Elon Musk, Mobile Minorities, and How to Overcome Fear

i just saw if you go to brett taylor the chairman of twitter he just tweeted we've agreed to a deal with elon musk oh wow wow so i guess i think i think saying it's done is fair yeah that's fair okay so fifty four dollars a share wow so let me tell you something really quick i i i this relates this is gonna sound weird but it relates to what we're talking about so do you know how a combustible and come combustible engine works do much what i look like i know how a combustible engine works no so alright here's how combustible engine works so you've got this huge block it's called an engine block it's this big piece of metal imagine like a rectangular tube that's about two and a half feet long a foot wide and a foot deep in depth understand okay when you hear like a four cylinder six cylinder eight cylinders twelve cylinders that's how many cylinders they're gonna drill into that block of that that engine black and so they you know how do you know how big a cylinder is well i i mean i've i eaten the pringles before so i could sort of imagine you're not far off so it's around like this it's like a can of coke almost a little bit bigger but like just for the sake we'll say it's like the sides of can of coke okay and in and and and in those cylinders goes a piston which is basically like you've drill those holes and like you got something like it's almost like a a a size of can coke going back and forth through those holes and the way it works is you have a a a shaft that connects to the pistons which turns that up and down motion of the cylinders going up and down into motion that the engine can use but check this out in order to make this all work you have this thing called a spark plug in each cylinder and then you have this other device called a carburetor and that mixes the perfect amount of fuel an air into the cylinder and the spark plug makes a small spark and there's a miniature explosion in the cylinder that fort that's creates so much pressure that that's that piston is moving up and down does that all make sense okay i fall i don't know why you're telling me about this but i understand it now nelson so it gets even crazier you know how you're driving and your car will say like six thousand rpm yeah sure that means that those those pistons so these pistons they it has to be air tight for that explosion to be in that cylinder so these pistons they're super tight into that cylinder and they're it's creating a lot of friction when it says six thousand rpm that's six thousand revolutions per minute and six thousand means you're like driving pretty fast but not crazy fast that means those pistons are moving up and down one hundred to a hundred and fifty times per second wow and you have oil in your car because those pistons are rubbing against metal and it needs oil otherwise if you leave it without oil they're moving so fast it's gonna fuse together and i'll basically weld the piston to the cylinder jeez okay okay the reason i'm bringing this up listen i can't wait to hear it and and italy because i just want a youtube video about it and i it's still fresh in my mind that's why i had to say you did no it sounds like you just like wait on a deep i was thinking about this and and basically i'm the output of all this is like carbon acts so it's like a it's like a gas and there's fumes and there's oil and there's liquid there's all types of but fluid and then there's a transmission which is like totally even crazier sometimes the fact that this was invented in the early nineteen hundreds and it's still the technology that we have exploited and made so good we've made this so good that these pistons can move for a million miles basically they're gonna go up and down like trill a trillion plus times we have pushed that so far to the edge it's pretty phenomenal what we've done and it's such a shitty technology it was good for what it was and then elon musk comes along was like well he he wasn't the first one to it but he did a really good job of it he's like this this electric engine actually all we're gonna use is a battery and one motor that's all it takes and this motor is like just literally like three parts like there's very few parts whereas us with the combustible engine and there's like a thousand parts and not only is it simpler in terms of maintenance it's basically no maintenance it's far better so a really fast car i have a i own a car that's considered incredibly fast and it's quite expensive and it goes zero to six yeah well it's considered fast that it goes zero to sixty and three seconds a tesla that cost forty grand we'll crush that can crush that and go so it's it's faster in every sense of the word it doesn't break and i kinda had one these moments where i was like i wasn't actually high but it was like one of those high moments where you're like i forward you just decided to have high thoughts without i had high thoughts i was like dude we've been doing this combustible engine thing for like a hundred and thirty years now and then along comes a couple people who's like no no we're gonna do this total opposite way so instead of making an engine that just like is it somehow has more cylinders or it's more smooth something we're gonna do something totally opposite and it's like levels above in terms of quality and i find that thought to be absolutely amazing and it just turns out he just bought twitter today so maybe there's something crazier is gonna happen there i actually don't think it will but maybe but isn't that while to think that like we can literally i don't know how many people have existed since nineteen ten billions of billions of billions of people we've all been doing it one way and then along comes a very small group of people let's say tens of thousands or hundreds of thousands of people who said no this is the way to do it and it changes everything and i find that to be amazing i i agree that is amazing a couple thoughts that came up while you were saying this first of all thank you for the engine lesson does that make sense that did i percent more man because i i know how to describe this happen did i explain to you do you understand how the engine works now a little bit do a little bit yeah feel like i feel like i'm at that perfect point where i feel like i know because i don't know what i don't know yeah if you ever seen the dun and kruger effect number the peak what what you should know the takeaway here is that it's very very very crude you got these like metal one metals like rubbing against each other and creating it's just messy it's smelly it's it's accrued well i just did something today that remind that what you're talking about reminder of this which is i went to the doctor i went to the eye doctor had an eye appointment and not because i wanted to i was like just give me my goddamn contacts and they're like no nope you gotta come in it's that's two years old now you gotta do the whole we're gonna we're gonna do thing where you blow puff air on your eyeball it's like god what does that even before i don't know i went in and i decided to have a little bit of a different attitude so i got real curious when i went in this time i'm talking to the doctor mask a bunch of questions she runs this other test on me where she takes a picture of my eye and if she shows it to me on a screen and i don't if ever seen like the inside of an eye disgusting fucking wild dude this is is crazy she's like okay so like this is the nerve in the back your eye that's what's sending all these signals your eye eyes just getting light from everywhere and your brain is this nervous the thing transmitting to your brain all these i these this light signals and your brain is piecing together some amazing section destruction of the world it's amazing so i can these are all the blood vessels that's like keeping your eye alive and when you whenever i see how the body works i just sort of marvel in it i'm like i don't have to think but my liver knows how to like detox my body you know i don't have to think my heart will just keep beating reliably or else i'll die but like luckily it's on autopilot and in fact it's on so much on auto autopilot i couldn't stop it if i wanted to so it's like the way that the human body works is just like a a true marvel and so so today is my birthday and seeing that oh was you on air happy birthday thank you i appreciate it we all we talked earlier on the phone but the thing that amaze me the it's like the best thing to do on your birthday is to go just like get a scan of your body and just be like wow you know the the view of body is like an absolutely incredible machine that just works in like the same way i don't know how an engine works i don't know how my liver works i don't know how my kidney works i don't how my lungs work i don't know how any of this shit works but it does work and just the fact that it does is kind of amazing me i'm just seeing my eyeball my retina and like the nerves the blood vessels in my eye was just a reminder of like it's like a it's like a humble humbling feeling right it's like the humility of how you don't even have control over your own body let alone the world and all these other things that are going on i i really appreciated that that's the first thing second thing i wrote this down there the day for the podcast but i i knew how but way you wearing a mighty ducks jersey yeah dude my feeling like a mighty duck right now oh my god that's awesome and the older i get the more i need to behave like a child right like that's that's kind of the game plan is get more child bike as i grow not more adult like so i wrote this down i wrote vocal minority mobile minority and i i've i wasn't like a month ago and i was like it might come up at some point in the podcast and what you just said about elon about basically a very small number of people changing the way that things work is a great example of this so and it's not like he's the guy like that he was like you know we can't say that like il elon came up with this we could just say that there's probably a lot of people came to the second conclusion he just was bright had the strongest will and is the is the is the person who we give a lot of credit to either have you seen what he's been saying lately about this like origin story of tesla seen this controversy no so he say that he's the founder no no so he so he so the what what happened was tesla started a about a year before elon invested in it and so now he's seen as the he's space seen as the ceo the founder he is ceo he's seen is also kinda like the founder you don't really hear about these other guys who started as two guys that were we're starting it i think and he and he is kind of the founder when you think about it like it's like literally the eighth largest company in the world and at the time it was worth like for ten million dollars like what's the difference exactly and so but the guys who started it have like basically it's made it kinda like their mission so so the the elon there's a there's a group of people that are like anti elon they're a vocal minority against elon and they'll say like things like elon didn't create tesla he just you know invested in it and like takes all the credit for it basically and and that one of the original guys also really has like made it his mission to keep telling people how much he how he was the founder of tesla not not elon musk and elon sort of like come out recently he said something the other day and his interview he goes the biggest mistake they go what's the biggest regret you have is biggest regret you have or mistake you made bad decision you made he goes well certainly the worst business decision i made was not deciding to just like start tesla on my own with me and jb like like i guess the guy he started it with like guy he feels like was his c founder in it and like basically buying the existing company and then building from there versus just doing it on his own he's like certainly that was the worst decision i think because financially that guy owned shares of what's now a trillion dollar company and then the second thing is that that guy basically has made it as crusade to be like after elon musk i'm the founder of tesla and tell how much does that guy own i don't know the exact percentage maybe maybe someone jonathan can look it up while we're while we're talking but like but that guy basically mark there's like i think his name is there's two guys yeah martin and somebody else and i think that's his name so they what one of the things that they say is like you know we created tesla and then elon has come out and been like tesla was nothing there was no product there basically like it was a shell of a company there was no it was like you know pre launch pre everything i invested six and half million dollars i think you invested in the first round knowing also that i'd have to invest way more after that took a chairman role and then like basically he had the guy from who designed spacex as logo to design the tesla branding and like you know he's like i guess he created it was a it was an inactive company was what he would what he said he i think he had he tweeted something like this out that he was like a a dormant company or something like that and so there's like some controversy around that actual founding of it but yeah how is that his biggest mistake that doesn't seem like that but like it worked out fine and also one could argue maybe it was worth it just for the name yeah exactly just for the exactly just for the name i guess his his take would sort of be like the company was just gonna die if he didn't invest it he was he's the only investor at that time so anyways okay back to my vocal minority so there's we see this a lot on twitter and other places where there's a vocal minority this is what people call cancel culture this what people will call like sort of the haters or the nay online there's a small group people that are sort of unhappy about anything that happens and they'll they'll be unhappy that twitter's being bought by elon musk they'll be unhappy that he's a billionaire they'll be unhappy that tesla they'll say that tesla's cars yes electric but but what powers the electricity it's coal you know they're just always have something to say so there's a vol minority and i think one of the biggest skills in today for any business person is to correctly identify like a vocal majority versus a vocal vocal minority if you just constantly let the vocal minority sway your thinking you're letting like you know the bottom one or two percent of people sway your decision making just because they're very loud about it but then the the other the so you i think you wanna overlook them but what you don't wanna overlook is what's called an i call a mobile minority so a mobile minority is a group of people who decide to actually like take their business and walk elsewhere or they take their lifestyle and they just change it so it's like you know if you're safe way but all of a sudden there's like a small group of like sort of hippie people that are like buying this like a all whole natural produce right and the shopping at this place called whole foods market in austin and they that's only got one one location two locations but like all of their spend now goes to this or you see people that are like you know you you know people on netflix are one people wanna subscribe to netflix but all of sudden they start to and since spent all their time on tiktok and youtube and it's like they've actually voted with their feet or there's i mean even a different non business example i was just reading about martin luther king and rosa parks and when the whole rosa parks thing happen the black folks for like no we're you know we're not think that and originally like well that only makes a certain amount of our population it's no big deal that it like goes on for like two weeks you're like alright something's something's happening and it's happening in san francisco right now like a mobile minority of group of people have left san francisco taken their business elsewhere it's a very small group of people some of them were loud about it saying i'm leaving because i have this this and this beef for san francisco gonna most of them were just frustrated like i'm going awesome i'm going to miami i'm going elsewhere i'm going where i will be treated better well while i will be taxed less and get more from my government and and those mobile minorities are actually ones you wanna listen to if whether you're a politician or you're an entrepreneur it's like we we talk about this a lot right dude there's just subreddit that's getting really popular and it's like oh yeah it's only fifty thousand people but it's like wow fifty thousand people have chosen this lifestyle of like you know either anti worker or over employed or they're tracking their like fitness and their sleep at this like man way it's like yeah that actually is something you really wanna pay attention to and it's a great place to start a business is when you notice a mobile minority and it's also like a really important thing to notice as a leader of a of a either a city or a company to notice how could all these developers are like you know go to this weird like web three crypto thing like what's that about it's like yeah it's not everybody but like wow like you know ten percent of our smartest people all left to go do this thing they took a pay cut to go do this thing i i think i should probably pay attention to that and so so i wanted to point this out which is ignore the vocal minority and pay extra attention to the mobile minority that doesn't mean there's another side of this it doesn't mean they're right so for example or that like what they're doing like i i agree with you i would also challenge myself to find examples where there is that's a great what's it what's it called mobile minority yeah that's a great that's a good one trademark that we're trademark market that that's my first million originally so like there's people like like for example day trading amongst young people has gotten incredibly popular don't think the majority of people do it but i think there are a lot of people do it they're very loud and they're betting a lot and i think that's horribly stupid yeah yeah i'm not saying it's always a good thing right might be people vaping and it's like wait a minute while like ten ten percent of teenagers are vaping now like i'm not saying it's always healthy but i'm saying it is almost always worth paying attention to this sort of like silent and mobile minority versus like i think it's worth paying attention to whereas i think the vocal minority is almost always worth ignoring you wanna talk a few off the top of our head a few examples of those groups of people why get helpful i think i give a few more yeah give give me give yourself i'm just gonna write off a few so things that i'm noticing based off reddit and my interest people who don't wanna buy off amazon because they don't wanna have to worry about throwing away the packaging yes number two people who wanna use reusable package everything so like a ziploc bag that you'll pay twenty dollars for one bag but you can use it over and over and over and over number three people who don't want to eat out of plastic let's see number four i i have another one that's related to but my wife's vegan and so we're con anything we do has to be compatible with a vegan lifestyle and you'd be shocked how much how much is not compatible so like okay you think about food i think food is where most people go but like leather is the other shoe too right so like we're about to buy a car or like she wants buy like a fancy purse or something like that she's like she is ready to go to whatever louis vuitton or whatever and drop five rand six grand whatever it is but she won't she won't do it because it's all leather and so she's like i can't believe these loads luxury companies don't make one non like non animal based product like they don't make one bag like we even they would get all of the all the vegan people want buy with like go to whichever brand makes it like all of the big ones gucci prada whatever and and they just don't they don't make it or if they do they would like they'll make the bag but not the not the handle or the the strap and she's like that's the thing like if you cared about this you care about this and so we see that with like car to like tesla has all like vegan leather and they're one of the few car makers that like just lead with that and so these little things that like okay again it's super easy to overlook i would you know i i would totally understand saying look we're not gonna change our product line for this one or two percent but as that one or two percent gets big enough like i don't know how how much the sort of vegan population is now in america but like let's say it's two or three percent that's of a base of three hundred million people and those are people who like they don't just kind of care about it they really care about it and so they're the they're the mobile minority and the vocal minority for you exactly they they they use they they they do action and they talk a lot yeah exactly so like you know you make a chocolate and make a cheese make car leather or whatever so that's an example where i've seen a lot of like wallet share go to the one brand that just cares about it what else is there so i think there's also when i read the tic tiktok comments there's so many people that when they post videos of people from the early two thousands or when i was in high school two thousand nate and they say oh wow look no one's on a cell phone they must be so happy yes so i think there's gonna be a mobile minority of people who actually don't want smartphones the the disconnect slash digital detox population yeah there's also a group of that that's a like vr like absolute vr nerds so they don't talk much in fact most of the dialogue around vr is how it's not here yet or it's you not gonna happen there's a small number of people that spend an absurd amount of time in vr they work in their vr like i don't know i i think sent you this tiktok of there's a guy who says says he's spending twenty four seven in vr and he literally wakes up puts the headset on and he spends his whole day like that and he even goes to sleep in vr and then he like you know the headset falls off sleeps just like some some that with look like i look close eyes and i imagine this guy yeah like yeah so the the beard touches the chest hair so after been lying yeah yeah we strong borders he has a rack just for fedora yeah alright is fair is living so some but basically like you know there's some people that are spending a lot of time there but you know i i don't know if that's like a big one yet but like i i'm just sort of like branch off top of my head you know people who really really care about certain things and i think you'll see this with pet stuff i think you see this with like in like house stuff that that's going like if you're in the gym business right now you know the mobile minority through covid has been like home gyms like does you go never coming back once they put like thousands of dollars of gym equipment in their garage or their road the you know bedroom in their house like they're not coming back into the gym industry right so it's a mobile minority they have voted with their feet and now they're going down a different path a different lifestyle yeah i think that that's a really good term i'm i'm board with mobile minority but what does that to do with engines oh well i know is about like the the few people that go in actually like they do something different right so like you were saying like elon and the sort of the electric car yeah yeah you know that that's a small number of people who just like took a sharp left turn and decided nope we're gonna like we're gonna get off the oil and gas system we're gonna like not have a compost combustible car we're not gonna buy from any of these brands like we're just gonna go fully electric do you think but here's the thing i've been that i think about when i about him and people like him is i think okay so obviously he's right so this tesla thing like it's right but it didn't seem that way all the time it seemed like the total opposite and there's moments in my life where i'm like i firmly believe that this is the future like i firmly believe that of many homes are gonna be bought online like that's an example but along the way i have so many doubts or so i'm like oh screw it and so what i would like to know is i wonder how he because he doesn't give off that appearance like he ever has doubts he's like no no this surely just makes sense but then he does say all the time he's like i think we're gonna go bankrupt up but that doesn't mean he thinks that his idea is wrong he just thinks that maybe like they're just gonna run money because they have enough runway and so do you think that someone like him or a lot of these other people like that that there is self doubt or or what you moved straight to the end now if you listen to talk he actually says three things so he says they're like how did you decide to do there's no car company at ever no american car company had been made since jeep like ninety years ago or something like that nobody had ever made electric car you know those popular you know a a fully electric car nobody had ever you know started a a rocket company a private rocket company all the stuff and he he basically just said they're like so how does you decide to do it and he's like well i agreed like the probability of success was low but it was worth doing so i just did it you know like he's basically like i thought it was worth doing we humanity needs this so it's worth doing certainly probability of success is low certainly and then he said one other thing which was like you know did you ever think about giving up and he's like he said in that likes stream interview it is not in my nature and like i think i think if you take those three things it's like he doesn't decide to do it because he thinks it's gonna work in fact he just he decides to it because he thinks he's worth doing he agreed that the probability of success was low but not impossible and he just decided that he's not gonna give up that's not in his nature so you combine those three things well doubt has very little place right it's like no i've accurate here i've i've taken into account the low probability of success and then i'm not gonna quit so and i already decided it's worth doing so we're in that you know doubt can't live in that home that's a two bedroom home and doubt doesn't have a room in that in that house so so i think that's how that's a psychology i've seen not know in the guy just from his interviews but i don't i'm not sure if that's the the the entire ray even though we said that and here's why did you ever pay attention to boxing in the nineties with mike tyson sure yeah alright so mike tyson came on the box and scene when he was nineteen and he was like the man until he was like in his early ish thirties and when he walked out of the ring walked out in the stadium up to the ring he was famous because he wore black shorts he wore black socks and black shoes and he would come out with no shirt on with his gloves already tightened everything and he was just as if he's just ready a roll typically that's not how they do it and he was already sweating and he didn't have a noise or sorry he didn't have a sound a a song that he came out to he came out to a noise it was just that was the noise and it was just all his whole thing was about being frightening he's like i am a i'm a tiger i'm a beast i am here to kill and and he would say things like that like i'm gonna take out your heart and eat it yeah and he'd be like you know you know it owns the great interviewer he's like he goes he goes i'm gonna fence imp my i'm wheel is unstoppable praise b to a la and he goes and he goes i'm gonna eat his heart i'm gonna eat his children i'm gonna he's la like just just great he goes i'm alexander the great he ain't noel alex alexander to the great i'm alex alexander to the great yeah like this robot yeah scary guy and when he would look at you in the aisle like this guy's gonna this guy's gonna murder him he's not just gonna beat him up he's he's out to kill him and i would watch interviews with him now out of he's older and he's doesn't have to act that anymore he goes he goes people thought i was so deadly he goes i was deadly but i was so afraid here's the reason i acted like that was because my the the reality was my fear was the total opposite end and i had to act that way because he was i was so afraid and i've heard a bunch of u fighters that i like like donald ron and c and they'll go every michael biz and they say every single time i'm backstage and i think to myself why did i do this why didn't i quit i don't wanna do this i'm afraid i am so scared to do this in the reality this guy who will talk about michael bi he's got the biggest mouth of everyone he talks the most trash and when i heard these fighters start saying this stuff i was like oh they're like you you're you're you are the toughest guy on earth right now but even the toughest guy on earth is scared yeah so thanks guys the they go into a cage fight with another guy who's trying to kill them in their underwear in front of millions of people like and after talking mad shit right so it is one of the like you know most vulnerable positions you could put yourself into so that's why it's great till to kinda like learn from them and here there hear their you know their thought process i think that's true somebody had said this about elon they i think it was maybe j in like one of the there's an investor who invested in tesla and spacex and i believe has never sold a share and never said he never plans to sell a share of any of those companies and so you know this guy had the best returns ever because all his bets were just bet on elon and he said like he said something like you know elon is just he's he goes he's a normal guy but the fear jean got removed and like you know in in his dna that the fear gene got removed i actually think that it's not that like nobody's is that everybody has you know fears and you know the the the extent to which you are fearless is the extent to which you learn how to dance with your own fears so like those u fighters they feel the fear but they learn how to cope with it and for mike it was getting into this like you know primal state of mind saying certain things and just walking to the to the thing to that sound and like that's how he was able to like dance with that fear and so i'm sure that somebody like an elon musk even though they have fears of you know failure humiliation you know free rockets blow up for spacex you know just like explode and now you're you basically put all your money in and you you have enough for one more launch and that's it you had to rush and do one more launch yeah i i don't think he was sitting there you know with a resting heart rate of forty six you know i i think he was feeling something at that time you could see it in the videos the relief when it happens he learned today dance so he learned to deal with so think you know that's that's the difference between people who see you know totally brave and fearless is like they have just learned to deal with fear better than the person who lets the fear slow them down or stop are any of your closest successful friends autistic or have asp sure you seem like it's sometimes throws spreads to be honest because yeah i like to get a along i i end up getting along with people a little more outgoing extroverted and and easier to get along with but i've got you have got i know i've got a couple and your friends with them as well and i've got a couple and what i've noticed i've got one in particular who i think you know i'm talking about yeah and very very very successful and he just doesn't he approaches things far more logically and i'm like well name this will never well brad i'm making up well brad this will never work he's like well why not why won't it work like you know you see on this excel spreadsheet this math adds up to where it does work like well but like who's gonna believe you who's gonna have faith in you how you gonna do well why wouldn't they you know know what i mean so sometimes i wonder is that just a couple of my friends who are like that or if there is something in elon has study as asp because is there something in there where they like where it's like you know it's supposed to be a kinda of like a handicap in reality it's the exact opposite it's like super power well i played poker for a long time and you see this with poker players too they the some of the best poker players or some of the sort of like you know asp type of men you don't they're extremely intelligent but they have an emotional cool which allows them to be rational under pressure not get as easily tilted as an emotional player would be they can play with huge sums of money and not change the way they play it's alt just chips to them if it's a game to them and they also have the ability to focus for very very long periods of time longer than you know i would say the average person and so you know there there's some definite superpower if you have that you know that brain wiring which is i i don't know what i'm just using these terms i don't actually of any idea with the clinical like you know definition these terms but i i'm just just i'm sort of reverse defining it is a person who has those traits the ability to have mechanical focus the ability to stay calm and sort of emotionally cool despite what's going on you know and highly highly intelligent with especially with math probability and statistics and and so they you know they're their winners dude i've seen it just so many times that that is a whenever i sit down against that opponent that is the person i'm trying to stay out of pots with i'm not trying to compete against them when i go play poker alright let me let me tell you something interesting that happened to me you said you one was doctor i went i had to get some like i bought a vehicle and i had to get like registered you know like you gotta get your registered and title and all that's dmv stuff dude it sucks alright so this is like some people listening a big this is so obvious do you know that there's third parties that will do this for you i've heard about this actually some guy told me he's like yeah as like dmv sucks he's like oh dude my buddy and i opened up like a like an alt you an alternative dmv in the like you know in the dc area it's amazing we do like three million dollars here i was like what dude you on dmv like as that i never looked into it what is the rule alright so like i went to the dmv and like i didn't know you had to have an appointment to go and the woman working there was like hey just go to this thing called fry title or something like that and so i just linked it up on yelp and it was like twenty minutes away and i went out there and there's was a line out the door but i got in and out and so basically it's a crappy building in a strip mall exactly what you think and like next to like a marshals or something like that and you can go there to get license plates you can get their title transfer specialty plates temporary permits you can register your car there and it basically has like a lot of the stuff that you would mostly do at a dmv you can't do some things but mostly everything that you do and the way that you get it is you do a partnership with the motor vehicle department of of every single and you gotta go through this like application process that i don't think it's that hard because when i was there i was talking to the owner and he was like a young he was like a twenty four year old like it was like an un smart but un guy and he was yeah i applied and i was like you guys always have a line because they're signs everywhere that says we know we line no new line people at four because we close at five so because so basically like i was like are you guys this busy all the time he goes constantly i'm like are you kidding me and he's like yeah and i was like how do you guys make money he's like well we're gonna charge you like fifty to a hundred dollars right right here for those feet and i like oh no brainer like because the the dmv here in austin i've gotta wait four months or something for an appointment something crazy and it was a crazy service and i started looking into it and there's a few companies that are in the space you know dm v dot org no you know her dm v dot org it's like if you google like what paperwork do i need in order to in order to get a license in in in delaware gotcha like it'll tell you like what to bring so that that's out there but there's basically all of these places that i've seen do this they're just like mom and pop like hole in the wall stores and they are constantly packed it the crazy fascinating i did hear something which was like that guy i was talking about something did end up happening or they crackdown down or like they lost a thing or like once i i don't know what happened but something did something bad did happen i this was years ago so i remember but let me tell you about two other businesses that are very similar have you heard of ace what's ace ace it's in texas it's you're gonna love this business so just go to like ass dot com you sound like george zimmerman like you're you're gonna like the way you look i guarantee you you're like yeah you're gonna like i guarantee you men's bro house here yeah so so it's basically driver's ed online and they also do like if you get a ticket you gotta go to like corrective driving school or whatever like they just kill it so they're like an officially licensed like vendor for this driver's ad at these like these courses or whatever they absolutely crushed they bootstrap for a while i think now they've raised like a hundred million dollars these guys are absolutely crushing it i've i've seen their revenue once before back way back when i looked into this and started with like you know like a thirty two hour driver's ad course or whatever and they can do i think they could do it in like thirty six states out you know out of the toll or whatever and so they said they have thirteen million like people have gone through it and they also do realtors licenses which is like one of people trying to get their brokers license oh and so that's like another like this is such a this is an amazing business this is like a like ten out of ten under the radar business that just crush it and they crush it due to like kinda like regulatory lock in and that they one of like the the only officially approved people that could do this they just crushed it with google ads because people would search for you know driver's ed free driver's ad online get my brokers license blah blah blah and there wasn't a ton of competition competition i don't think early on and they just made a ton of money and so i i this is i'm pretty sure a billion dollar company at this point for sure just doing this this guy's name is blake who started another blake blake my the guy who heard tom shoes his first business was an online driver's that business and he said he crushed it oh wow i didn't know that that's i when i i his biography like give away shoes or i don't know it was one of those it was like given will buy give a pair yeah and anyway this business kills it what's the other one so the other one so i was about to take a trip with my family and i was like oh we don't have like passports for the kids so i was like oh let me get like we don't even have the birth certificates because you if you just like when a baby's born they don't give you a certificate it's like oh you want a birth certificate like you know they roll out like a candy crush map it's like do these six steps and like jump over all these hurdles to like get your kid's birth certificate so it's like you gotta like do this thing and it get go to the city whatever so i was like oh jeez i don't wanna do all that and so i just searched like get birth of get online fast and the san francisco or whatever like the bay you know whatever like you know the walnut creek like official birth certificate thing i was like yeah you can like either mail in this stuff or go to our partner vital check if vital check will do it and i was like here's another one and sure enough see it vital you go to viral check dot com and there's there's so many copycat cats there's your vital check dot com and check is spelled c h e k that's how you know these businesses crushed the number of copycat cats that pop up so it's an official california birth certificate get that you can get online you know it's government endorsed so hundreds of government agencies nationwide exclusively trust vital checks so they've got they basically cut deals with those vendors and whatever you go on here you pay you i don't it's like whatever about ninety nine bucks or something per certificate you follow this form and it's stuff and it's like you kinda have to do this like it's like mandatory thing it's like a dmv thing it's like customers aren't just like choosing to go get certified they have to get certified and so that's why i love ass that's why i love your dmv one that's why i love this vital check thing this is first crazy have to do it to comply and you can build these kinda of like third party things and i i sent this to xavier and c our our buddies with enduring venture i was like dude is a beautiful business to buy right like because they're going and trying to buy these businesses that are like just cash flowing profitable businesses that have def def and can be maybe improved by like rolling up multiple or like central the the back office and and what's exploration and the the the other the other like red flag not red what's whatever the opposite of about a red flag is green positive flag a green flag that my like red flag of like this is a killer company is going off because the website it it it's an ugly website with a lot of traffic and it doesn't say who the founder is on the about page says we've been a business since nineteen ninety two and we do this this and this and like i can't find like a guy on twitter talking about it i'm like okay so you just si got back to me he goes it looks like he's like dug in it looks like it's owned by a uk public company come conglomerate con con conglomerate all about lexus re i think relics but owns likes it's like a multi billion dollar it's like the most i believe relic is the most profitable company in the world in terms of margins so they are they they own the the big thing they own is do you know how scientific journal like publishing works basically like sure these like doctors and stuff come up with these these amazing insights and scientific journals are like yeah we'll give you five hundred dollars for your article and like that's all they get paid in every university like it has paid money to get access to these journals and so they'd make like four billion in revenue and like three billion in profit or something like that yeah it's a it looks like it's a fifty billion dollar a little over in than fifty billion dollar company what's the does can you see what the profit like what the income is they probably thirty three thousand employees i i can pull up i mean i pull up that it's like though i i think it's one of the how do you spell it r e l x yeah i think it's dude how do you know about this this is another the sam park special right here just knowing the of some random british public company that owns scientific journal companies and is the most profitable company in the world how the hell did you know that it i i confirm that it's if if it's not the most it's one of the most and i knew about it because a i i had friends in the in the journal who are like getting their phds and i was they would tell me how it works i'm like oh that's a racket like you you don't understand bid you're lucky the like it's like you know dentist and stuff publishing stuff on like teeth like they don't understand like how march works and i'm like the penny five hundred dollars for that you don't understand shit so there just get ripped off so i knew right away and second when we were launching the hustle i love database businesses and i researched database businesses like crazy and i came across this company because they own it's like they own they own lexus nexus which is which is like a conglomerate legal records and documents they own patent site which is it has a patent asset index of a hundred thirty five million patent documents law three sixty le le mach which is like eighty eight million whatever thing there's just ton of database businesses in and law three sixty is like it's kinda like the hustle but for lawyers i mean of course they were first so we were like them for not lawyers but it it it was basically a daily newsletter for lawyers right yeah owns like me for billionaires yeah you you know the problem about that i have about el elon is he just rips off my style like i was using twitter way before like i was popular twitter at first right i do mediums he does memes really i don't like the i'm he's impulsive when i am to podcast he is to money money business and innovation yeah dating celebrities doesn't have a podcast though god yeah dude i was thinking of a jake paul lia had jake paul on the podcast and i was like thinking about it i was like if i got into an argument with that guy he could just be like run richard than you and i'd be like well i can kick your ass he's like no i can kick your ass i'd be like oh yeah you can't he's was like well i'd be be like well and i'd be like well i'm famous and he would be like well i'm i'm more famous so i'm like oh you're like like everything better like every like whatever like i i think of these people like i'm like oh like you are everything i do you are that but better i have nothing i could say to you it a fight like you're just gonna win this argument every single time i'm fruit and so sometimes times i asked what can i possibly say and so like that's something to think about el elon no that's when you have to sw into the vi signaling and be like well i'm just not i don't chase money in fame yeah so yeah you're way more famous originally i wouldn't trade lies with you you're must be usable i i have one thing you'll ever have enough and that's the moral higher you can always take on somebody better than here hey he's he owns like the sam par of but just have money good episode see you later