i'd approach it is look i get it and this what emmett did tell me he goes i get it you're not gonna be here forever i went i wish that you stayed forever but i i know your future is not gonna be here so let's be honest about that that's fine he goes he said to be he goes when you do start your next thing i would love to invest in it like because i know you're not gonna be here forever but i like i really like seeing how you work i would investigate you that to that made me feel awesome it made me really respect the guy it made me like put down my guard in terms of that like okay i just be honest with this person which i think is just a great way to like manage somebody and then the the last part i think that i would've have kind of tweaked is just like let's agree that while you're here you're gonna kick ass in these ways and here's my deal to you you kick ass in these ways you do all these things but as soon as you stop kicking ass then let's have a conversation about why that happened because i know that if you tried you would do well that means if you're not doing well that means you've stopped trying and i'm not cool with stopping trying like i'm cool if you're gonna spend x percent of your energy doing this other stuff and kind of paving your future but i needed to i need that at least you're gonna kick ass when you're when you are here i need you to be fully plugged in when you are here i mean part of the reason was also that your like company had nothing to do with necessarily the stuff that intrigued you and interested you my company and my job after the sale was to create content and that's what i'm doing and for the most part i do it consistently like we're incredibly consistent and mostly re rarely offend people and also da is cool shit so of course somebody get a hard like like i i'm gonna mess around with them but everything we say is like flattering for for him i at least i think it is it's supposed to be but yeah that's the big difference your job is to build this podcast da my job was to do something else i was building the podcast as a side thing like maybe i what i would do is we we record these at noon because that's when everybody else to it goes to the cafeteria to eat lunch that's when the cafeteria opens and i would just walk outside your office was right across the street and we built the studio there and i would just walk across the street and instead of eating lunch i would go do the podcast and then when i got back i would grab bite and like tickets my desk and like said that's how i kind of like did it on the side whereas your job is to do this thing which is quite different ben are is the audience to get any type of of value from this total me twelve year old discussion i don't do that you're just fishing for him to say we sucked right ben or maybe it's okay no ben give us the fault the full honesty don't don't don't compliment sam because he put himself down so i'll i'll give you i'll give you a backhand handed compliment here's the backhand kinda love those this was a good episode there aren't only fans for this really these this was a good episode it was a good episode because the show was about business ideas and the show is like very fun and great but sometimes we're like get away from that too much and this had numerous good business ideas so like the toast masters of the future whatever discord meets toast masters like that's like an actually good business idea that someone could run with or like d d c sodas stream like again it's like a good business idea so agency that's another one remix agency kind of tweets as a service is not like a business idea for someone else but like kind of could spark some thoughts so it had a ton as packed of business ideas so i think it a good upset ben you also said it was backhand handed but then you just gave us a normal for front handed cabo minutes so what was that because i was saying like sometimes on recent episodes we don't talk a lot about business okay okay that's why this one was good yeah look like we're getting back to it if you got three interesting business ideas out of this podcast i will put that up against any other podcasts you listed to how many podcasts are giving you one good business idea per hour i'm dropping three with at least four to five jokes solid chuckle that will make you know the person next to you on the bus be like what what are you listening to what is that so i mean this podcast was phenomenal as far as i'm concerned hey before we go we did like a whole deep dive on my dm history with mister beast sean are we gonna talk about years at all yeah you know i was gonna start the pod with this but i didn't want to you know like i don't know what the etiquette is on is there a dialogue going on sam par as the only person on this podcast that is not friends with mister b and like you know i know that for some people it's like it's your choice your body door you want that sam now over we're here after we recorded the pod about ben getting a call from dm and call for mister beast that episode is not even out yet i checked my dms yesterday look who's here mister beast and he's talking about something else and i just thought to myself yeah i was pretty happy that it was mister beast but i was only more happy that thought oh my god this means sam is the only one of us that didn't get one and i got i was over the moon so yeah i did is there is there a dialogue going on there's the dialogue bro this i'm saying words he's saying words i'm sending memes he's sending memes actually it's just me sending the memes but i'm trying to get a laugh and yeah it's happening with we are full fledged hot and heavy conversation i hate you mister beast good i don't wanna talk to you and ben don't tell me if you told him to dm me like just don't tell me that i need to feel like i did this but i'm gonna put ear mu on and you say if you told him what bent bent i i east told him listen there's these cool guys that i mentor who i do i help out every now and then and you should i think they would really like it it would like make their lives if you could reach out and like maybe tell happy birthday or something like that liking that's why you reach that i can make waste foundation yeah i know these two guys they're a little off but like like the world to use to them if she would just accidentally yeah send him a word and do do you can we get him on here you think i brought it up he didn't bite the first time i brought it up but now but sean's the emmy with him i bet i bet it does happen at simple ben you got a little kid you know when you feed a kid they don't always bite but if they don't spit it out either we say okay tomorrow the airplanes coming in again with the back of cheese and we'll try again tomorrow i don't know where we go i guess that's it