Using Shame & Rage When Setting Goals, Octopus For Breakfast Story, and Flipping Disadvantages

here is how i set goals so that i can actually hit them and this is coming from some guy who is you know frankly pretty lazy and you know i don't i'm not like you like i'm not like oh i need to to lose weight i must have a five hundred calorie deficit therefore it is done i will now like you know track this thing that always felt like too much worse to me but let me tell you what does work for me by the way you're seeing exact opposite it's less work to do it that way because then you don't think you just like do you just do it classic thing that somebody who has discipline and willpower says like oh it's easier to just do it right the first time yeah we know bro we and we know that that's true we just don't live life that way like it's okay you know i i speak from the perspective alright you wanna tell us about this game or what well first of all i think we need to spice up the intro i think the intro needs to be like right now we're just casual with it we just come on like it's just a conversation and people love that they love the authenticity but you know what you know what works when you become a cheese ball and you just start performing and make it a show and you give a proper intro you do all the things this is my first million the podcast that has two future trillion that come at you oh by the way you see this did did you see this guy who went on linkedin and then quoted the manifest cowboys thing wait well what happened i tagged you it some guy was he's telling oh bra i'm going ham on linkedin right now are you ready what like what do you mean like trying to get i told you i hired that content remix guy brandon and so brandon has been amazing what he does is he just takes my old good tweets a post them on linkedin and people on linkedin bro it's a gun to a knife fight they're like wow incredible content this has fair about what conversation is stimulating because you know linkedin is like the most boring content farm generically right so like i've been over here fighting on twitter against like you know fucking professional tweet who are researching eight hours a day and like creating these like epic threads and you know i just come off the dome bro like you know i i'm that painting at the top of the sis chapel i'm just off the top and now i bring that to linkedin and it's a whole new it's a habanero pepper for them and so it's a ghost pepper it's the last wing on hot ones and they don't know what to do with it and so this guy been posting so i just get to check the the notifications and i'll be like oh shit he posted that thing from like a year ago that i said and people on linkedin are loving it but today don't be popular yeah i think i added like i don't know if thousand followers this week or something like that dude by the way i i knew this woman named candace you maybe knew her to and she was an entrepreneur and she owned a bikini the company and she was like you know what i'm just gonna start this was in two thousand fifteen sixteen seventeen she goes i'm gonna start posting like stories about our bikini business and like you know how things are going and so it like like new product updates whatever and it was all like you know hot ladies and bikini you know like a big great like what the algorithm it went crazy it broke people's braid and she eventually got banned and she obviously did the right thing of like making a a public fuss about it it's like what i'm just talking about my business was wrong with this this is professional content i sell bikini i've got and so it worked awesome for her and so i think that if you have a business says is like related to something like you know like that you can kill it on linkedin but anyway so you're crushing it on linkedin right now yeah so this guy yeah this guy thomas an angel give my shout out he he posted goes it says quote i don't do business i manifest hashtag m and then he goes yeah sprouts farmers market was number one on our vision board when we launched or at the everything latte altitude fun functional beverages i guess that's this company altitude functional beverages so he goes after thirteen months we're now in ten stores blah blah blah here we're great we're great we're great and he goes thank you to the og hashtag manifest cowboys and then tag and i totally forgot you had said that on the last pod and i was like wow that is incredible manifest cowboys is one of your top five little creations and like i just feel like we need to go all in on the only podcast featuring two trillion the manifest cowboys the men who never age haven't seen a wrinkle in my life same body fat as your milk two percent like that's how we need to go and then we say hey i itunes play that back fifteen go back fifteen seconds to play that again did you pick up that two percent nonsense that's beautiful again off the top i told you i'm good early in the morning we just we moved our podcast to an early morning recording i just have like an extra ten percent juice early in the morning where i'm a little crazy that's so funny yeah i'm i just roll out of bed and these are the thoughts of my head yeah dude you're like a rapper right now you're just keep you keep rim i saw this hilarious clip of it's actually my favorite form of marketing is you take a clip from something else so you've seen this one where it's a bar and there the whole bar watching something at a big screen and it's like the the original clip was like from the world cup and like the guy scores are going and the floor something on there yeah and you just put whatever on there right like i'll put the mill road the mill road like shows up in your inbox like you know the email pops up and then the crowd just goes crazy and so i saw a version of that somebody did with joe rote and as joe rogan talking to to somebody he's like you've you seen this and know the guy's like no he's like pull that up and then they just replace it with this tiktok of this young chu white boy wrapping and he's really horrible but it's hilarious so he's like dancing and wrapping at the same time and joe like god how do they do it and like they show the reaction but they've splice it together and i saw one of those and so that just really you know made my morning i spent so many hours in the morning and at night just scrolling through instagram and tiktok and just laughing constantly at all these just young people are so funny now i don't think when i was younger and like that age doing stuff like this no one was this funny like the amount of funny people is it's it's way higher now maybe and my sister we sent each other maybe she says like twenty five tiktok a day i sent back maybe ten and like the caption on each one isn't like it's not like oh you gotta watch this oh this is really funny or that's so true it's every every like seven lines she's just like people are too good like what how would how are they so talented like because tiktok is the greatest talent show ever created it's america's funniest home video every hour on the hour right it's like it is this giant talent show and when you watch it you're like i am nothing compared to people i am i am the dirt on their shoe they scraped me off before they walk into their house like you feel so dumb and i i just like i can't i don't understand how they come up with these how they film them like where the where the inspiration comes from it's too good it's so good and and the subreddit the fighter and the kid that you and i like just like the comment are so funny it's like every every top comic it's like one of the best jokes done by a comedian that i like you know what i mean like it's exactly it like it's like that's how high caliber is i just and it's almost like the way that i describe it it's like it doesn't matter if you're into the outdoors or not when you see a big mountain you're like oh wow that's epic you know like you appreciate the epic that's how i feel like when i watch tiktok i'm like i don't even like this thing that they're talking about but how on earth did someone come up with this and it's just that over and over and over again and i'm in awe i'm mean all constantly yeah people talk about how these things are a waste of time i don't know what their tiktok feed is like my tiktok feed is incredible it is the most entertainment per second i've ever experienced in my life it is funny it is like insightful i'll learn stuff all the time little life hacks how stuff works watching to tiktok about like you know how a farmer like you know farm squash i'm like oh i didn't know that right like i'm just learning stuff that i didn't even know i wanted to know i would never click the youtube video but bro if i go on youtube now it's like you know we know when you go to a city and they're like you know there's like by the tourist destination they're like oh you wanna get on this horse carriage because you know it'll big for a funny picture and like you know it's a romantic day and you gotta like do this old slow uncomfortable thing because might as well you know you gotta do something different life's do good now that's how i feel when i go on youtube like i'm getting back on the horse carriage after i've experienced like an f one car and i don't know how youtube's is gonna survive dude speaking of like this type of stuff speaking of like entertainment and like doing epic shit i'm reading this book about this woman named el beth else path beard that's interesting name and in nineteen seventy nine or nineteen eighty i think she was twenty two years old and she just like says fuck i'm gonna ride my motorcycle around the country or sorry around the world around the globe so like you like get on a ship and go to america right all across america get on a ship on the other side go to whichever content is on the other side of your is this from pen name dude i did it across america which is soft that's off like there's mcdonald's every fifty miles you know she did it like and iran and shit you what i mean like like there's levels to this game and she did it at nineteen seventy nine and so like she was like we couldn't even get mad but anyway i reading it and i was like soft i'm such a pussy like why why don't we live more do we do we need to live more epic adventurous life she did this thing at age twenty two and now she's like sixty five she's still giving talks on about it in making money because we are also weak and we refused to do like these interesting it's not that hard nowadays to ride a motorcycle across the world it's not that hard you take six months you buy a twenty thousand dollar bb and ain't gonna break you use your iphone and ain't hard but i just a thought it was interesting that she did this thing at age twenty it's kinda like whenever i like see people like whenever i feel like the rolling stones perform i'm like this motherfucker is eighty years old and he's playing a song that he wrote when and he was eighteen that's longevity that's good that that's like kinda of what she's is doing so i'm like amazed that you could do one thing at a young age and live off of it forever and b we're soft man we gotta do more epic stuff like we're just sitting in our houses all the time doing this lame stuff all the time we gotta we gotta be more adventurous right what would you do i've always wanted to walk across america so i would do that i've already ridden my motorcycle across america i've driven across america a bunch of times i think i could drive my motorcycle across what was the genuinely hard so not like sounds hard but what genuinely was hard i with with riding a motorcycle across the country it was in general other stuff you've done any anything you've done what's the actual thing that you've like that's been really hard doing an iron man that was like legitimately hard like i felt pain i think it'd be fun like a ride a bike or something like that across america and i think that would be genuinely tough like physically and emotionally tough i did an iron man and that was like legitimately hard i felt like i was in pain for almost the entire time it sucked did so ramon and sully they're they texted me ramon was like goal guys we gotta do this iron man in hawaii idiot i'm signing us up and like he caught me when i was in that when i had that trillion air two percent body fat energy and i just two words all caps i'm in and didn't really say that he literally he i could rent a bike no he was typing his speech almost i just i just responded i go i go ramon say no more and then he stopped typing in the imessage okay three hours he booked this he booked it didn't it three hours pass yeah he starts sending me like pdf ticket reservations he start sending me stuff i'm like and i now realize what i have done and i realized your boy's is not as hard as he thinks he's not as tough as he thinks he's not as in as he thought he was in and even out a swim have you ever swim before i have a fifteen foot pool and i can swim in it but i never it's like a one mile free o like a ocean freestyle swim just to start to raise and and so i go and so then i had to backtrack so i just came quick i go hey i've seen the first one but can't wait for the second one they go what iron man right that's what we're talking about the blue he goes no bro you're not getting out of this at a no i am and then he's and that's i didn't have reason and then he's then every day he's been texting me like hey here's this cool link to how to train and i'm like i'm not opening that link because if i open that link there's no if i know what it's what it entails there's no way i'm gonna do this so i was guilty in to do this by him and i trained for six months and i did pretty good i did alright and he got last and you're very very fit and you're saying it's hard if i train was hard hardest for a year i would not be as fit as you were before you train for your iron ironman i would be the before photo and so the it doesn't make sense and so then i just told him i go if i don't talk to you anymore i don't have to do it and so i just trying to and we'll see if this just for the listeners so they know how stupid like it was like the three stu we went down there and i trained i i i was a division athlete i trained i did find i was great but they and i hired a coach i did everything in the right way these freaking idiots and we went with they bought they bought the bike the day before when they were down there and like been the night before you set your bike up at the place and they leave it there and sue and ramon were like hey so how do we use those pedals with that attached to your feet we bought them how do we use them they were like setting it up there and suing this other guy who we went with he did the swim he did the entire thing and back stroke because he didn't know how to swim with his head underneath the water and they assigned a kayak lifeguard to him because they were so afraid that he was going to drown i swear to god and but he did it of all the nine thousand people there i'm not exaggerating they got literally last place last and like till nine thousand yeah and i wasn't i and they were miserable and in the next day they like who's sick bro you wanna do it good look it was the craziest shit these guys are idiots they also asked me if i want if i wanted to go climb mount k jar with him and i was like no no i'm out no i do not wanna do that i'm not they're like at don't know seven to ten years older than us so they're like in a midlife crisis and we're getting dragged into their midlife fighting against father time you know thing and now we are doing this things as well you know so actually this is a topic i wanted to talk about which is how to set goals i think you had something on your thing about i wrote setting something about that yeah so let's talk about this so i i don't know what you wanted to do but i had this idea of what is your approach to setting and hitting goals is that what you were gonna say yeah well let me like go on a little rant here so i've been doing this thing called intro you know that intro thing like you just like talk to people and it's actually really fun that's why i do i do it from friday at five pm to seven pm oh really hours if they just turned off the money you do it because it's so fun no i am doing it because it's fun and i get paid two thousand dollars an hour exceed it amounts of money way yeah so both it is it is it's fun money envelope money and i've been doing this and a question that i ask people constantly and they never rarely have answers to and they i act like i'm like profound for asking this i'm like dude this is like table stakes which is what does success look like in five years like specifically like if this is a money thing like how much money do you want how much revenue how many users or whatever and what i've learned and then been working with some family members and they're like wanna get their finances in order and i'm like alright well how much you spend every month how much do you wanna spend every month and then let's work back for how much income you think you need and i think the vast majority of people they don't write shit down and so i did this one intro call with this guy and i was like hey so here's this app that i used for a long time it's called my weekly budget you just every time you spend a cent just write it down and just do it for four weeks and then just look back at how much you spend and like oh never thought about that and message me goes i've been writing this like two weeks i no idea i was spending this and that and this i've been saving thousands of dollars down that i know for and i do the same thing with the weight loss say i wanna weigh this much weight therefore i have to burn i can only eat twenty one hundred calories and i'm gonna just go write down whatever i just writing things down both goals as well as like the things that you're doing so you kinda like have an idea is the easiest way to get to where you wanna go without really changing a significant amount of your behavior you have your notice that i have noticed that yes and i do that i think i think a lot of people think they do that but let me go into a little more detail on some some some stuff i do that i think is maybe a little bit different alright so i'm gonna give you a couple bullet of points here is how i set goals so that i can actually hit them and this is coming from some guy who is you know frankly pretty lazy and you know i don't i'm not like you like i'm not like oh i need to to lose weight i must have a five hundred calorie deficit therefore it is done i will now like you know track this thing that always felt like too much work to me but let me tell you what does work for me by the way we're seeing fresh opposite it's less work to do it that way because then you don't think you just like do you just do what thing that somebody who has discipline and willpower says like i easier here to just do it right the first time yeah we know bro if we and we know that that's true we just don't live life that way like it's okay you know i i speak from the perspective alright so here some things that i do that do work for me first is you and you tell me if you do this or not i set picture goals or movie scene goals not just written goals so for example sometimes it's hard for me to figure out like let's say it's a financial goal okay how much money do i want when and then i kinda like i'll pick a number like it's not too high is that too low and i gotta make it real in some way so sometimes what i'll do is if it's a number goal i'll do the math to add it up i'll be like okay here's how i wanna live i wanna spend this this this and this what does that actually come out to and i'll go bottoms up to create the goal or i'll just simplify i'll be like i don't know numbers and logic is a little too hard to understand i'll go on zillow and i'll just find the picture of the house i want i'll be like this this is my goal and i could just look at that picture of that house and it has a whole feeling and a whole like set of assumptions that if i was living in that house like life is pretty good that is my motivating goal like i'm more motivated by a picture or a little movie scene in my head than i am by just this like kinda written text that it that requires my brain to do a bunch of like work to try to like make life out of this vision board text yeah i do it yeah i guess i just described a vision board cool so yeah that's that's the first thing pinterest yeah great idea yeah alright it's like an uber but second yeah super zero okay let's go keep going second thing i do floor goals and sealing goals so i don't set one goal i set a range the floor goal that i'll set for any project is like alright at a minimum this is like the minimum though it would take for it to feel like a win and so i just would write that down i'll be like i this is the minimum goal and and what what what it was happening was normally i was writing a goal then i'd be like kinda beat myself up like i'm not ambitious enough so i need to set up more audacious so i said a bigger old bigger bigger role and then i would like you know inevitably like sort of under deliver on that and now i'd have to like basically i'd either be disappointed because i didn't reach my like super ambitious goal but still clearly a good thing happened or i would have my super ambitious goal and secretly in my head i'd have like my backup goal that like i wouldn't tell anybody because it wasn't so cool but like i knew logically that was good so suddenly then i just started writing it down here's the floor here's the ceiling ceiling is the the the f yeah like what would make me say a yeah that really worked out and so like i get i'll give you an example i'll give you an example after this but or floor in a ceiling goal that's the next one do you do anything like that like a range no but that's a good idea i just no i just like put the maybe i kind of do i i say here's what i think will happen but then i say in the best case scenario i think this might happen but i'm not expecting that right that's how i started this podcast i was like the floor goal is if i just invite a bunch of cool guests on well i'll probably like if i do one of these week fifty two guess let's say half them more cool let's say half of those cool people become kind of like buddies or friends or you know we we like each other cool so i'll make like maybe twelve fifteen new friends that are like kind of heavy hit enough where i could i could invite them on a podcast i was like that's a win that alone is a win it's enough to like do this do this podcast for for for you know once a week and so that was my floor goal my ceiling goal was well what if people actually listen to this wouldn't that be sweet if people would you know on their commute and they they were listen this and and you know we'd have the big audience of people who like listen and trust us that would be amazing right and i do i i use that methodology for risk taking so i say should i quit my job and start this company well the worst case scenario is that it's gonna take me six months to find a new job therefore i'll have six months of savings lined up and if i just so happen to build a successful company that's gravy that's awesome but this but i just basically i'm taking the risk that i'm gonna i just i'm assuming that i'm gonna find a new job and have six months of savings great that's my baseline i'm buying that so flo and ceiling like that's the second part okay goals and anti goals so i stole this from andrew wilkinson who stole it from somebody else probably but it's really easy to great set a goal and not acknowledge some of the common trapping you could get even if you accomplish your goal simple example in college by buddy dated this girl her dad was like a partner at a big consulting firm and he was a partner he guy would make you know a million two million dollars a year probably he was he made it to the top of his like on top of that ladder but also he was you know all every single week he would fly out monday through thursday he would come back friday be there friday saturday sunday he would leave again sunday night and he was just gone for like half of her life growing up and so that's an example of achieving your goal but maybe hitting an anti goal as well which was you probably didn't plan and set out to say i don't wanna see my family you know my kid growing up for the first eighteen years life i'm only gonna be there half the time but it just kinda came as a byproduct to trying to hit their goal so now i set out specific anti goals like oh yeah i wanna do this podcast but i don't want to feel like a bunch of work every week right like i'm not trying to make this my job i want this to be a fun hobby right and so i an anti goal might be all of a sudden i'm drought and work trying to edit this thing and upload the thumbnail or write the show notes to do all this stuff that would be an anti goal this if the after pod recording took five hours a week or you know ten hours a week to go to produce it and so i identifying the anti gold upfront you can make a game plan that that solves it do you do that i do it a little bit differently i don't call it an anti gold no i say here's what here's the price i'm willing to pay to achieve the thing i wanna achieve so for example when i was i said when i'm gonna start this company to the hustle i told my wife i go when we were dating i go just so you know the business is gonna come first for the next handful of years because then when we get married and have kids i'll have more time for that but like right now business is first and i'm going to give up vacations i'm going to give up the price willing to pay is we're just not gonna have that much time together unless if the business gets in the way right baby tell me again who's number one on my priority list yes that's right say again it to again say good say to again yeah tell me it's valentine's day who's my date the hustle that's right that's right yeah got you got you understand have to confirm you gotta double opt into this shit so i always say here's the thing i'm willing to i'm this is this is the price i'm paying you know what i'm saying you wanna like above the price you gotta yeah you you wanna look good in the nude the price you gotta pay you gotta eat this crap chicken and like not have fun there you know you gotta pay a price right i like that alright the next one in your face daily so now we're on them we be paid to the that's kind of the mood board the movie seat scene the floor and ceiling method the goal and anti gold method and now in your face daily this is one where i think a lot of people make them mistake they write down the goal at the moment they're motivated and inspired and they they read that book they watched that video you know they got their pen and paper out they write it down then they close the book and then they just go back on to autopilot for the next like seventeen days and they can't even revisit their they don't revisit their goal so my big thing is i need to see it daily right the goal is like the barista you know if i'm going get coffee before work every day i'm gonna see this face i'm gonna see my goals face every single day and so i will set this up in slack i will set up i'll just use the remind function i'll say remind me every day that my goal this week is for mil to add this many subscribers or to go viral with one post on twitter or to you know to chase down that investment that i'm really bullish about and make sure we get in this round and i will set that reminder so that it pops up every single day and it's only me who sees that but now i do that with my team at the end of every you know either daily or weekly i will repo the goals that we had for the week and just be like you know here it is make sure you keep this top of mind or as my next my next method is the tip of your tongue test which is if you can't say what you want if it's not at the tip of your tongue what you're going for you you're not clear enough about it and like you are not giving yourself the best chance to succeed because you can't articulate your goal at the tip of your tongue ben can i can i pick on you for a second ben are you there i know he's i can at the beach so it may not have the best audio video i i got kicked out of my last spot i can i can try okay try ben with your podcast how to take over the world what is the goal the goal is to be a top one hundred pod cast overall in in the app apple podcast ratings okay so sounds good sam critique that real quick he's missing one critical element do you know what it is probably the input the input meaning what like you you i think for a goal setting it's probably a little bit easier to be input oriented so like what you're willing like what to do x i'm gonna do x you know because you can't exactly control the output so like people are input oriented i would also probably say if if for podcast podcasts i would put a download number on it but i don't know what do think right oh or a time bot right like by win a time box right by when do you have ten years to do this or one year to do this that's a critical element to a goal is to be it from it it should be past fail like it should be easy to figure out did this happen or not and if you don't have with time box you can't you can't ever judge it sean do you have your do you have your computer open yeah go to my twitter handle what's my bio say i have made this for the past month or two and it's been working wonderfully and it's exactly what you're talking about oh perfect here hugo go i on the hustle hold it to hubspot i tweet about this i do the podcast and then he said losing another five pounds this month parenthesis august yes i've always whatever the the goal is i put it up there in twitter so i it every day and the thing that you did mention that i love doing is i love shaming myself i love shame i think shame and rage are the two best fuel to like get something done that people never talk about i i like i still do things to make aaron coin my eighth rate girlfriend angry like i'm still in my head of like what's gonna prove her wrong you know what i mean like how am i gonna win and like prove that she was wrong for breaking up with me so i think rage is awesome but i think like shaming yourself or like gil yourself or you put it publicly and you have to do it the other thing that i do constantly that works wonderfully is you have like set appointments or put something on the table so for example i i have these a couple bad tattoos i wanna get fixed and i've been wanting to do been so lazy you just gotta make the appoint you make the appointment it's like fuck i can't bail i already put down money on this thing like i have to do this you know what i mean and i think that those things really really help yeah like my iron man competition coming up but shame and rage that's a pretty good i mean my first million a good name shame rage would have been a great name for this podcast dude shame rage is such a good feel i don't know like people say like you don't be angry i'm like no fuck that anger i love anger i love anger anger gives me so much goodness like i i'm still like what is the phrase chips on shoulders put chips in pockets i love anger anger is such a good a a good emotion to drive you i used to do that i used to i used to have a a thing that i've taken off this list which was use your own psychology against you so it'd be like oh if i state publicly what i'm gonna do then i feel the pressure to go ahead and do it or like yeah if i use kinda insecurity or anger that could be like a fantastic fuel for accomplishing my goals but i don't i personally don't do that anymore because it makes the process of doing the thing kind of unpleasant it is effective for hitting the goal but well that's because you have this really big problems you've got a huge problem you know what your problem is i'm too emotionally stable and happy yeah you've got that's a really big issue in your life is you're just too emotionally stable so you know like i'm sorry that your parents were wonderful to you but that's just the price you have to pay you know what i mean yeah sam goes around his house just like shaving half an inch off every table just try to get it to have a little bit of instability in it he's like it's better all of the plates in life maybe yeah you know i had the advantage of you know having a a problematic childhood you you you you i have we're disadvantaged by having a perfect little life this data is wrong every freaking time have you heard of hubspot hubspot is a crm platform where everything is fully integrated well i can see the client's hold history calls tickets emails and here's a test from three days ago i totally missed hotspot spot girl at him alright i'm gonna finish my goal thing real quick i got three more alright last three the most important three are four i don't move unless i actually believe that it's gonna happen yeah so a lot of people will say and i would say ben i i i you don't have to come back on but people will say things like ben just said and i would say at least half the time if they are honest with themselves i wanna be a top hundred podcast in the world by you know by you know in twelve months if i say what do you what do you think are the odds that that's gonna happen they'll be like well it is you know hard and it is risky you and they'll sort of like the if it comes down to it their belief that it's actually going to happen is quite low and i don't let myself move unless i actually believe that it's gonna happen because there's this like there's a virtuous and vicious cycle belief drives action if i really believe that some shit's gonna work if i really believe that this person's gonna say yes and buy my product i will pick up the phone immediately and call them it's only when i don't believe they're gonna by my product that i some like well i'll call them after i finish this powerpoint there i'm gonna actually you know friday is not a good day to call because of this and hold on let me just go clean my room real quick you know because that's you know i i just wanna get that done i'm gonna be a better head space like it's your belief that drives the level of action you're gonna take like massive belief equals massive action massive action equals a good result and a good result reinforces the belief this is also what happens to people who become have a lack of confidence they don't believe therefore they take timid action timid action creates shitty results and that just reinforces to them they're like see i knew what it wasn't like i kinda knew it wasn't like i knew it was too hard i knew i knew this wasn't get like the odds were against us and then it it just happens again and again so i don't move until i i work myself into a spot where my belief is super high last two baby goals or giggle steps so i've kinda learned that like if you have a big goal you gotta set a baby goal or a giggle step a giggle step is a step that that mark giggle step and just a tip are your two i bet know i met this woman and she she created this phrase she was like hey you know that book atomic habits by james clear i was like yeah yeah she's like it's it's alright i was like oh you mean like the best bestselling book that's like yeah sold like three million copies this year like one of the greatest self help books you know in the last decade in terms of sales she's like yeah it's okay but it's missing the most important thing i was like what is it she goes he's he got it kind of right that you need to set like a simple first step but it's even his just way too hard like if you wanna set a habit to flush your teeth every day you actually wanna start with something so simple it'll would make you giggle because it's so not a goal that it's achievable and you it'll actually do it so she's like so all you would do if you wanted to floss your teeth every day is literally put one piece of floss floss next to your bathroom and like next year your sink and just floss a single tooth and to put it down and walk away and i go what's that gonna do with single tooth and it's like it'll literally make your lap it takes away a lot of the fear and the built up like scar us of it's going down this endeavor who's this who's this lady i hate that i forgot her name now but yeah i met her i think at betsy betsy something i gotta find her last name i don't remember last sounds made up so far and it also might not be your first name and and i might be the worst person in the world but like steps is good evan see if you can google that pull up per pull up name i'm only met twice okay last one is last one is you gotta revise up and or abort down so i think what a lot of people do is as things get hard they start to compromise the goal and they'll start revising it down down down down down to the point where it's not even motivating anymore it's like you you sort of took the edge off the goal and yeah now you kinda don't fail but you also don't really succeed and so my rule is i either revise up meaning i owe shoot i think this could be even bigger right this podcast we've revised up it's now bigger than i thought it could be and so now i've revised up okay it can actually be you know x millions of listeners every month hell we're already at you know one point something one point three one point five something like that million per month why can't this be last month last month we were at one point seven i think yeah exactly so that's bigger than i would have guessed right one if one was my original goal i'm revising up now or i'll just abort down i'll say you know what this isn't because that that that's a weird word to to used to describe this weird word well you know eject maybe is the better way to say i will i will just eject out of you know the plane if i feel like you know what now that we have given it every throw and everything we've got at this and we've learned new things we have new information that tells us that this is this isn't gonna work rather than compromising down and getting stuck on something we're not even really excited about if we're no longer excited about it i'll just i'll change the goal completely or i'll leave the goal aside i'll just go do something else because the new information has kind of shown me something to to it's just a check to say don't just continuously dial it down because that's very tempting to do and it's very easy to slip into mediocrity so kinda by forcing myself with something harsh which is alright would i just quit this it's like so harsh that it forces me to like no stick with the real goal and find a way to make it happen or changed you know based on what your new understanding of reality change this completely don't just like take it down a notch and another notch in another notch another option and now it's all a sudden not even that special to be got so those are those are my how to hit goals those are those are things i do to hit goals i remember years ago you when we were just kinda trying we were coming up trying to make it happen you said that you go i think six million dollars is the number i need to feel financially like secure or i don't remember what word like stable or like that i need to never work again free did that goal change as you got older do you were you right or wrong about that goal i think i was right but i was wrong in one key aspect and i actually i set it on the podcast early on in our friend narendra dm and he was like you're wrong you're wrong six won't be like six is not enough for you and i was like well i know like i do the math he's like it's not enough like you know first of all maybe your target return of what you think you're gonna make on that sixth you know as you're because the idea is if you have a certain amount of money invested what can you and it's gonna earn you know it's gonna compound at some right five percent seven percent of years whatever it is could you live off of that compound interest rather than and the principal would never go down you would never have to withdraw lower than the principal so you would you'd be financially free you don't need new net income coming in because the money you have is working for your money now and you don't have to go work for your much and you thought that was six i thought it was six because i done some okay now i think the number is like the real number is probably closer to ten or eleven and the aspirational number is like twenty five and up because then it's like oh it's not even close at that point so the reason why i'm bringing that up is the interesting thing about goals is i used to think if i if i achieve this thing whether it's financial or body or whatever that like i'm gonna be changed and i realized that pretty much across the board every goal that i achieve i'm like oh this was not as cool as i thought i'm gonna create a harder one and at first i was bummed but now i'm like no that's not like because it's it's just the chase like i'm born to hunt you know what i mean like i have to chase a goal and i have to accept that when i hit my goal it's not gonna change much it's just gonna be a cool benchmark to go to the next one and so with goal setting lately over the last couple years i've been like oh but just know that this isn't gonna change anything but it will be exciting to chase after it and so that's what i that's an interesting thing that i've learned a little bit with as i've gotten older with goals yeah you know what i mean i think with financial goals your lifestyle creeps up so like before when i did the let's say six million number i was like alright six million if i earn five percent if i'm getting five percent let's say they i think the s and p like kind of average you know return is eight percent or something like that i was like okay let's say i can get five what would be you know that's three hundred k a year cool at the time i think i was spending under two hundred k a year in my burn i was like that's good and i have like you know thirty percent buffer well now i spend i think more than that and so because lifestyle creeps up it's like you know i started to pay for more stuff i started to buy more things i started to travel a little bit differently they started to do all the things that people do and now you didn't travel differently you don't do don't travel but when i do i drive a little bit differently the the point is lifestyle creeps up and so i think that's the thing you have to do if you're if you're not trying to be really disciplined in your lifestyle which i'm not i i think life is to be enjoyed and i want to enjoy it to the full extent i i know and so as i learn new things new ways to enjoy i wanna do those things and not feel limited by money i think you gotta account for that you gotta like over buffer are you looking to buy a house now i'm looking at either buying or renting a new house yeah dude renting so awesome i've been loving renting man don't buy me too yeah it's it's it's sick the only downside with renting is just sometimes you don't there's not enough inventory for like that is a big but you not on your the be but like if you're patient you could just you can find it and right now the market seems to be at least where i'm at in california in bay area the market seems to moving where everything's getting marked down so everything's down twenty thirty percent except for stubborn sellers who haven't realized yet that they need to mark down and then even those aren't getting offers and if they're pulling their thing off the market because they're like okay it's not selling now this just looks bad and they're like switching to okay we'll rent this or we'll just stay in it or whatever like the market is very quick create quickly turning here to like a buyer's market is what i'm kinda seeing alright i have something interesting to to share with you have you heard of this company called root w o o t of course yeah woo was like a an internet staple og g staple it was one of the cool websites where it was like you'd go and there was a daily deal like buy this tv for like twenty two dollars or something so ethan brooks at the hustle you kinda told me about it but i had read about it for a bit because the founder interests me he's this he's this guy named matt rut and what was like like you said did one of the original like daily deal sites and it was acquired by amazon and the story is really interesting i remember reading this couple of years ago so matt rut is this guy from dallas and he flies up to seattle to meet with bezos like you know right when it closes and they get a sunday breakfast and they're like rut he wrote he's like bezos had like a weird energy this whole time but whatever i'm sitting in this meal and i finally just say so jeff why did you buy a woo and jeff like had just ordered breakfast and they have the the meals in front of them and he looks done at the meal then he looks at matt and like fifteen seconds passes and matt's like should i just like ask him if you wants like move on and we could just like skip this and jeff looks down at his meal again and then looks back up at rut he goes you see you're the octopus that i'm having for breakfast right now because jeff had just ordered like eggs and octopus for some reason like weird as breakfast and he goes when i look at the menu you're the thing that i just don't understand basically he had never ordered octopus for breakfast before and he's like this is weird i'm gonna order it i've never seen it before i don't get it i'm gonna order it you're the thing that i've never had and i must have for breakfast the octopus and that's why he said he bought this guy's company it this rut guy was like dude your fucking say like he didn't think about it like like it it my takeaway was rut was that like oh your fake story that is a fake story you either just made that up or no i read an article those you quote made that is hilarious to be that is too hilarious to be real the exact is incredible this is this is i'm gonna read it verbatim from the article and this is matt in rut saying tell the reporter you're the octopus that i'm having for breakfast when i look at the menu you're the thing that i just don't understand the thing i've never had and i must have breakfast octopus and he just and he and that was like like a twenty seconds pause for him to say that like just like this fucking weirdo like you know like star trek type of guy and as you would expect as one would expect from what there have been many great stories on this podcast many great stories thousands of great stories i might say this was the greatest story i've ever heard on this podcast first of all you told it great i didn't know where you were going with this the breakfast they're looking down the looking up the fifteen seconds and then that line is all time weirdo that is so weird of a thing which is what do you expect what do you expect i was actually i did a podcast yesterday day with someone and they asked me about my successful friends and like what do they all have in common i was like well they all like work hard they all like are smart but they're all fucking weird they're all weird and like everyone i know who's successful is pretty fucking weird so do you know that would say that line by the way not mad no one no one but that guy guy's like bezos is like the weirdest of the weird maybe boy the maybe the guy yeah like i've heard him saying like yeah like your business is one google away for me destroying you like he says stuff like that but this guy says i must have the breakfast octopus but this company woo it's really interesting because it's basically just a daily deal site whatever and like matt is like he said amazon ruined it as you'd expect like but they did all this funny stuff like they would sell a daily deal and then the deals that they didn't sell they would treat this feature called the bag of crap which is a thing that like users would just buy blindly and in the faqs it says like well we don't like it just listed on ebay but we don't take a refunds and anyway he leaves and he starts another thing and he calls it the a mediocre corporation that's originally what it's called and the and the underlying premise is that we're building a store that you don't need to buy anything to have fun so like their copy is really really good and he basically said in an article he was like i want everyone's expectations to be incredibly low with this business so that's why we call the a mediocre corporation and it's pretty hilarious and i was reading their copy so now so a mediocre corp corporation they basically own like eight different websites so and they're all like daily deal sites and all of them have like three hundred fifty to two million dollar two million visits a month so i bet you they're it's actually a pretty substantial business and if you read the copy it's beautiful it's wonderful it's wonderful copy and i was thinking about this the the basically as i've sold my company to a big company i've realized that basically for the longest time i thought basically the only thing that a startup has that's better than a big company and why a i startup can win is like focus we can focus harder on stuff and we can move faster so we can move fast and have more focus and then i started reading about this guy and i started thinking about like the hustle and like what made it interesting and the second and the third thing that i've had is that basically be because there's less bureaucracy you can have more soul you can do more funny interesting stuff and the reason you can is basically the founder comes up with something so says i was like we're just gonna do it whereas at a big company there's like middle management and they're like i don't wanna lose my job so i'm not taking this risk i'm not gonna pitch the bag of crap like feature even though that's hilarious and users love it i ain't pitch pitching it i'm am gonna i'm not gonna do it and i'll give you a good example whereas so i love apps apps ts was started by my friend noah ka and no neville maduro is my good my best friend and he like helped run it and it was a daily deal site as well listen to this copy so they ran a deal one time where you could purchase like fonts i don't know how you buy fonts but that was the thing listen to the opening paragraph from the daily email that he sent out neville wrote this if the names sands uni uni code or court courier new don't mean anything to you go ahead and close this message you see my friend today we're reaching out to the community of people known as font horse you know who you are if your knees go weak when i whisper ga you might be one you might be one of them and i read this i've ever years ago before i met neville and i was like this is this is beauty this is beautiful this turns off the people who you want to be turned off and it gets you know the people who you want it and i was just like in my head i'm like dude you're writing about having sex with this font that is so funny that is awesome you are making the most boring topic really cool and you cannot do that at a big company it's incredibly hard and it's not hard because the company bad are good it's just that's the rules of the game and it's just like you're playing you know the game on hard mode if you're trying to like make a big company cute and i would just take it this is just this company wu it's just such a perfect example you should go to some of their websites they're they're they're the mediocre corporation they own case mates mediocrity that's one of their things they own the site called meh dot com side deal morning save and it just deals and i thought it was interesting and the copy is hilarious and this is and i've been thinking about businesses that you can build which you are building and i did where it's just like one or two people can kinda be the pacemaker makers and that can scale and be leveraged really nicely kinda like a daily email you know what i but as you get bigger you you can be able to do it all it's gonna get worse and worse and i think that's just what's gonna happen yeah totally by the their domain is mediocre dot com which is an an amazing domain to have this is such a cool story i love that and i love that that email by neville that's amazing copy the i think it's so true personality personalities you said soul i would say personality because it's personality interact with is such a differentiator in life in all aspects of life but it it also works in business people go into business assuming you have to play some role if to like put on the suit in time and be some character and all you're doing is simply blending in with every other suit and tie that exists out there and so they'll like i see this all the time founders will try to play the same game as the companies they admire the big companies the successful companies they assume because they're successful that i need to act like them if i too want to be successful what they forget was that before they were successful early on the way they got successful was through having personality having a point of view having some edges to them and those edges they keep some people away because it's too rough for them it's not what they wanted and for other people they're like wow this is the handle need to grab on to because i love this and so you know before apple was apple they were you know the homebrew they were at the homebrew computer club right they were basically they had the two advantage you talked about you said focus i call it freak obsessive and i used that word specifically because they are obsessed with that some topic whatever it is it could be raspberry pies it could be blockchain chains it could be whatever they're usually obsessed with something that's not mainstream because not that fun to be obsessed with something that's already totally mainstream there's not there's not much joy in that for this person and the second is that they're frequently obsessed which is not only just an extreme form of obsession but they're they're willing to go to a link that other people wouldn't and they're willing to like the topic is usually niche and weird so you know font is a good example of of one of things like that then the other part that you mentioned which is personality it just gets squashed out of a big company because imagine if the at at the beginning when you're one or two people the personality of the company is basically the personality of the founder or founders and it's typically like room of people and they're like one upping each other it's like that's right you're like alright but check this out what if we even went even harder like you know like you can have that like vibe because you're incentivized to do that you wanna grow you wanna do interesting stuff totally you're not surprised once the company gets bigger imagine a room imagine a room of of one person okay it's just that whatever that person thinks is normal to them they get two people two c founders maybe they're both a little bit weird and so they rip off of each other to get going now you add the third wheel even if that third wheel was totally vanilla they're a total normal person they're now outnumbered so they joined the thing and they're like alright i guess that's how we get down here right you had a phrase you go you need to let your free flag fly if you're gonna work here and you whoever came in you ind them into your weird culture to do weird shit and do cool shit and that was normal there so the third person comes in even if they're vanilla all of a sudden they become flavored too the fourth person comes in same thing but at some point the next like i don't know where it is fifteen twenty thirty forty fifty people somewhere in that range i would say between fifteen and fifty people the person who gets hired typically will spend most of their time not with the founders anymore and so now there now one vanilla person is spending time with a bunch of other vanilla people and they're hiring other people who have on greater and greater percentage of vanilla right it starts with they need to be twenty five thirty percent because we need to be serious and get stuff done around here then you start hiring fifty percent vanilla and by the time you know you get to fifty or a hundred people you're hiring a hundred percent vanilla people and those people now when they someone says a weird idea it's crickets in the room it's risks come first this reasons why not rather than why we would it's oh yeah that has this one extreme strength but it might have some other extreme weaknesses so don't take the gonna defend certain people or that's gonna like cannibal this thing or that thing or yeah it just like bullshit uses right what will they say what will they think and so what will they say really what it comes down to it comes down to i've got a good gig i don't wanna fuck it up let's not let's not rattle this know i wanna shake this up yeah exactly and and i'm not comfortable shaking up because i don't know that that's what we do here because a lot of time has passed i i don't hang out with the people that are like totally high conviction of being weird and and yeah like i i have so i have more to lose than i have to gain by doing this because when i say this idea i don't get respect in the room i get sort of like strange glance and a nervous laughter and then you know somebody tells me why my idea is bad idea so i learned to just keep that shit pipe down my free flag is now you know buried at the bottom of my trunk and then you it's folded up and it's in its case and so that's what happens at the at the end of these companies now some companies fight that off so for example this is why i think a lot of people like founder led companies because they keep that soul they have one person in the company who has an us so like i i think i think this happened at at tesla and happened at at elon companies he is so publicly weird and big thinking and out there and willing to just go with it that he kinda sets the tone even if you don't on a day to day ever have meetings with elon or work with him or you don't get the culture from him inside the company you can what he does on twitter so he kinda see his new butt hole feature yeah exactly and so now if you're at tesla you're like okay the the boss's boss's boss's boss likes that weird shit and it gets a bunch of play on twitter and we've seen five things pay off by going overboard like does a cyber truck window really need to be bullet bulletproof no but elon would think that's fucking cool so we're gonna do it and i know elon thinks is gonna be cool because he lets the flag fly on twitter and so i see it even though i don't interact with the day today so that's one way to scale that personality is to have a such a strong personality and do it on blast another version i remember what i was at doing but he's gotta put up with so much shit for that and it it's actually to be in his position i've been in this position and i have like a weakened out a bunch of times where i'm like fine i'll let you guys get your way this time like you know like you're gonna quit if i don't give it to this fine i'll let you have it this time and in my head i'm like but this is the wrong decision but i'm only make i'm only agreeing to go with this even though i don't like it because like i don't want them to quit and like i just don't want this headache right now whereas he's a type of guy because he's like you know like on the spectrum he's like no i don't like pick up on the social queue like we are not doing it like we're this is fine i'm okay being uncomfortable here you know what i'm saying and that's that's how i'm inspired by him a little bit the belief in himself and also just the lack of self awareness it is is important there right you can't be like us you can't be a self werewolf and just have to much self awareness like you you have to have a little bit of like you know you know you don't give a fuck in your system in order to do this well at twitch one thing happened i remember that i was like super super proud to like be there working there at the time i was like because i gave it a lot of shit you know i just do the sort of like the the stereotypical startup up guy thing where you're like start up cool big company dumb big company slow big company boring big company no risk big company no innovation right like it's the startup up caveman man who's just like you know like you know small start up good even though small startups is like failing and has no money and like no users no no impact no nothing it's like still in our head there's like something to be really proud of there but sometimes and these companies really cool shit happens and what i remember one was they released this campaign for prime day so twitch gets bought by amazon amazon wants all of the amazon companies to really push prime day it's they're like it's basically its own black friday that they created where it's like y here's an excuse to go spend a bunch of money that you otherwise weren't gonna spend and prime is huge for amazon so they you know the memo comes down twitch you need to support prime and then everyone's a twitch like shit what do we do and twitch has a user base that is so easily offended it's like anything which does any policy it creates it's like hey we're increasing you know the safety and for women it's like why because women can't defend themselves it's like dude well like we're just trying to help like we're not trying to offend anybody every step of the way but you could sort of do no right and so so so people were just like dude what are we gonna do how are we gonna promote this like amazon prime go buy shit stuff like people are gonna think we're just total sellout outs like this is not gonna be cool what are they be go over well so i don't know who the genius is in this company but somebody was like like imagine like tv show where they're like god like just think we're just sellout out is just a sellout out and you queue the dream music like sellout out sellout out i got it twitch sells out and they made it yeah they like turned it on its head and they went self aware you know like in and it's always sunny funny it's like the gang you know the gang goes to a trump alley or whatever it's like the the event was has come watch how hard twitch will sell out today and they basically lean into it completely instead of trying to do it and then sort of like set themselves up to catch a bunch of arrows from fan from the the users who were like god stop trying to promote prime day this is annoying and this is why it was was is didn't want amazon to by twitch it's like it i knew it was just gonna sell out to this corporation i called that state mile strategy have you seen eight mile yes exactly like this one like the last scene m and m's like yeah i am white yeah i am poor yeah this didn't this guy did have sex with my mom yeah this all happened and then it it like he makes it entertaining and then the other guys are like a fuck i can't make of a butt that it yeah like i can't i can't mock that you you just took it away for me you know what i mean i'm powerless here like it's the eight mile strategy and i love it that that's exactly what it is and so yeah they went full slim shady they basically what they did was they created a q style set right like the c sales set you and then they invited the big streamers and it was like they created this like this neon eighties logo was like twitch so out and then the people have jog onto the stage they're like today i'm gonna sell you this shitty blender and they like and and people found it so entertaining and it was funny and it was self and they they just like and it's sold by crazy like it was so successful and i don't know who this was was somebody in like the creative marketing department i think i met them at one point but i was like hey you don't know this but like that was the number one thing i respected you know that we like of all the features we shipped of all the projects we tried that was my favorite it was my number one i thought that was so well done whoever came up with that you had guts your in creativity and you like turned a disadvantage into an advantage which is like for me that's the highest form of respect when i see somebody who can take a disadvantage and flip it to an advantage it's like that's you're my person you are you are everything that's right about business in my book i love that i'm gonna look that up i wanna see i wanna i like i wanna see the content i bet it's hilarious it's good it was really well done we need to come up with a better way to end the show if we're gonna come up with the way to start it we have to come out yeah hey just what were you guys hey on you you never talked about the basketball game oh yeah you gotta talk about that do you wanna talk about that oh yeah let's do i i gotta be a little vague about it but yeah let's do it you guys saw so i sent you guys the guest list for this thing i guess i should explain what it is so so i went to this smart yeah i went to a conference and it was fun it was a lot of fun but i don't know about you but i have this like feeling before i go to a conference which is like there's like a forty eight hour period before but i'm like what are one of the reasons like not go to do that yeah what are the reasons i could get out of this and i don't know why that urge comes over to me i think like just the idea in my head of what a conference entails is like this stuffy ballroom like awkward handshake conversations with people who like you know nobody knows each other and it's just like it's like just like the worst first day of college all over again every day in my you know in my professional life now and so i was like yeah i just hate that feeling and i hate conferences but like there is some magic at conferences to happen or you know i do like meeting new people i do like learning new things and i do like some of the like little side events that happened in a conference that are like not the speaker on the stage and not the like networking mixer where i have to like go barge into hit what are you guys talking about oh you guys known each other for ten years cool well i'm a i'm sean i have a you guys like podcast you oh you really nice yeah no i was just asking if you guys knew where the bathroom was i was just waiting this whole time to fortune and ask that i'm a go now see you so by the way been the best the best way to approach that i've learned it's just saying hey i don't know anyone here can i join your conversation i've learned that to be this the best it's it's the upfront method yeah exactly so so i dislike conferences for that reason and i was like alright and and at the same time i'm like dude i miss doing some stuff that was really fun that i just don't make a lot of time for nowadays i was like i missed just playing basketball like dude i used to play three hours a day just pick up was a it was so fun that i was like the best time just me and my friends and just playing you we used to meet a bunch of cool people doing that and so i was talking to ben and i was like not producer ben a business part of ben i was like i was like dude what if could we get like the magic of a conference to combine with the magic of why just go and play playing pickup like is there a way to do this and he's like yeah i got an idea and so we came up with this idea which was we have a friend who trains some of the biggest like nba stars and he's been training them for years and like these are like you know all star hall fame level level players and he's their personal trainer to like he'll go to their house and work with them every day in the summer and think that thing things like that and we've become friendly with him because he's a he's an entrepreneur and we've we got to know him that way and kind of helping each other out with our businesses and so we were like y his name's is alex ba we're like alex you know you train tire and you train train young you train carmel anthony you train these guys like dude what if i just got a bunch of business do together who all love basketball and like would you just train us like you train them like a fantasy camp like could we just pretend for a weekend like we are we're those guys and he's was like yeah i'm down like just you pick a weekend as long as i'm free like we'll do it and i like okay and i was like once had one side of it and i was like alright so let's what if we just got like ten twelve people who you need your anchor though you need your whale and we needed our well and i was like how do i get people to come to i like first of i don't even know who plays basketball and who doesn't i was like who would i wanna who's like number one a great hang number two loves basketball and number three like successful enough in business where if i go and fight the next person the pool is that these other people are coming right that's a key to any great event is these other people are gonna be there the people are the event that way i don't have to be like great with the food and bev and like the environment i all these logistics i'm not good at like the people are the as long the people are there to work and so i won't say who well we landed one big whale famous person x and then the domino's world famous world famous mainstream yeah type of person nothing exactly so mainstream famous type person and i was like okay cool and i started to get get a couple of friends in and then i sent you the guest list because you're coming yeah and producer ben is coming or like i told you guys to i don't know if you guys are or not coming but you should come it'll be fine once the did you take the date it's next month or it's in twenty days so it's twenty days from now but you saw that guest let's dude it's coming together there's some pretty awesome people going now and now it's way bigger than like ten people like we got twenty people and this is like how many wanna to be their dad owns the nba team and this person they just sold their company for all this money and then this person they're the ceo of this publicly traded company i didn't even know that guy i likes to play you know like there's a whole bunch of really interesting people i think this is gonna be dope and i think this is a way better way i think this is a hack where i don't have to go attend conferences it's like i a host you should invite a lori jet dot com should invite him yeah haven't invited him yet that a be one though if if he plays he don't own me basketball team yeah yeah he's awesome i will invite him but yeah what do you think about this this is awesome it's gonna be the best i think it's gonna be really fun i think you shouldn't invite even bigger more famous people than just like internet do like mark would be cool or i don't know who else that's actually the hard part is to think about who to invite but yeah it's gonna be awesome i think it's gonna be really fun i think it's a great idea i think making yourself the center of these type of things is is bad ass it's a net win there's no downside right you pocket any money i don't know haven't even thought about cost yet but like yeah like it'll cost money to do this but it's not gonna be super crazy and i think i would pitch in everyone to pitch in just i nobody's we're not trying to make a profit off this we're just trying to like go cover all the costs and do make it dope no i think it's a great idea to be the goal and it would be it's gonna look sick on social like it's work related would let's let's tell daddy hubspot to pay for it hey fellas quick break between between james here just wanna to quickly talk to you guys about your crm needs they'll be into it i think they're trying to figure gather around i have a quick powerpoint that i'd love to just run you through yeah i mean i that they would but no make them pay for it if we can record yeah oh only record we only need to record one or two things we should record we eat each day we could probably record two or three like things we can even have like two people on at a time so it's not like dude and we should get couches and have people playing in the background yeah the game is just running in the back audio sucks it's just so much screaming for that the full send guys did a the full send guys they had a wedding i think it was like post malone manager or some some like famously person was doing a wedding and they set up a studio off to the side of the reception area and they are in there recording a podcast for an hour and like logan paul popped in for like ten minutes and this other person popped in for like five minutes and it was really cool it was a great pot we should do something and then they're like alright you guys wanna go back like i think desserts at our table and they they went back it it was pretty honest idea but yeah it was a really good it was like if if you explained it to me i like this isn't cool but i saw them pull it off and i was like oh was actually really neat we should totally do that and ask hubspot to front the bill alright great alright done done alright well good idea that's a pod that was a good one