Camp MFM Recap: The Real MrBeast, Kamikaze Commitment and More

so he's got a runner basically he's got a dude outside the house at all times just sitting in his car twenty four hours a day it's a personal door dash so if you ever needed something i don't know if you noticed he was like oh i wanna play settlers of cat katana so he's like can you go get katana and the guy would just run to the store go get katana and bring it back within fifteen what he was outside our house the whole time and he's outside the studio wherever he goes these two people are there twelve hour shift seats so twenty five hours a day you he's got somebody just watching his back alright so i guess we we're all gonna we all wanna talk about the same thing right yeah this is gonna be the camp m m recap episode i'm pretty sure that's all we're gonna talk about because it was kind of amazing and i got a lot of things to say i have a lot of things to say let me set the background because you're the one who organized it so i think you need a third party here so basically a month ago sean said i'm gonna organize a basketball weekend and i want you to come and i'm gonna invite some other people please v me eighteen hundred dollars and show up at this address at this time that's pretty much all i knew about i didn't know anything else and i think it was three weeks in advance right yeah something like that three four weeks in advance and in between then it got sort of canceled and put back on again because i know that first i couldn't get anybody to come i invited five people the fur of the first five people the one said yes and i was like yeah ben maybe maybe this idea is only good in my head and ben not producer ben business part of ben pushed it through he was like nah i think we could do it and then we ended up with like twenty seven people there and oftentimes when i'm saying sean is doing x y and z in reality i mean ben so ben was it seemed like was really the backbone here you maybe had the idea i don't know who had the idea of but ben levy was the guy and he did a really good job so basically three weeks out it just says hey come to north carolina in raleigh by near duke and we're gonna have a basketball camp and just show up that's all i knew and then i get an email i book my flight i sent you eighteen hundred dollars i i i a day before you sent out who's coming and it was like me and you both bands a couple hubspot people like jonathan and then it was like hassan hassan min hassan hassan min h it was mister beast and it was like twenty other really amazing entrepreneurs and you rented out this shoot i don't know like basically or farm like refinery yeah yeah with like a lake and a zip line going into the lake and it was like twenty four entrepreneurs and you hired this amazing basketball trainer who was also an entrepreneur so he like fit in and was really insightful and we you have like you kinda half ass the incredibly unimportant things like there is like when we went and played basketball i was like hey is there any food here and you're like well there's just a bunch of boxes of cliff bars i'm like oh okay that's okay i'm okay with half ass that like anyway we all stayed in these two airbnb bs and just played like border games at like acted like twelve year olds for like two nights and it was amazing it was so cool yeah it was basically a summer camp for grown ups and the origin of it is pretty simple like i like i love meeting new people i should say i actually genuinely love meeting new people in fact the podcast was originally started as a excuse to just get to talk to really fascinating interesting people but i hate most of the traditional ways to do it i don't like going to conferences i don't like going to networking events i hate just being like hey you wanna grab coffee so so i basically was like look there's a bunch of people who i think are dope i would love to hang out with them get to know them you strangers become friends friends become lovers at jose that whole thing and then finally i was like what if i just did it instead of a networking event or a conference like what if we just did it with something that it would be dope no matter who came and so we were have this idea for a basketball getaway and we're like alright here's the criteria they love basketball number two they're a great hang and number which is just great hanging with and number three that they can teach us something because they're a baller in their own craft whatever that craft is and so that's why we had people who in their house that had built billion dollar companies we had people who bootstrap their way into you know tens of millions and that's where they were we had people that were entertainer like mister beast or hu who had millions of millions of fans that were creative talents we have people that used to be in the nsa we had a bunch of people from different backgrounds come up and and join this thing so that was a criteria and that's basically how it played out and i'm pretty sure by the way that it was the best weekend of ben's life like ben i don't know if married of ben wilson said i don't know you got married over the weekend but i wanna talk about i wanna talk about ben in the middle or the end but i have a feeling i told ben before we recorded i go ben the next six months in your life or i think are gonna have the most change you've ever experienced in your life totally agree totally agree with that in fact i was gonna text you something very very similar which is like i don't know if you realize this yet but your life is about to change because you can't really go through you can't just be surrounded by wildly ambitious people who like and believe in you and spend time you know seeing other people who have realized their dream come true and not go back to your house and look at yourself a little differently in the mirror like you're gonna look at yourself and be like alright let's turn that ambition knob up to notches right let's let's turn that faith and belief in myself up because i saw that these people are no smarter better than me they just people like me there's they just went for it dude and all go knob up all those quote smarter quote better quote more successful people were looking up to ben did you notice that yeah and well and there was just a feeling of i i wouldn't even say i'm looking up necessarily it's more like equals i think everybody everybody there viewed themselves as an equal to everybody else i'm sure everybody their had a moment where they were like dude i'm way out of place some people are like at the basketball they're like oh you know i play basketball but i'm not really like that the basketball so some people maybe fell out of place there a little bit some people fell out of place in the house because they didn't know anybody they saw everybody else you know half the people knew the other half but but some people knew nobody coming in and half the people and then some people i bet fell out of place because they said wow i'm talking to this guy who's you know leaps and bounds further ahead in their business career but everybody had to deal with that and then come to terms of that i think that's you know part of it's part of the part of the challenge so say your peace ben and then i wanna actually wanna come back to you and then me and sean sean i wanna go like you go i go you go i go of like the things that we learned this weekend because i know that you have a list and i have a list yeah great so ben do a quick one first there's just so much to say it was one of the best weekends of my life is so amazing i sean i just i guess i would ask there's like a really special feeling but it's very difficult to convey throughout the entire weekend you guys touched on it a little bit of just like no egos even though people are at very different places like there was just this really feeling of openness and connection and like even though there were these really really successful people and all these different domains like very little dick swinging like everyone just on the same level learning from each other i was very cool sean like what do you think it was that went into this weekend that created that environment where people were able to like feel that way and be that way with each other i think it's three things you actually mentioned two of them first was the weekend felt very special and i think that with you when people feel like they're a part of something bigger than themselves when people have a little bit of all or in intrigued or curiosity or fear even they get out of their out of their comfort zone and so part of it was if you make something that that feels special that feels different that inspires some all or some they they they don't know what's coming next it brings back to sort of like an equal footing of the sort of a child like thing i remember when so we invited alex basel who's a trainer to to a bunch of nba stars like ky irving and trey young and this guy is like you he's like the top of his craft he trains like he came from training like you know kevin durant to us he sent us a he's like here's what i was doing today tomorrow i'll be seeing huge mu and like right like you know but that first five minutes i would say when he had us doing very simple like drills everybody was spread throughout this whole private gym that we had rented and we're all literally dr the ball almost accidentally in unison like that old nike commercial where all the the thing the beats sync sync up there was little pockets little moments like that where it just felt special and you know so so i think that's the first piece is you gotta give people a feeling that they're part or something bigger than themselves number two you invite people who are inherently curious so everybody there would say it actually has an ego everybody there has an ego otherwise they wouldn't get to where they were but bigger than their ego is their curiosity and so as long as you can create the curiosity factor where who's this person oh they're interesting oh they're interesting they're interesting then again the attention go they're so used to attention being on them they're so used to being the most interesting person in the room so you want people who are naturally curious about the people around them so even the sort of quote celebrities or kind of the big hit that we had in the house that were maybe the the wealthiest or the most popular people that were there i picked specifically people that in my limited interaction with them they were very curious like for example when you had first met mister you been before we did you were like yeah he just called me and he was like yeah on this walk i do this every night i just called somebody say y teach me something and i already i know everything i need to know about this person same thing when hu came on the the podcast he asked me more questions that i asked him i felt bad afterwards i was like dude i just blew the podcast because he was asking me question i'm supposed to ask him nobody's nobody we shit about me they wanted to know from him but that showed me like he would fit into this group because he would be curious about oh what's this real estate guy doing what's this guy doing who's rolling up like those claw machines at amusement parks and pin ball machines and like that's what this guy does and he's building a little mini empire doing that right you need somebody who's just curious otherwise it would just be like that's weird i don't know say away from me right you're different k what's his third i would say the third was the immersion so it wasn't like a you couldn't get away for better or the worse like normal you go to a dinner you sit there for three hours it's sort of a safe space you know the routine and then you leave and you get to go back to your place so you can you can stay surface level with a lot of people with this it's like dude i'm sleeping in the same room as somebody else sometimes definitely under one roof for the house we're eating breakfast together lunch together did it together we're figuring out logistics oh you wanna shower our first with me so you get people out i shoot a room with two other guys yeah exactly ben shared a bed yeah ben ben had one msr crash so i think he had you you invited him so you had to deal with that yeah that's right but i think that's the other thing is so immersive that there's nowhere to run and at some point you're gonna just be your real self because you could only fake the fun for so long you can do it for two hours three hours four hours by hour five you're just gonna be sitting there you know tired and cranky and you're gonna be your real self and like that's just the way was so i think that those are three things i would say that like created that environment well and i was gonna say it started from the top down i mean i would i would say mostly it was your brand partially it was the brand you unit and i have created together which is actually similar to both our personalities but basically like you're a casual person your relatively low ego person as in like you're easy to be around and it kinda stemmed from from from that so i think that actually matters a lot and it was like the house we were in was kinda like gross but in a cool way like people i'd buy twitter where like two that's a six set you made it look like a grandma's house i'm like oh no that's just like this woman's bedroom it just look like that alright can we get into like some of the stuff i i've got one do you wanna go first i've got one go for alright so alright so for the if you're under thirty five and you maybe don't know who mister be is he's a youtuber who's only twenty four maybe he's got a hundred million subscribers really big business that makes nine figures a year and he just makes tons of videos that gets viewed by a lot of the world so i have an interesting story about so we're in a car and i was talking about like a popular band or politics or something i think we're were even talking about a movie like harry potter and i could tell that he didn't he wasn't registering what we were talking about he was trying to partake in the conversation and be polite but i could tell that he didn't he didn't like know what i was saying and i said something to him like hey have you ever heard about this thing and i think it was like harry potter or something or it was like it was like something like mainstream and he goes no i i really i i just don't know anything about that i've never seen that and i could tell that he didn't know this about a lot of things and i said what's going on how do you not know about that and he goes when i was young i made a goal when i was fifteen when i was young fifteen i a goal to be the most popular youtuber in the world and i pretty much stopped paying attention to everything else so if whatever you're talking about is not part of like youtube culture i don't know what it is and that was incredibly interesting to me and he said a few other things that showed his intensity the the second thing was he said i've gotten so big and i've like studied it and gotten great at my craft that i can't really learn too much from other youtubers so i talked to a lot of experts on human behavior and researchers in order to improve my craft and also i don't really have work weeks so i just kinda work and i get obsessed over stuff and i roll out a bed at ten or eight am or whenever it is and my team like tells me what i have to do and then i just work all night until i get tired and then go to bed and i work seven days a week and then occasionally i get burnt out and i take a couple days or however long i need to recharge and then i do it again i don't pay attention to the normal work the third thing that he did was he didn't care about rules so sean and i did a podcast with him at about a it ended at like eleven pm and hassan hassan made a joke like when to play ball and jimmy was like mister bi name is jimmy he was yeah let's go right now and as he said that his two coworkers that were with him started getting on the phone calling high schools principles of schools like all these people in order to get a basketball court and we couldn't we couldn't make it happen but he was like really really going after that to make that happen and i thought that was crazy interesting and once someone said something to him someone said something like well what if they like don't let us for insurance reason he goes what does someone him give him a million dollars if someone gets hurt and it was just so funny that he wanted that he goes that usually does the trick yeah i was like how many times have you done this bro he just didn't pay attention to to rules i thought that was interesting now i'm gonna con contrast that with this other person i'm not gonna say his name but you know who i am who i'm talking about he was a young guy in his thirties he might have been the wealthiest person there and he wholly owned a business that was worth probably five hundred to eight hundred million dollars and it made tens of millions a year in profit and he basically told me that he works really hard to get it going but now he works one week a month one week and then the other week a month he likes to travel and then the other two weeks of the month he's just kinda searching so his company he owns a bunch of companies the other two weeks he just online searching for other deals and companies to buy but at a fairly casual pace and i thought this was interesting because these two guys were the exact opposite of when you meant that one guy you'd be like oh you're easy to be around your well balanced the other guy jimmy not well balanced at all but both of them had this laser focused intensity of when they're on they're on and they played their game at a really really high highly lever so lots of leverage at that type of scale where it was just like anytime if i make a decision the outcome is potentially big and i don't always have to make a lot of decisions i agree with everything you just said and in fact i think we could probably do a two episode series literally just on mister beast because and i and i don't mean that because i'm a fan like in fact i i i watched i like yeah i've i've watched a couple of his videos it's not like i went in being like oh this guy's my favorite you know like it's not that right like i he i watched a couple of videos it's like oh okay i get it that's cool i get why that works but like you know whatever it's kind of a dumb you know kind of a dumb video thing but it's like know it appeals to people it's good good it's good good fun and so it's not that but i am now a much bigger fan of him after seeing how it operates i'm gonna tell you a couple stories so you didn't go for this but a couple of us who arrived the day before ben was there we got to go visit his studios and we got to go tour his production facility which is like i don't know ben how big because at place like fifty thousand square feet or something like that like i think lean airplane hanger right imagine a giant airplane hanger and on one end they're like oh we're building this set over here it's like a hollywood production thing so there's four production teams like individually that are each creating different videos at the same time because they're all gonna get released you know next month or whatever and you're like in rural north carolina people make this pilgrimage out to go see warren buffett and they call them the oracle of omaha and i was like man we're and we were driving we're making this pilgrimage we're driving two hours after we we flew six hours to get there yeah but i was like where are we and where are we going for this pilgrimage and i was like and so we get out there but it's like had that same thing very special you go there and it's like this group of people who are all singular focused on one mission which was to create the best videos possible to create the best videos that get the biggest reactions that you know like and that's all they were all doing twenty four seven they were all just working on that so i'm gonna tell you a couple of of kind of amazing stories from that so we go first of all we get into one of his videos so in one of his videos like they're were filming the grand finale when the person you know either wins or loses the money and so we're liking in that video now as just like random bystanders but the second thing was we were like so what is your like what's your model dude and his model is basically this he started off making videos with no money just him and his bedroom doing dumb stuff like i'm gonna say logan paul's name one hundred thousand times i'm gonna take this plastic knife and i'm gonna cut through i'm gonna saw through this plastic table in the next forty eight hours he just sat there taking a jagged you know picnic like you know plastic knife and trying to cut through the table he would just do stuff like that no budget no whatever but he knew he understood even at that time like okay what would get somebody's attention what would make them laugh what would make them watch what's a a bit of a spectacle low budget spectacle now he's doing high budget spectacle like we get there there's a camera flying above us there's fireworks and smoke bombs and there's crazy stuff going on right because now he's investing i think on average ben what is it like half a million or a million dollars no or something like said one point five one point five yeah one point five million dollars per video just on the production that's kind of insane and so the thing i admired the most about him was okay in that house there was let's say twenty five there was entrepreneur entrepreneurial so if i said who here is entrepreneurial how many out out of out of let's just pretend out of a hundred percent how many people would raise their hand almost all okay hundred we are at a hundred at a hundred i said who here has a clear vision of what they want now how many people do you think are raising their hand sixty okay maybe who here can think about that vision and can honestly say that it is wildly ambitious like mister beast ambition is to be you know a billionaire youtube creator to get to a billion followers and make billions of dollars he has told me that he wants to be one of the richest men on the planet the most famous person on the planet and president so okay that's his ambition what's yours right so how many could just say in their own right that i'm thinking really big i'm thinking wildly ambition we're at sixty percent where are we at now maybe twenty or down we're down to twenty percent and now if i ask the last question the most important question of them all i said who here is truly and totally obsessed meaning you are willing to give every hour of your day every dollar you create you're willing to reinvest back into your you don't take anything off the table you don't hedge you know buy that nice house you know buy those fancy cars you know put it away for for your kids you you wake up you do your thing till you pass out and you are getting every hour every dollar and every ounce you're sold to that ambition how many people are how many what percent are left raising their hand how many people he might be the only one and i would say well it's also because he was the youngest but that could just you know it could play out where even if he's not the youngest he still would have behaved that way he would be the only one and that's not just about that house i could go down into san francisco i could say hey gather around every venture backed founder here i could go into every i can go to a a a gym full of people who all say they wanna be a big youtuber i'll say they wanna be a comedian try to the this isn't necessarily a good thing it could be a good thing it could also i think be his downfall i think it's an incredible thing i don't know necessarily mean it's a healthy thing but i think it it was honestly just kinda stunning i oh yeah i'd like it it was absolutely stunning i agree with you but i but i'm saying it it it could go either way it could be you know the strength could become the weakness there's a reason most of people don't do it i think is what you're saying which is like there's a price that comes with that and that price is a price that most of us will not pay what do you think think ben i just think there's a couple things he said throughout the weekend but i was like oh this guy is so successful but to sam's like he's on a nice edge if you play out his life a hundred times i think in like twenty five or thirty of them he literally ends up on the street as was just like an attic because he does have that obsessive personality and if he had ended up for whatever reason obsessed with not the right thing that's the way it would have gone i also think that if he if he if we had a list of like i have a list of like three things that might be his downfall keep him the guy is like twenty four so he's gonna evolve quickly but one he was incredibly naive about business which is actually a pro i think in a lot of cases but in his case i think that like you have to get a little bit less than i even learn a little bit more about business you know the thing you said about him cutting through a table with a plastic knife that's kinda how he's done his life he's just like you know what i mean like he's just like brute forces way and i think that's great that can get you a long way but in order to last and be as big as he wants to be like bezos you gotta have a little bit more sophistication as you grow he's got plenty of time though the second thing is hiring i think that he kinda told stories that it made me seem it made it seem like he just hired his friends and is like hey you're fun you wanna do this that i don't think that's gonna cut it either and then the third thing is company building we asked him on the pod about like work hours and about like meetings and it he i i actually don't remember if he did it i don't think he did a great job of answering it but the vibe that i got was it was like a little bit like just whatever jimmy wants jimmy gets and i think that's okay for little while but in order to be as big as he wants to be you gotta have a little bit more company building a little more process oriented things like that that are kind of the in ent of like being a cool youtuber in in many regards so i'll disagree with you on a couple of those i think that first of all i think he's twenty four so i remember when i was twenty four twenty four i became a ceo for the first time of like a real company a company that had revenue and employees that were not like my two best friends from college and where he's at at twenty four and where i was at twenty four is like if me and you're saying boat go and run a race it's like there were there is such a like on one hand he's sitting in a room i think the you know the oldest person in our our group was maybe forty three and the it'll i would say the average age is maybe like thirty four thirty five or something like that probably something like that by way i'm not insulting him i'm incredibly impressed right so i just think where he's at on the learning curve like yeah there is no shortcut to the learning curve you gotta learn all these lessons but where he's at is actually pretty far along and the brute force approach actually works like you said there is a strength to that and i and i think that if you're just what he's if you're doing what he's doing which is you're just like effort i'm doing it i'm holding nothing back i'm gonna go all in and i'm gonna repeatedly go all in until this like just i just find a way to make this work i think that overcomes a lot of the like mistakes you're gonna make right maybe for the first maybe for the first billion or two yeah yeah exactly i i i think that that is a great attitude and what he proved is that you could have that attitude for a like late stage in in your career even though he's twenty four like he's got late stage in terms of results even though he's probably in ten percent the hundred percent in most cases he's late he's late stage but in order to get as big as he wants he said he wanted to build multiple ten billion even i think he said a hundred billion dollar company you know that's what we're talking walmart you know like you you you you you can't always bet the farm at that size i'm gonna be honest you i had an initial reaction to him that was sort of like there was a part of me that was like ask fuck this guy right and not because he did anything bad he's totally nice but there was something that was like his ambition is all almost uncomfortable towards comfortable where you you're like i'm talking to somebody who's re who they don't live in the same reality that i live in and so my initial reaction was like okay you're saying things that don't either they don't make sense or it's like two like one side or it's like just like pure una like raw ambition and there's something uncomfortable about that because i kinda like people that are like like one of the things i admire is people who are well balanced so i i told him this when i was telling you him i was like he was basically like i admire elon steve jobs jeff bezos i was like these are the people that admire i'm like them i'm wired like them and i like to hang out with people like them and i go yeah i'm not like them i were on the phone and now there's like you know like a ten second uncomfortable silence because it was was like what am i gonna do pretend i am no i could just you know but say what's real i was like you know i was like that doesn't mean i'm not ambitious my i just point my ambition at a different outcome so all those guys all created like world changing like they were they became the wealthiest men on earth they created like you know world changing like spectacle like landing rockets on you know self landing rockets self driving cars electric cars all the crazy stuff right created the iphone so those people they were wildly ambitious in that way there other people that are wildly ambitious and other otherwise i said you know like somebody i look up to i modeled myself after is like neville i think he's really successful in business but also he's revered because of his wisdom not because he created the iphone right like you know he hasn't gone through five marriages and breakups and like you know he hasn't like been bankrupt and then back to the top and then he's depressed but he's super successful was like to me that's not winning but i get it now for other people there is winning i'm glad there's people who think that's winning because they're the ones who were gonna create the next iphone and create the next tesla and but i just was explaining that to him and i think that that was the only i don't actually think he's not naive even about business i don't know actually things about anything i just think like when you when you have your play style it's very sexy to be like my play style is the play style my my play style is the is the cool one and all the other ones are weak for these other reasons and i think as people get older they really start to respect other people's play styles i think this has happened for most of the people i i really get along with where they're like it's like yeah they can admire a billionaire as much as they could admire a single mother because they're like dude these are just different games but i really i i can write right i can admire and not in like a token just saying the right thing kinda way like they truly feel it in their heart like you know like they truly feel that wow what you're doing is your super bowl and i respect the way you approach your super bowl and your super is just as valid as my super bowl even the one help that that's a great way to it the way that i also put it is i say i don't care about money i care about people who like actual their dreams and then their dream could be to be the best parent their dream could be to be a billionaire it could be to be an athlete to be strong to be skinny i don't care what exactly your dream is i just wanna see you achieve it and that makes me happy when i see someone going places and it just so happens that money and traditional success is a very practical way to measure that or to like achieve it like it just says like well just do this business thing as opposed to being the best parents it's a little bit more challenging but yeah i i i completely agree with you we have another friend or i have a friend you you've met him i don't know if i don't know if you loved the guy or hate the guy because he also is un uncomfortable ambitious he remember he came to a dinner with us i wanna say his name but i came to a dinner with us once and you could describe your impression of but he he's also embarrassed to be around him i met him when he was nineteen twenty something like that and he at that time was basically like yeah i'm like i'm gonna be a billionaire multi billionaire just a matter of like you know was it at twenty five or twenty six twenty seven but i don't know win and i was like so do you date he's like no i'm just gonna wait till him a billionaire that i'm gonna date like you know the hottest woman on earth who's also like you know loves me and is like the heir to the throne somewhere right like hey he's like i'm i'm just going for a twelve a is like you know so first time we have a multi billionaire then i'm gonna date this twelve and marry her and then i'm gonna have like all these children and then my children are gonna do this and you're like and i was just like wow that's like you know and and and like if somebody else was like really excited about their thing that's like kinda small he'd be like well that's kind of a waste of time right like you could just why not just do something bigger that would make you more money and like he's just so matter of fact so black or white about it how is he doing not a way that's the be rude like he's not trying to be rude but did he just genuinely only ob assess over his thing which is in in his case like investing and being like the a better investor in the warren buffett buffet he's like yeah i've i've watched every video read every book by warren buffett ray dal all the greatest investors i've studied them i'm just as good as them yeah i'm i'm younger than them but i'm just as good at them in fact i think i'll be better than them you know by the time they're they're ninety i'll be it going i who knows i don't i can only i literally can only check in with them so often because if you talk to him too much it's just like oh dude like i get my i get headache like hey i feel insecure because i'm not as ambitious and then b i just get frustrated because i'm like dude come back to reality like you're floating away in your own bubble somewhere but i like people like that they those people also are like they serve a real place in my life can i can we can we can i bring up a different topic other than mister beast really quick that was subtle but crazy fascinating so ben levy invited this guy whose twitter handle is come door and come is famous i guess because he started a dow and he's trying to buy an nba team and when he's raised tens of millions of dollars to do it and i started talking to this sky and we started talking about you know just all types of stuff and i go what's your name by the way and he goes come or i go oh that's a sick name like why did your parents name you come or well i forget what it was but he goes oh that's not my real name i'm i'm an anonymous this weekend and i go what he goes yeah so like in order to get rid of in order not to have like some legal implications as and i don't actually know what all the implications were he goes i'm just anonymous and i go does anyone here know who you are he goes no no one here knows my real name ben levi the think i haven't invited me he does no idea who i am or my name and i was like what that's interesting so i just called him come and we talked about like family we talked about his wife and children where he lived and how like you know i'm am maybe familiar with that area we talked about all these things and we got like thirty minutes to do a really deep conversation i was like what would you doing what were you doing before was like i was this this and this i was like oh wow that's amazing what was it called because goes oh i can't tell you i'll docs myself and i was like oh and i i got that and i like remembered we are anonymous and i thought that was so fascinating what did you think about that i don't know i didn't find it that fast but now that you say it i'm like yeah that was kinda of crazy like it didn't feel crazy it it didn't feel crazy you people who have there's you see people who have their like handle online and that's their persona but you're right i've never actually just met one of those people in real life and have them to just be like yeah that's just that's my identity i've just given a like i don't use my my birth identity my my legal identity i use my online identity as my main identity and usually if it's it if your friends do with something come i call them common the whole time i thought that was a real day for the first twenty four hours every time you walked every people like come hey where's comm or is he ready to go and it's like that's not like who is this guy nobody here knows who this guy is and we're all okay with it that was kinda yeah you're right that was kind of amazing and i was like can i just take a picture of you and like reverse search as he goes you can but you won't i was like you're right i'm not going to but yeah there was sort of a respect at some point like i'm not gonna try to know this because you're cool and i don't need why why would i do something you don't you're not comfortable with you don't want that alright i'm i'm i'm your friend i'm not gonna do that to dude that was it was so weird at first and then it became completely normal and i now i i totally get this an on thing and i asked him i dear your friends know who you are and he's no he's like they they a lot of them just don't don't know what i do for work so there was a a group of people there that are pretty interesting so one guy who we both loved who we did a pod with so i i guess i'll i'll explain the the rest of the setup so we did a couple other cool things i thought we had a chef who was there at the house just making all the meals that was great so nobody had to think about anything we had just cut through the whole time we just had like the trays of fruit and like snacks the whole time i that was great yeah yeah it was incredible and then we had kevin durant basically sent to us like thirty pairs of his shoe did that got there they got a pair of his shoes we got a custom like shirt jersey that said camp mfa with your name on the back of your number so people kinda had their like jersey for the weekend we got like they also sent like nike sent bags for us so there was a couple of things that were like cool you know why i was talking about the moments in between the moments we tried to have some moments in between the moments it felt like christmas morning like with all these shoes here and we all like got there and like un wraps them it was really cool yeah we all turned into little kids were we're like unboxing our thing and be like oh yeah i got it like you know all these people could afford a thousand shoes a thousand times over but like it just it's still great to just get a free cool thing and that somebody sends you can i say one cool thing you did sean what is that it wasn't all kd it was like kd and a couple ky and some lebron so it was fun to open up to be like oh which shoes did i get yeah that was true did you ever find your shoes by the way ben i did there the wrong shoes someone had just grabbed the wrong back dude ben came it me and goes i think someone stole my shoes i was like ben i don't think anyone stole your shoes and i went and made announcement to me i go bed cannot find his shoes if you found them please give it back and it goes dude someone totally jacked up i was like ben don't stole your dentist we all just got like dozens of free ones our software is the worst have you heard of hubspot see most crm are a cobb together mess but hubspot is easy to adopt and actually looks gorgeous hey kind ar sierra our software is the best hubspot grow better some other great moment so we we had gotten connected with the guys at at duke because we're in north carolina and we had said hey can we come like get a tour of the place and they they did so basically some of the former players who are now coaches some of the current players basically came together and they they took us out a tour of the practice facility what did you think about that by way you're not like a like i it was obviously cool so it was so cool it was so awesome so i don't know anything about basketball i even made a joke when we walked to in and i go ben who's that dude and it was coach k i was like yeah so like i i i don't really know anything about basketball but it was inspirational because the coaches the it's like the assistant coaches now i think they are they told stories about working with coach k who's like known for you know thirty years of excellence and tradition and like perfection and he told they told some amazing stories and it nfl i did feel like i was in a i don't know holy place when i was there so i wanna say something about that too so one of the players there emile jefferson who he he he was on the championship team maybe seventy he like the coach like the guy lean the tour yeah he was the guy kinda of telling the most stories and i i just wanna give him shout up because basically they didn't know what the hell was going on neither to our group all of a sudden thirty people are standing face to face in this practice facility is like so okay who are you guys and like what am i supposed to show you what what are we doing here and like i he totally he did he did good it also helped that we had mister beast here and hassan so everyone thought that like oh everyone else here must be famous i just don't recognize them yeah yeah exactly it's like they didn't know we're all just prolific newsletter creators yeah podcast and newsletter creators that had a couple action we famous people yeah they ball we blog too yeah exactly so he tells the story and i just gotta give him credit like he would it's really hard tell that was like a make or break moment do you have a story or do you not and i just wanna encourage everybody to like have a story in your backpack pocket like whatever the most common question you get which is like in this case like what's coach k like you know what was it like playing here what's it like you know whatever and don't just be like it was good man really cool real special to be here yes it's i mean it's just been awesome i've learned so much it's like that's what i would say nine out of ten people would have done he's like you know when i first got here i thought it was hot shit blah blah blah and then ko came she's yelling and me yelling and at me man and i was just i didn't know what to do he's like later on i realized that once he stops shi not you that's what it's bad because then he's given up on you like you for that moment he's like in some practices and then you say he's at a counter or two he's like some practice he just sat there and he didn't say anything the whole practice he wouldn't say a word and you just think batman man he's just checked out like he's not doing anything like i don't know it's weird i guess he doesn't care right now but then three weeks later he would reference something that he was observing that day and you're like dude dude you been watching everything you got like cameras in the walls and microphones like how do you know all this stuff he tells the story he's like you know we have this one little film room and the secret like he's like i see that wall right there there there's like a secret door you go in there there's a there's a film room right next to the practice gym he's like and he took me in there he's like come here and i i go in there and i haven't been playing that well and he takes me in and there's like all these screens in there he's like and on all of the screens is just a picture of me like various pictures of me all doing the same pose where i'm just in there like this i'm like i'm ex i'm like mad at the ra i'm like teammates or the c his hands are out my hands are out my hands are my palms are up i'm like it's like the the why like type of like expression and already everybody's on the edge of their seat in the store yesterday are like hey this is cool this is interesting i wanna well what was this about he's like he said look look at this son you're one of the leaders of this team you look like a beg you're sitting there with your palms out begging for a call from the referee begging for the coaches to help you begging for your teammates to do something he's like you're a leader don't ever wanna see you look like a beg again he's like don't don't do that this is not the body language of a leader my look at your face slick at your hands and and i was like touch a big story such a good story he's like for the rest of these you like dude rest of the season you watch me if something happens i'm like this he's like you know it does a totally different pose like you'll never catch me doing that pose again and i thought a great way to connect with the group right like we're all like kinda ceo leader types so you tell a leadership story you tell a counterintuitive one entertaining one and it's a happy right i just thought man he just killed it with that moment and i just felt for myself if i look at how i was hosting that weekend can i felt like if i was gonna level up how these things go that's one thing i wanna work on is in those moments where you need to either make the toast welcome everybody in tell the story get people primed for what we're about to do like the difference in the whole experience can just be in that like two minutes story right before you start and that's what i wanna get great at dude let me tell you what i another thing that was great about this event and it involved it's all about you and again when i say you and sean i'm actually meaning probably forty percent sean sixty percent ben levy so basically you i told you this like three times you pulled this off perfectly and you nailed the important stuff and you failed and ignored the non important stuff the non important stuff is the nice to haves that but here's the thing most people would spend time on that so you had no website you had no like invitation you just did people you said v money and i didn't know what i was getting into but i just trusted you you last minute sent us the address so basically like on the way to the airport you told me the address of where i had to go to i didn't know what time dinner was i just know i just sometime time throughout the day hopefully i show up at this address and and i and like hopefully there's a place to sleep all i did was i sent you money and i told you my shoe size that's all i did and i showed up and there was all these amazing people there and you nailed it and you did it quickly and the airbnb was perfect we had a chef there that was perfect the house pretty messy kinda just not not messy horribly but almost but borderline like this is disgusting we go and play basketball day and you had this amazing trainer at this awesome high school gym that was also perfect but i'm like alright is there any like drinks here like what do we what do we it's like well there's just a water fountain and some clip bars and i was like okay that's listed ideal but you know what that that doesn't matter because i i appreciate that you just like use just order this shit on amazon you go but that's not the important shit we're gonna focus on the important stuff you had we had a podcast studio there that was already set up an important thing that we needed and it was like kinda like a little hoodie a little hood rat set up and it was fucking perfect it was exactly what we needed what the the the people that you selected were awesome we didn't do any like real introductions we just hung out and you just you did i think if you're executing on a project what you did this weekend was a perfect example of just getting the main things right now in the future maybe you'll know or maybe you'll want to like alright you know we should actually have like people didn't like eat this type of food we should not do that this time and like that's the unimportant stuff though and it was perfect i i even remember what we ate i think it was like hotdog dogs and chicken and salmon like not not fancy but that wasn't the important part the important part that we all sat around in the kitchen and just told stories yeah the the i i really wanna do more of these in the future because a was just like a dope life experience and be it kinda merged a bunch of things into it's like if i ever need a vacation but i also wanna like hang out with cool people do networking or go to conference but also i wanna like do other stuff besides business with my life and so with this it was like got a vacation got to hang out with a bunch of people some i knew and some i didn't know half i knew half i didn't know and the third was do something fun like oh wow i got to train with an nba trainer and like play pickup basketball like that was just like that was a blast we got to play inside cameron indoor stadium i'm at duke like there was just like a whole bunch of dope things that were that were happening with that and do you have to tell the story so basically we're at cameron indoor we're at this like you know holy ground and i don't know how it happened but basically mister beast but he actually did this twice he goes i'll give you a hundred thousand dollars if you can make this half court shot right now and this was the day prior and i think you missed it but then the second time at duke he goes first one that makes it he said it to him i heard it him so i go i go jimmy how about a i i go jimmy how about this because i know he's once i once i got to him a little bit i like oh he's like me he's like a bit of a degenerate gambler like he loves to gamble he loves action and and he's he's also always trying to ratchet up the like intensity and awesome openness of the situation so it's like if the situation is here but it the the level can be raised i think most people talk themselves out of that he's immediately like level can be raised raise the levels the where is the levels already ready like oh like you know it'd be like oh you guys wanna play board game and it'd be like let's go like right now do a tournament with the best board game and like do this do this thing oh you wanna play basketball i don't care if it's one am let's find a gym we're gonna go play i was talking to him about how i love coke zero and he goes let's go right now and go buy a bunch and we i was like alright cool so we just went to the store and i bought coke zero he's like i've never had it before i wanna i wanna see what this is about i i know i have no like it was like there's some cool people here you'll get to know you'll enjoy this he goes who's cool i was like like all these people was like okay hey come sit over here i wanna talk to you and even like put somebody in the hot seat you'd be like what who are what do are what's your story and he listen on for five minutes to be like wow alright awesome hey who else is you come here come here no i'm serious come sit in the seat and and was like i was like wow this guy will always try to like ratchet up the intensity again in a great way so we're at we're at duke and we're just getting a tour they just finished like a volleyball game the hoops weren't even down they were like raised up to the raft and i go jimmy a bunch of thousand dollars i can hit a half of course shop before you he goes nah ten thousand and i was like i was like deal i was like hey talk to the duke guys i was like any chance you can like set up the court real quick yeah i just bet mister beast ten grand i can make the shop before he does and they're like no we're not supposed to but i kinda wanna see this ten grand alright and again the world he again the reality was we weren't even supposed to have gotten in there the first place all the hoops are gone there was another game gonna like somebody else is coming on the court soon and reality has no bearings on what what he wants like the world will shift to what he wants basically and so sure enough all of a sudden the hoops getting come down ball appears out of nowhere and we're doing this thing there's like a circle around us and now i'm like shit i i gotta hit this shot and took you like four times yeah basically two or three two or three attempts know you know come up close but not quite and also you could feel in the moment that like okay well if this takes a while something that was really dope is about to turn really lame to watch somebody if you ever watched a slam dunk performance nine times in a yeah like there's is a performance here so it's like i better make this shit and sure off shoot it hit it we get it on video i went ten grand and can you give you the money no he has a baby i he i gave him my he's like you want in bitcoin or he's like are arabia y'all send ten thousand and pennies to your house you know just like in a giant pallet and he goes he goes by the way that will cost me two thousand dollars to ship because he's done that before yeah he's he knows the religious of this what do you think of have a guy what yeah he does what do what do you think of sean's execution did i nail it yeah yeah you i think you were a hundred percent right nailed execution yeah like i said just everything about it was perfect sean do you think it's something like could you just copy and paste it or does it need to be different every time in order to create that feeling of it being special i think you could copy paste eighty percent of it and you would change twenty and so i think that that would be plan i i wanna basically so i just bought a domain i'm putting up a website today m f m camp dot com and i'm gonna put the pictures from this one i just kinda wanna make a blog of where this was but i'm also gonna put a form on there for people who wanna come to in the future because half the people who came to this i didn't know they had reached out i don't i the idea i think you should let people apply but i don't think i you gotta keep it just like twenty twenty five people in like i mean you know unfortunately exclusive i'm gonna two versions i'm gonna do the exclusive one which is like basically it's it's hit only right no small boy stuff there that's what this one was like right twenty twenty twenty five people in the room everybody had their claim to fame whatever it may be right like we had one guy a who's built the biggest quilt company in the world they do over a hundred million dollars you're selling quilt you know patches and accessories and stuff like that and he's like that's his that's his and he he bought a town and he's making it like the quilt set like the quilt hub of america like a tourist destination for quilt everywhere like the guy's crazy but he's totally different than the next guy who's done it in a different area right so so i'm gonna do one or two of these a year that are the small twenty person type of events i might even go smaller i might even go fifteen i think this was too many people and then i also wanna do one that's like not less the d league yeah that is it's not the d it's more like the b the be league right it's like but these are people who are they get our culture they league isn't it like development league isn't like the nba like yeah yeah yeah that's true it they changes the g link now because d sounded bad but but basically that i wanna do like a thousand person or five hundred person or something bigger maybe not five maybe not that big maybe it's two hundred but that'll be like a retreat somewhere it's less intimate less exclusive but it's still people who are they're all entrepreneurs they're all they've all made their first million right according to the pocket they all listen to the pod they get the jokes they get the humor they get the style so when they show up they know the vibe the vibe the vibe should be imma from day one and that's what i that's what i wanna do so that's what i'm thinking of doing out of this what do you think of that idea yeah i think it's awesome i i i told kip the cmo of hubspot i go kip sean just did this on his own but like you gotta carve out some budget just let us let us or let him have this money and and we gotta make this happen this is magical and he's like dude i followed all your guys picture and instagram from this this is amazing we're in and yeah i dude thought it was awesome i i think it's a really good idea i you should do a bigger one that bigger one the bigger one will be freaking exhausting but it'd be fun yeah totally i hate events but the fact i still wanna do this even though i hate events shows me that it's like a good thing to do okay so those were a couple of the things can i share a couple of the other kind of like takeaways or anecdotes so one takeaway a lot of people there like we're pretty i'll call it like straight narrow now like it's like a lot of the conversations are like about their kids they it wasn't like it wasn't it wasn't a ton of alcohol needed for the like i don't think the social like like you know socializing nick had like a whiskey and like maybe other people had like a beer but there was virtually no alcohol no drugs at worst it was like some tobacco and that was it and we played again that was you that was that was me no that was you very he he smoked to a cigar austin reeves smoked smoked to a cigar yeah yeah try i'm gonna read this so nick who's what he start up on twitter he go he wrote a blog post i don't did you read this thing he goes yeah i spent the weekend with multimillion millionaire here's what i learned and he goes we organize this thing blah blah blah and he goes he he texted his wife efforts put a screenshot up because i'm very inspired by a lot of the guys here had some incredible deep conversation with so spectacular people a few things i'm ready to change right away number one i want a therapist number two i wanna bring energy to the kids i think i need to disconnect from the phone to do that number three i wanna drink less alcohol number four i'm ready to bring a positive mindset to being a family man at a dad and nurture that garden in the same way that i've nurtured business and social number i start honor you like treating like the queen that you are so i lucky to have you right i was like whoa like the you know those are some you know come to jesus you know sort of thoughts and i'm glad that you know he had that impression and so he said something he goes he goes here's my takeaways he goes we're all do he goes i was expecting room full of giants people with charisma mobilize lies like don't get me wrong some people could tell great stories but for the most part everyone just normal and like overcome odds they were just smart storyteller sellers who were really obsessed with their thing no number two yeah we we played like board games and we like went swimming like it was like children stuff that we're already yes he goes we all suffer within insecurity fear failure in a general emptiness at times because i talked to a few guys who enjoyed their success more than five years ago have been worth twenty plus million for a long time and they spoke about business as an unhealthy addiction how it leaves them searching for more and empty feeling after an exit others others talked about their nagging ego and need for more and bigger others discussed a constant fear that the career about career that they weren't worthy or didn't have have what it took and just general insecurity another one they had lots of kids an a lot of guys spend a lot of time talking about their kids and and and how they spend a lot of energy in this area most of the folks spent a lot of good time talking about how they're trying to raise good kids and how they're trying to help their kids embrace the struggle rather than protecting them from it he goes very few of them had had new groundbreaking businesses most started normal businesses that already existed not revolutionary technologies they saw a need and just went after it better than anyone else good old fashioned boring stuff he talked about the humility is astounding most of the people money has not turned these people into jerks they're still mentally tough still willing to to you know to slum it they are humble they're searching for ways to improve blah most didn't drink alcohol you know a couple of us had one or two drinks but i'm surprised that you know this many people were able to you know socialize hang out without using alcohol had inspired me to do more yeah basically he's like the big question for most people in the room is what am gonna do with my life and he goes he goes one last quote goes he goes i talked to somebody who said this i walk him my i'm around my house in my office sometimes just acting like i'm doing things then i just go outside walk around or a cut wood he's like you know he's like he's like everybody is kind of you know on some kind of search so i know it's really good recap dad add to that most people were really transparent and so like would be like if we would ask them money questions like and they would just say this is what i have this is where i put it this is what i do and they would be fairly specific or they would say no like i don't have enough to do this this and this like we're done out flying private like no i'm i'm not wealthy enough i i can't do that i can't afford it and i was like oh okay that's cool or i am wealthy enough to do that and here's how much i spend but i didn't do it until i hit this number or you know like my wife and i argue about x y and z or i'm nervous about my children for these reasons or like people were really transparent can i tell you a few more mister beast nuggets real quick yeah because i think he was the most like alien of it was the alien amongst alien basically so he's got a runner did you did you know this you see this you know what be this no so there is somebody twenty four hours a age he's two people did do twelve hour shifts well is those two kids that were that were there no no those were the that one guy was like his social media guy stick tiktok guy another guy was somebody else so but the they're not they're no kids just she's a little younger than us right they're they're like they're twenty yeah yeah yeah not like ten well he's he's a kid kinda yeah sorry no just respect guys so dude you're like thirty one you're like young they just had young energy like they were like they had like college kid energy and that they were like this was their vocation and they just lived in the dorm and they were at like it's at a basketball camp they were at like this beast video camp yeah for us this was like a weird getaway from the from adult life and they're like yeah this is just like i don't know guess i just bounced over here and tomorrow bounced somewhere else and they like wore like you know yee or something like that we're like that's what i mean my kids these are funky shoes you know son dude he there they had three hundred dollar sales on i was like what are those are they're like easy i was like what yeah so that's what i mean they're they're were younger in psycho demographic yeah i was i was like oh i was like well those are like super cro what are those they're like shooting easy slice are the hottest chew think similar honor i was like sweet super cro sport mode cro yeah so anyway so so he's got a runner basically he's got a dude outside the house at all times just sitting in his car twenty four hours a day it's a personal door dash so if you ever needed something i don't know if you noticed he was like oh i wanna play settlers of katana so he's was like hey could you go get katana and think i would just run to the store go get kat and bring it back within fifty what he was outside our house the whole time and outside the studio wherever he goes these two people are there twelve hour shifts seats so twenty five hours a day he he's got somebody just watching his back ready to track do they do like find my on phone went to do can you know he's wearing an easy slide and it was like we're all of a sudden they were moving the hoops so we could play so he's like hey go get my shoes from the car and like any of my shoes can you go again from the car like just like like anything like i'm hungry and they would just go and they were like or even before you hungry would just go they're like hey i think he he's like crohn's or something like that he's got a very specific diet so they were like like this is like shit tell like yogurt in the fridge at all times so it's like where is this all these yogurt coming from like his runner was just docking the fridge like he's gonna be the snacks he's gonna forget to eat so i'm just gonna go hand him this at this time like that's a real that's like hey really he and so he's talking to me he's like he's yeah he's like i'm gonna he's like all these people here are wealthy but like nobody here had that he's like why don't why don't you guys do it's like it's a waste of your time to go do those things right like if you value your time why would why would you and i was like i was like he's like why do you think that is and i was like honestly i don't think any of us had even thought about like i was like i was like i never considered this possibility i didn't know that was a thing yeah the in the technical industry like the biggest winners elon like the google guys zuckerberg like they you would describe this for a lot of them and so it's actually like a a a trait commonly found with is which is a very matter fact simple way of looking at things that is una afraid of like how that looks how that sounds or like what it costs so for example he reinvest everything into every video and i was like okay so you know what's the game plan here he's like well just you know like make the best videos possible just put it all in keep growing it make this the biggest thing ever and like you know that's my goal and i like okay but like you know what about x y z he's like i told you my goal so why would i consider x y say like where you're not listening to the first part and where i said so i call it i started to think about this because again the stunning thing for me was i had never really met anybody who puts every hour every dollar and every ounce of their soul into their wild ambition that's what i took away from him it doesn't matter if he was a youtuber or an athlete in fact the trainer there used to train with kobe and kobe daughter gigi before they passed away and know i was you know i was like dude i hate to be the guy who asked you for a kobe story but like you gotta tell me a kobe brand story like what what you got and he started telling me i was like you know is the work ethic think thing legit because like don't know if you follow this but like on reddit it there's like dude yeah i i sat and listen to that guy talk he was he was that was that was probably the best storytelling so there's these stories about kobe that you don't know if they're marketing or if they're real where it's like kobe would wake up like there's a story like dwayne wade there's another you know hall fame bass there he's like yeah i we went to the olympics that's my first time i got to see how kobe works because he was a competitor before now we're on the same olympic team he's like we got to the gym at six am kobe was already there like fully sweating we're like oh wait what did what are you doing we just got here for the six am practice what what are you doing and he's like oh listen like yeah i'm ready i'll be ready in a minute they're like well why are you sweating much he's like oh i have my first work at four i'm just finishing up i'm gonna join you guys in a i'm gonna go get my ankles re taped and then go back and and the guys was so he's got this legendary work i think so i was asking the guy i was like he's said really he's like he's like dude i thought it was bullshit too he's so i started texting my four he's like he hit me back right away the guy was awake he was at the gym he's like it was insane he's like i he's like and then i was like okay so he's got the crazy work i think what else he's like he had this ability where if you were in the room with him he's like most of the guys that work with the famous athletes they're like kinda like ad to like if they don't know if you're not like a bull's eye of what they're interested in they don't think that they don't look at you as someone they can learn something from always yeah just normal people he's like so you know they'll check their phone they'll look around they'll talk to you they'll talk to their manager they'll talk to this person they're whatever they're all over the said kobe if he got a room with you you'd would feel like there's only you in the room he was lock eyes he would not look at his phone he would not move move away he would ask you questions to remember your name and the name thing was fascinating did you hear that story did yeah yeah yeah the other guy luke tells the story so he goes he goes we're at the gym and i he's like this first time i ever met kobe he's like we're playing pickup and i was playing with i jumped in he's like a trainer he's like i jumped in the game and i missed like six or seven shots and kobe just doesn't say anything they mean he's like after the game goes damn you damn damn man you come make a shot or what and the guy goes i'm a volume shooter roll like you should know and the kobe be like and mean say tried to like kinda of basically make fred kobe kobe like long volume mind though is five like five rings he's like so they and so that whatever they have that one interaction takes five seconds they just laugh move on with life three weeks later he comes back to the gym and the guy walks into the gym and kobe goes what up volume and just like remembered who he was kate remembered it his nickname and so then the guy was like already impressed with that he's like but i he's like i never talked to him besides i told him my name nothing he had asked somebody what my name is so that three weeks later he goes i he's like i was leaving and kobe he goes damn luke can i gonna say bye exactly wait you know my name and secondly you're stopping i just didn't wanna bother you and the guy was like sneaking out like just casually trying to leave and kobe just saw walking around like dude what the hell are you thinking a lot to be and so he knew his name he knew he's like he he's like do he's like he remembers everybody's name and i asked him was like kobe like why do like is that easy you he's like no not that easy i just make an effort he's like why do why do you care like to to learn all these people's names he goes because for most people this is the only time they're ever gonna interact with me and if i remember their name is something so simple and they not only will they remember it forever they'll tell everybody they know what about this he goes so i'm not just remember i'm not just like making impression on them i'm making an impression on a thousand people throughout their lifetime that they're gonna tell this kobe bryant story too and i thought that was so baller and that was the same the same thing i was doing about mister beast i admired about kobe in that same way he did an even crazier your story where alex had mentioned like a few weeks prior that his mom's birthday was on a particular date and on that particular date kobe texted alex the trainer goes which your mom's cell number and he facetime to the mom goes what's up mom you just supposed say i hope you have a wonderful birthday today and alex i didn't even facetime my mom until i have your birthday yeah exactly so those stories were amazing again those are the moments in between the moments right you planned for that but you put a bunch of people in the room and serendipity like that can happen but the other story that was like that so so so the the trait the thing i was calling mister beast i was like he has a level of commitment that i call ka commitment he has a ka level great commitment to winning kobe that's our new phrase bro that's the manifest cowboys and the people who got that comm commitment the dogs and so i was like how do you compete with a youtuber like mister beast i thought about i was like i was because i was like literally i was like could i fund somebody could i just give someone like five million dollars to become mister beast and i was like i don't think it would actually work because not just the talent there's like like he's not the best looking dude he's not the funniest guy he's not honestly all the things he knows about youtube you could learn i i could tell you everything that he you know you need to know about youtube then eighty five percent that you would need to know to get pretty far ahead right there's the last fifteen percent that'll you'll accrue over time but like dude you you need a great clickable title and thumbnail here's what makes it clickable the first ten seconds you need to hook people and tell them what they're gonna get out of this video and then you need to visually stimulate them and then you need to use these cuts and then you need to introduce a twist in order to keep their attention and here's the metric you need to care right like you could train that but you can't train is the guy is willing to put all the money he makes back into the next videos so like imagine competing in a business with somebody who's willing to take no profit like they're gonna beat you on price they're gonna beat you on value because they're willing to lower their price that they're willing to reinvest all of their profits into they'll take a better product so he's willing to reinvest all of his money and all of his time into this and then that compound so at first that was really cheap that was you know the first brand that gave him a ten thousand dollar the first brand trying to give a five thousand dollar sponsorship i know if you know the story they quit try to give him five thousand dollars for his the video and he was like he's like i talked to the guy on the phone for like an hour being like dude make a ten thousand more people will click she's like ten thousand just that number ten grand in the title is gonna get way more clicks and five i don't know why it just five is not the same as ten in the title and so was like just give me ten they're like dude we just our budget he's like i'm not even i'm gonna keep the ten i'm gonna give all ten away so the gate they said yes to ten he immediately went and give ten grand to a homeless guy and then that video gets like a million views and while the stuff that pays what pays the video off the advertisers happy so then they get twenty grand thirty grand fifty grand hundred grand and eventually advertisers willing to pay nearly a million dollars for to be a part of these videos but he's willing to take that and port all back in so how do you compete with somebody who who's willing to spend all of their creative energy and time and all of their money i think that is like just kind of all inspiring to see somebody cute like sort of ka commitment strategy i know i'm not willing to do it maybe because i'm willing do it i got kids i mean i don't know what it is i don't know what the factors are it's really that i just i don't need to it's like like i said before like i think being a olympia being an olympia as a trap like i don't need to be a gold medal i don't wanna be michael phelps and give up like twenty years of my life to train every single moment of every single day to become that like don't i don't need it i don't think his lifestyle is fitting for happiness and maybe maybe even been being fulfilled but and by the way he would agree like he said he said that and i'm happy that he exists and i know i am not that yeah yeah exactly those are the two certain that i have on that you before we went on are real and i and i and i and i am not it face tattoos and corn roast right yeah they said these i'm cool they other people have them not for me yeah before i went there i was like maybe we should really like double down on you youtube maybe we should triple down on youtube i was like i think i could become like the biggest business creator on youtube do i want that i don't know and then i whether when we were there there was like a thirty minute shoot where he was like a photo shoot for the thumbnail of one of his videos and i was like yeah i don't think i wanna do this like i don't think in my day these are the things i wanna my and i think i think somebody is willing to do that of course somebody's willing do that many people are willing to do that to win that game i was like i'd rather do a game where i'm willing to pay the price that it takes to get the outcome that i want no win try that try not to do it you and we we could play that game but you don't have to play it his way you know his way is a reckless way and it works but i don't think you have to you know like i i like there are there are lots of different examples of people succeeding in different ways you know the wealthiest guy there keep in mind was basically he was the wealthiest guy there by a lot i think and he played the game totally different than than jimmy did yeah but i think the youtube game that you know like there is a i think there is a default path and you don't be saying i'm gonna go try to be an outlier right i'm not gonna be on i'm not gonna wanna be one to be if you wanna be i'm at the top yes if you wanted to be the top mainstream type of guy i agree but there's like life sweet lifestyle where we're making a few million dollars a year here doing it like you're right you there's many ways to do that but if you wanna get to that right and that's the question you guys myself do i wanna try to go for that no i don't but i would i i i i'd be okay with pretty good and doesn't feel weird when you spend time with people who who are like they hear that sentence and they're sort of rep pulse isn't there a part of you that's sort of like embarrassed to say i'm okay with just get enough there's a part of me that's for sure embarrassed to feel there yeah and i used to feel so i used to feel embarrassed about that and then i realized i started like renal about stoic and i got went into this rin holiday like deep rabbit at hole and i'm like oh yeah we're all gonna die and we're all gonna be bullshit and like just asha ashes like why i'm not gonna play other people's games but here's the the thing i wanna wrap up with as i left that weekend a little angry at myself because i've experienced envy pretty hardcore and i experienced like ina of like you know a lot of places where i go i'm the big shot there we were the low we were probably below average in terms of traditional success and i remember being there and i'm like i am nothing and i should want more and i should achieve more and i remember feeling that way and i felt guilty that i felt that way i was like why why am i like you know i why am i feeling envy this is envy like the one of the worst feelings that you should you can have envy in some regards worse than hate right and so like i remember feeling envy and i was like fuck i i'm falling down the traps i'm falling i'm doing it i'm doing what everyone says you do and we all know you're not supposed to do and i said forever i wouldn't feel that way i made the number that i made and i thought i won't want anymore after that and i am wanting more and i'm i'm giving into it and i felt really guilty about that i know exactly what you mean i'll tell you what worked for me to like it's like a it's like a hunger pan right you can't prevent yourself from me feeling hungry but you can choose how you're gonna satisfy that right how you're gonna address it and i told i had come on the pod before when i had visited that person's house that like they had like a twenty million dollar house and i was like wow this is just incredible and and i i wasted the first two days just kind of like being en and or like bullshit about why this like yeah but you know i wanna focus a family like you know coming up with these like other things that like yeah yeah this is this is actually bad for these reasons yeah just cognitive dis yeah just like trying to convince myself that i was good and and so you know and and what i come away with there was like actually the right way to handle that moment is to just reframe it like oh this is sick i'm getting to sample a set of options to see which one i want oh okay you have this and you live this lifestyle tell me about that i wanna hear about that i wanna just this is just the the person walking around at the party with the tray oh yeah i'll i'll try the b okay do i like b is that what i want okay now let me try the shrimp okay is that what i is that what i like so that's how i that's at this place i didn't feel the envy per s because as soon as it came up i was like oh this is cool i'll be getting this guy lives in puerto rico and does this and this is this instead of feeling jealous i pay so much in taxes and he doesn't let me learn about that this person has this wild success and they kind of work this one one week out of a month alright is that what i want that like you know tell me about that you know like i was getting the sample which just helps me figure out what i really want i get explain more broad exposure and at the end of the day you you're you're the one that brought them altogether though so like but i i definitely know what you mean to when it was like okay alright let's go around the circle and like tell what's your story what's your what's your i'm like oh damn my little like you know cricket level of success compared to the whales you know like there is a moment where you panic i've always had this in any group setting where they're like say your name and you know an interesting thing about you it's like you know for a moment my initial reaction is like there's nothing interesting about me not one iota of me is interesting i should just leave the room how far away is the fire alarm what happens if i vomit do i have to do this like know like there's that that happens in three seconds and then my body like oh wait what do you do what are you talking about like and then nick i come back to normal but i yeah that was that way to be in these group settings for sure that was i i i remember i felt the exact same way and i was like i am nothing so but here it kinda made me feel better when people who i didn't know told me about my life and i'm like fuck you listen got you like you know what i mean so so i gotta tell you that was story a little better it's totally unrelated story but do you just remind me of it it's so hilarious what's back in the day me and my buddies used to go gamble a lot we didn't have much money we're just fresh out of college we basically had won a business plan competition and we were like extending the runway by going and playing poker and like trying to like win a few extra thousand dollars doing it but sometimes we would lose and so who knows we probably netted it out you know slightly down anyways one of the guys he would play table games we have no edge you're you're going to lose and so he'd go play crap whatever and when he would lose we'd be like alright man like we should cut it off and he's like hold on let me just go get a coffee to go to the atm and get more money and come back and we're like dude he's to degenerate we gotta stop him but we did so we came back up to the hotel room and he's gone for like another five hours at five am he comes back into the room and i wake up because i hear the noise and and he doesn't know that i'm awake we're we're asleep he doesn't know whether that that i'm awake and he's he comes up to the he stands in front of the mirror of the hotel room alright actually first he goes to the bathroom changes into the robe which is always the sign of somebody trying to get their value out of the hotel room because they lost a bunch of money in the casino a little tip for degenerate so when they start using all the shampoo and stuff they're trying to get back at the casino so he goes comes out in a row he's looking at the mirror and he just goes you suck and he goes you fast fuck you size dis somebody he just guys and he just hold up his he goes five five iphones you lost five iphones he just telling you and did i start laughing so hard you realize realizes that we're awake and then it was like it totally lighten the mood just because of how funny the situation was we always perfect five iphone we always like how if i go gambling is how many iphones in my three iphones i lost three almost three ipads i'm on of sticky phones rappers use like rack like how many racks did you lose or how much racks did you win we use iphones and dude it i'll never forget that story it was so funny and that's what that's what i was telling myself a million subscribers you only have a million subscribers i remember delete your account that weekend you and i this channel we hit a hundred thousand subscriber subscribers and then i went and like at jamie's numbers and i think he was adding a million a week or sorry a million a month i i forget what it was but what or sorry a hundred thousand a day he was like he was adding and i was like yeah we were like we just hit a hundred thousand he goes nice today yeah i remember that's how i was like oh we suck was sucks so hard i felt that way ben are people is this i i is this gonna be a great episode i i i i got so much energy from this this is definitely self indulge but like who cares i needed to debrief this and i i would to like i some parts we're patti ourselves the back some parts we're making fun of us ourselves sometimes making fun of other people i hope we weren't hard on anybody you know ben what do you think just good the one thing we didn't talk about was the actual basketball which i just you know oh you know what yeah so here's see the reads a bed saying that so in in terms of best basketball what a coincidence band what bring up it was like ben was number one and then nick hub was like probably number two or number three comm door was two or number three but ben was clearly the best and at one point ben i think a couple times he dunk in the game but at one point he like dunk on jimmy and there's a perfect picture ben was without a doubt that best basketball player there that that that that was a that was for sure so i have to tell you before going i spoke to my wife and i was like you know i think a big i think i'm gonna be the best person there but like a big struggle for me is i want to like keep everything in check like you know there there's a lot of people there with a lot of money a lot of influence like a lot of a big audience like they could do things for me in the future i don't wanna like offend anyone or upset anymore keep cancel and check like i wanna embarrass anybody or like be too confused like and or just like seem like a ball or like come off the wrong way right like i just wanna make sure everyone has a good time everyone has fun so i go and literally and for like five minutes i'm good for like five minutes i'm just playing in the flow of the game make sure everyone has a good time and then nick hub comes down and like does a little move on me and scores yes sean i don't know if you did this on purpose sean comes over and is like dang nick is good i think he's the best one here what was it i lost it i like immediately went out of my mind i was like you think he's the best one here i'll tell you exactly what you said was we're in the middle of a game by the way but this is not like i didn't like i don't know how we were having such a conversation but i was like i said something the i was like damn i was like nick's i was like this we got a guard nick i think he's the best one here and because we don't know anybody here right we don't know who's who plays who doesn't play like we're all finding out in the first five minutes like knows how to ball who doesn't and ed ben goes f that it he goes f that i'm guarding him no you want to go you're f that i'm the best player here i'm guarding him and and then you and then you proceeded to so that that whatever you presented it i'm shutting him down yeah go i'm shutting him down and and so you whatever you you you go we score we ended up winning that game and and then like whatever i sub out or whatever and so five minutes his later nick subs out of the game and he's just walking away mu to himself he just goes can't have score on ben he's like a wall and i was like wow mission accomplished like you really flipped that switch and it and it was so fun to see it because honestly every every moment i've interact with you outside of that game or like pick up basketball you are if i would just describe you as too nice you are you know like you are overly nice you are overly league you're you're very polite guy you are low ego go very very humble too humble i want you to have more of a edge in the ego and wanna make your podcast the biggest podcast in the world and like i never saw that until we were playing basketball i saw a different side you dude i talking i was talking shit to him just to get them fired up and he like just was he's did the same thing to me where he just is like he just had his way with me and but i was talking shit to him constantly just to get him going and he totally got going and sean you're really good too you you in that last game you had a bunch of threes you're shooting good yeah yeah yeah we haven't talked about sean's big moment what was the big moment they they have for shot no the the big moment was when we were in the championship game and i think my back was failing a little bit we're on the same team yeah what was going on you were looking like you're were in pain i didn't understand that i was like okay give me the ball so you guys know that like big dunk i had early on i threw my back out when i did that dunk because so over was the whole rest of the day i had like no lift and i i was wasn't like pretty severe pain and and so we were gonna lose like we're gonna lose pretty bad and then sean how many points did you have you hit like four threes in a row in like a couple twos you like took over the game yeah i was also lucky that was fresh i went and dropped us off at the airport so i came back in like right for the playoffs basically i've already even been playing for like you know an hour before that and i got to come in completely fresh so that was kind of lucky and then sam we we don't have a moment where you dunk or took over the game but i do have an award for you we me and ben ben levi we started creating some awards for people and i'll just give you a sneak preview your award is person who most played basketball like it was football you're rules physical mother f for bad you would be like dude if i was guarding you you're the only person that anybody else there okay they could score on me whatever but i'm never gonna call for a switch i'm be like i got this guy if i was guarding sam i'd was like who wants to switch i am not looking to be like a battering ram right now nobody else started boxing out earlier than do well i go to bed and comment i go hey guys i don't really know the rules i can't drive i can't really do anything what would you like me to do like well you got a big ass and you could jump high so just like stay down low and just jump up and grab the ball and give it to i go yes sir i i got you i got you your captain and see that's all did that was amazing that was a lot of fun and yeah let's start it again alright that's the app