AI Body Doubles, Conor McGregor, $15M Podcast, Rich People & Health

then we have another guy larry ellis billionaire guy you know fifty billion plus he started oracle he says death has never made any sense to me how can a person be there and just vanished and just not be there was he stone what he's to do yeah i feel like i could rude where to i know i could be what i want to from at all then it like a day's off on a road dude i got a lot of stuff talk about today you yeah i'm excited to i'm mean to i you i wanna say something people have been a little bit spoiled by this podcast i i gotta say i say a little spoiled people just expect that every single episode is gonna be a bang every single episode is just gonna i'm bring a little smile to your face put a little money in your pocket give you a little nugget of wisdom that you might be able to to say to somebody throw throughout the day and they think you are you or that wise and i think people got a little spoiled and not every podcast is gonna be a bang and not every podcast is gonna deliver not every day is gonna be one of those days someday days you just don't have it but today is not that day today we have it you have it too i just i i just looked at the document i saw what you had on there i don't know what anything about these topics i'm excited to hear what you got let me bring up the first topic rich people and health and i'm talking like really rich people and the reason i was interested in this is sam alt all the rage right now sam alt you know help run y comb and then now is the ceo of open ai and he's in the news because he did this like thing in front of the senate and he was very end he's he's he's very incredibly likable not and and and he's also very successful i read this article and it said something about two things that took stood out it said something like he put all of his liquid net worth so he said in this article he goes i basically put one hundred percent of my liquid net worth into two companies the first is he energy he invested his own money three hundred and seventy five million dollars of his own money and the second business was called retro it's a health company he invested a hundred and eighty million dollars so that kinda caught my eye but by remember we did a segment on sam i don't know couple months ago and it was because i had read this thing that sam alt led the round in helium with three hundred something million dollars and i started texting people being like how much money does sam have that he's investing three hundred million into a single company he does he have a fund does he secretly have a fund and some people are like no i he might have a fund i wouldn't be a surprised but i think this was his i think this was personal right and it just didn't make sense and we did this whole deep dive because that one number just sounded outrageous and now this is some new information that he's saying yeah i actually did put all my eggs in too basketball two two eggs and one basket in a recent article the quote is that or there's a quote from him admitting he goes i basically put all of my liquid net worth in the into that and so retro health kinda caught my eye and then in another article that just came out he said that he was talking about like his daily routine and he talked about his like he's obsessed with like everyone used to talk about how he was obsessed with the end of the world so he has like this property that has like gas mass and all this other shit whatever that's interesting but that we've talked about that but then he also says that he's really obsessed with anti aging and he goes it's mostly simple stuff i try to eat healthy i exercise i sleep enough and i take metformin that caught my eye one of these does not belong yeah one of these things my my mom advises me to do that one all of these are things my mom advised me to do except for one yes so the metformin they caught my eye and also that he put three hundred million dollars of his own money he goes i take metformin and he goes i also hope to one day take retro health medicines which they haven't come out with yet have you have you heard of metformin do you know what this is i've have heard about this because metallic the guy from ethereum he was on someone's podcast and they they instead of asking about crypto at one point they were like let's talk about other stuff you're super into like oh longevity or shouldn't health and he's like yeah i'm like kind of interested in it you know i've taken metformin and wrap what's the other one called wrap something rep reps my yeah like that it's another longevity drug i don't know how much money he's like he's like i i don't think he said he takes a regular he's like but i'm interested in that i'd like to i'd like to learn more about that so about a year ago i was telling you about semi tie i'm like this drug is interesting i think it's gonna be popular and it got very popular no say what you really said what i say is a miracle drug you're like dude i'm injecting myself with this shit unbelievable i don't crave candy anymore yeah i'm losing so much weight this thing's crazy yeah i right i i tested it out i don't take it anymore but i'm i'm like a guinea pig i'll i'll inject myself with anything to try it out and so i tried it out and so got a little bit more interested in the in this and so everything i'm about to say i wanna preference this that's saying i don't know shit i've listened like a handful of pop podcast and read like some studies that's about that's the the education i have here but basically metformin is similar ish to semi lu in that it was created in the nineties or was created before that but got fda approved in the nineties and the whole stick behind it is that it helps insulin in sensitivity which basically just means when you eat sugar or crave sugar or whatever your blood sugar spikes and if you're diabetic that's why this drug is important that's basically all i know but the reason why this is important for longevity is what people have found is that there's is a huge correlation between your blood sugar spiking and how long you can live so basically when your blood sugar spikes like a huge amount as if you just ate tons of sugar and if that spikes a lot that's correlated with living found less or not as long as it being like stable all the time so the reason why some of these i think they're called gl p's glucose like it basically limits like your glucose spiking is what these drugs do that's like the dumb meat head version which is all i know of explaining it and the reason why these drugs are interesting is because they were given to diabetic and like oh hey your sugar blood sugar isn't spiking oh weird a lot of these people are living like kind of a long time what the hell is going on and then that's when they were like man this drug actually might be good for making you live longer because it's correlated with keeping your blood sugar low which is also correlated with making you live for a little bit longer and so that's what this drug is and i started googling it and all these like butt and there there's definitely downsides but all these like bio and also like these really rich guys i'm talking like five hundred million billion dollar folks it seems like a ton of them are taking this drug do you know anyone who's taking this personally i don't know anyone who's taking it but i don't ask and i would bet that a good number of our friends i would say like i would bet the twenty percent of our friends who kinda fit this category of like they they went into chuck cheese they got all the tickets now they don't wanna leave it's basically like really rich people who have won at life and now they only think about big picture things and they're trying not to die because they got they got it pretty good and so i would say it's it's probably very common in in those circles and and so like i first was interested in how like wealthy people care about health like years ago ten years ago i read the biography of john rockefeller and john rockefeller you know was he probably died in nineteen thirty or nineteen forty so he basically in the book they're like he chooses his food super slow and he makes sure that it's like fully liquid before he swallows and like when he was like eighty years old he basically was like a vegetarian and if he wanted to eat a piece of chocolate he would like call us doctor and say hey is it okay if i have this and he was like anal about that and then i listened to ben wilson how to take over the world with tom edison thomas edison and he did this some similar stuff and he was like i eat light and i tri i don't over e i take a nap once a day like he like all these health stuff so i started thinking like that's interesting so like wealthy people have always cared about it the difference between today's wealthy people and in nineteen or eighteen eighty is basically like we have a bit more science and so i've been obsessed with like what some of these wealthy people are doing and i wanna read you a few quotes and tell you about a few interesting things that people are doing like incredibly wealthy people for example peter t he has the most peter till quote i've ever heard on death he says they're there are these people who say that death is natural and it's just part of life and i think not i think nothing further can be from the truth i he goes i i believe that the acceptance of death is a psychological defense mechanism and i just dismiss it as being weird and soc path and then he talks about like how like living forever will be bad for the economy he goes that's okay even there are problems with that it's better than being dead and so he like talks about how he takes h hd human growth hormone and he's doing this other thing called para which i don't know exactly what that is but he's spending well whoa and that's like where the the rumor of him being a blood boy so para is like where you take younger people's blood and put it in your body to like right live long i but that's all i know about it and then we have another guy larry ellis billionaire guy you know fifty billion plus it started oracle he says death has never made any sense to me how can a person be there and just vanish should just not be there was he stoned what he's take it's like you know how like a baby it takes them like six months to realize that like when you cover your eyes like you're you're you're like you cover like your own eyes it's like like i'm not out here he's it's kinda like he's like benjamin buttons for that like you know he's going in reverse stunned by a game of peek boo and then there's one more person that i thought was interesting that we've talked about brian johnson we've had him on the pod he has this thing blueprint which we all know about but two interesting changes have come from that so the the background is brian johnson started brain tree which owns v and all the other stuff he sold it he's likely a billionaire and he does this thing called the blueprint where like a spending two or three million dollars a year and he like doesn't eat sugar he only eats plants he exercises in a certain way but he measures all of it like religiously and you could go on and see it well i found two things interesting with that that now that he's getting popular which i think you and i get like point five percent credit for him being popular we're we were early on that train a way that which it gives me pride but one one interesting thing is there's a subreddit now called like the blueprint and there's people mimicking what he's doing and i've been paying attention to the subreddit it only has like three thousand people but the engagement is really really high and there's people testing it and when i read their post i'm like i don't know entirely the if like being a vegan is good or not good you but the way that you guys are describing this i'm all in you know what i mean like it's very toxic and whenever you see stuff in content like that i you i can kinda feel like it's gonna be popular and the second thing that's popped up is go to rejuvenation olympics dot com sounds like okay what are the what are the rejuvenation is it what it sounds like i mean how does this work so there's a leader board of which brian johnson is number one but there's thousands of people by the way the tagline line is hilarious what is it so it says so rejuvenation olympics where you win by never crossing the finish line that's good that's amazing right it's good well done whoever that was nice mason so the whole competition is to see is who can decrease their biological age compared to their chronological age so who can like and i don't understand how they make up like the the rules but it's hundreds of people and they're uploading like their pre results and then their like most recent results and and like i don't i think i don't know if there's a prize other than bragging and potentially not dying but it's really fascinating you see that list it's cool looking right yeah so basically it'll be like brian johnson is chronological age forty five years old and then it's ranked on his improvement from the baseline which i'm not sure exactly what that means but i'm guessing it's basically what his is chronological age versus biological what's the diff is kinda of my my guess let's what this what's the diff yeah yeah that get at the diff but anyway all this stuff about like what like you know there's like what's that phrase like whatever like brian johnson created this thing so oh created it in okay some guy oliver did it yeah so you know i also have a handsome indian olympics stuff yeah i'm currently number one i'm not taking contend taking nominations for spots two one hundred but dude it is like fascinating like what's that phrase like whatever like the nerds are doing on the weekends it's gonna be popular it's kind of the same thing with like billionaire which is like whatever billionaires are doing like everyone else is gonna wanna do and this stuff is fascinating to me i i don't know like i don't know like a if any of this is true or bullshit and b like can any normal person ever have access this stuff i don't know but i know that there's something here and i'm not but i'm not sure how it's gonna play out well okay let's let's do a couple of these kinda like takeaways away so i think you're right that this stuff like metformin and other anti aging or reverse aging drugs gonna get more popular i also think that by the way metformin and semi i don't think they're in the same category at all but kind of in that they're like diabetic stuff that now regular people are using semi it's sold out like if like you if you globally yeah like you can't it it takes even like if you're wealthy it takes weeks to get it like so that has happened already like there's on tiktok so like tiktok i think is like a good barometer of what like the average person is doing like lady gaga what had a video and she looked skinny and they called and like the top comment was like damn she's got that oz zen face because apparently if you lose a lot of weight really quickly so like people already like using that as like vernacular and and phrasing so it's already there totally the second thing i would say is i had never even heard of this concept of measuring your biological age versus chronological age i didn't even know there was a there was such a thing that you could separate those two numbers but now that i know i don't wanna undo it and actually i'm very curious as to what my biological versus chronological ages i'm sure there are many many people who all are curious about that and so i could see somebody creating a testing service that's either kinda like a ever well whatever that's like you know draw your blood and and give you some result or like even a clinic like a dex scan place where you go and they take you through the battery of test that you need to do in order to give you this report and so i i could see that being you know a a business or trend that that takes place in the future that's kind of exciting and i think you the the beauty of that model is basically you can you could go low price on that test because i think you get your up upsell will be so strong once you give someone their number and they're sort of thinking about the big picture i think you could sell thousands and thousands of dollars worth of either nutrition training medicine some combination of of whatever health stuff if you had a low cost looking an at cost basically bought biological age test there's a company that's doing it right now that i tried out it's called inside tracker i have first heard about him because andrew lieberman talks about them so i don't actually know like the science behind it and it could be complete junk i i don't i'm not sure but because he endorsed it i was like alright i'm interested but it's called inside tracker and i do it about twice a year and it's six hundred dollars and you go to like quest diagnostics or lab corp and you get blood and then you get the results in like a week but it's called inside tracker it's six hundred bucks or maybe seven hundred something like that still not like crazy cheap but like once i saw my biological age it was like a competition so now every time every six months i'm trying to like reduce it so what is your difference what's your chronological versus biological do you have a big difference or no yeah nine years so my biological was twenty two or twenty three something like that i'm thirty three so it was it was i i did pretty good yeah that's amazing the only thing i had to work on was my cholesterol i had higher cholesterol and i don't even know like entirely what cholesterol it's what does you do you just gave blood in order to do that yeah yeah usually you give a fair amount of blood but yeah you you get blood because i thought what brian johnson is doing he's measuring like each organ in the situation like so he's doing though he like what i'm doing is like the jv team what he's doing is professional athletes right yeah yeah he's he's like going overboard or i don't know about over overboard but i mean you know you know he's crazy right like he'll eat like the same meal every single day and it's like nuts or like no it's like a hot oatmeal made of spinach it's say crazy i saw this tweet so basically on may fifteenth the guy named ben tweeted out that on this one website that buys and sells businesses there's a podcast for sale it does two point two million in profit it's an entrepreneur podcast the owner works twenty hours a week recording seven so it's one per day the company only has three full time employees and it's a podcast that's been around for ten years and it has nearly four thousand episodes and so a i was figured trying to figure out which podcast is and i have a guess of which i'm almost certain is with but this person has never confirmed it i think it's entrepreneur on fire by john lee du who's been on our pod and us on his but i have no there's no confirmation this is just a guess i would bet everything that him and then but i i've built a guess i don't got my life iphone yeah but i have zero i you know it's not actually confirmed and the second thing is he's asking fifteen million dollars for this that's the asking price so my question to you is what do you think this is worth it's hard because if you buy it he's not coming with it correct so the way if you guys google like so the guy's name is ben ti so t i g g e l a a r and you'll find his tweet you get directed to you could follow by the way he's good like buying businesses tweets so yeah i like his twitter he'll link you to a thing where you could see like the page that that that that you'll see a bunch of high level details and then you could enter in your information and then make you sign an nda we'll send you the whole deal book i purposely didn't do the nda part so just like i could talk about it so i'm only referencing what i saw on the deal page which is like high level stuff so i don't know if he goes with it by the way if you go to his if you go to entrepreneurs on fire website there's a ticker at the top that shows revenue for april twenty twenty three if you click it and it'll tell you that in april you made a hundred eighty one thousand six hundred and seven dollars here's the full report and you could see that since he launched it ten years ago this podcast he says has generated nineteen million dollars in net income for him in the in the i guess eleven years now since since it is since it's been launched that's pretty stunning for for this podcast that i would say is like a good podcast but it's not like it's not like one of these podcasts if i said like name the podcast that you know your your favorite podcast in the world the one that influences you the most the one that what's the most one of the most popular entrepreneurial podcast i would not name this one i don't think most people would name this one and for this podcast have generated nineteen million dollars in net income since two thousand twelve is is pretty pretty stunning and you can see that it's basically ninety one percent sponsorships four percent courses four percent affiliate two percent his book sales and my my opinion and this has nothing to do with john this has nothing to do with his business i think that this podcast is worth without him close to zero just about close to zero and what's is interesting that's crazy no i and i'll explain why because what let's say that you own this what's gonna happen you pay fifteen million dollars what's gonna happen like the first six months without him like you're just gonna make residual revenue and or in and then what he'll go and start his own he'll oh you well no i think you're gonna have a non compete here if you if you buy this thing from first of all nobody's buying this for fifteen million those well what do you think it's worth i think you could buy this and i think you could buy something like this for five to six million if you were serious about it you would have to be betting on two things number one that the loyalty is to the because i think when he does in his interview correct i don't actually listen to the pod i think interviews it's like twenty minute interviews so you i think you have to bet that his listeners are there to hear a certain type of person come on and speak and you have to be a good interviewer so they're not there for john they're there for for guest guest a b c d e you'd have to be betting that and you'd have be betting that he's not gonna go create a competing podcast of the same il and draw away people who are used to him there if you were to do those two things and you bought this at a two or three x multiple of profits i don't think that's insane i also don't think it's what i would do like i don't think i would make that bet but i don't think that's an insane bet to buy it for fifteen million i think is an insane move do you think what do you think he'll get i think he's likely to get no offers period because the number of the the subset of buyers is pretty small for something like this and i think he could sell it for between one to three x profit dude and i don't know why he would post it maybe we're we'll we'll be wrong i don't know why he would post it on the site because a guy like ben found it and immediately people were in the comments are like oh it's this one this episode have like they show all your revenue i know how many episodes it has like this is just like easiest thing ever you know what i mean like they like it totally guessed what it was and i think that that's crazy i i that's as it was a tough mood and it's also like we appeal to entrepreneurial people who buy sell businesses and so you're just gonna like your audience is the one gonna out you you know what saying does he say does he say how much how many like how many subscribers he has or how big the podcast is yeah in in the listing i think it says how many downloads it's either it gets a year or a month but i believe it does it say what it what it is it just says a hundred and forty five million listens so i don't know how you would calculate you divide that by i mean too many episodes is like four times or something so but it's something like i'm one to two million downloads per month on a and that's a daily pod so i don't know how much each one gets but anyway kind of an interesting thing if someone could sell this like a personality driven podcast and then that reverts to not personality driven that this would be very very very fascinating yeah i i'm very curious to see how this plays out i don't know how personality driven he is i think that's that that's the question like if you're like if it's the tim ferris podcast it's literally called the tim ferris podcast and i would say that the that tim is a very branded interviewer you know his voice his style his face is the thumbnail like i think that's like impossible to sell entrepreneurs on fire would only do most i don't know i i think it's i think it's possible but i'm not sure what the upside would be you know you have to come in and be like great here's what i'm gonna do let's see can i how can i make my investment more more valuable can i add more episodes well you're doing one a day already so probably probably not much room there can i launch auxiliary products well he's already got his journal his book his course his affiliate links it's like no he's kind of squeezed all the the monetization juice it's not like there's obvious things that he just didn't do for this thing can i grow the audience not pretty much impossible to grow podcast audience just by brute force it's not like a really clear clear way to do that so i don't know why you would buy based on that i think you based based on the the fact that there's not very clear growth levers think that makes it a tough to budget you i guess we will see but he can tell us what he can tell us why we're wrong maybe tweet you that it's john tell us why somebody should buy this for fifteen million and how they're gonna make you know three times their money in in the next you know five years on on the on that the mac mcgregor documentary you watched it yeah really good it it didn't talk about his business stuff which i thought was kinda i wish it would have but it was really good what do you think about him okay so my is to i used to love conor mcgregor like i and a given point in time he would have been by far my favorite athlete you know it's a combination of entertainment you know success and the mindset so like you know i i thought that that was like just an amazing combination i i've never really seen before and his run up from guy who was basically a apprentice plumber on welfare to richest athlete you highest earning athlete in the world global global star two eight world champion in like a six year period was that six years of following that was unbelievable to watch that kind of rags riches story he was kind of like the equivalent of a redneck but in ireland is what i've realized like much of that decade i was oh you like a really good like at it but you were like a trash like redneck neck person like that that's basically what you were yeah exactly exactly and so and he's had many documentaries actually he's had many because from the beginning he was filming or people were filming him because he has like a sort of charisma and a magna about him and he had a lot of self belief he had like an unbelievable amount of self belief where or he's like hey record this record this and they're like who are you where you're not even you you're an amateur fighter like but why are we recording you exact because i'm gonna be the best and so he's actually had i think three different things on netflix this was the latest one couple of thoughts number one special people are nuts and you gotta be a little nuts in order to do what you're doing and he's openly admitted to being a bit nuts in fact he has his quote in the documentary where he's like i'm like vincent van go i've lost my mind to the game i don't i don't know nothing of it else except for this game every moment every thought is about is about this game i have lost my mind to it and i like i wouldn't have it any other way there was a the there was an interview where someone was like hey what'd you think about the manchester united game and he was like oh it was good you know it's great look i i'm to be honest i don't i don't even know what gabe talking about like i i don't know anything about soccer i you could ask me about politics i don't know anything about it i i watched none of this all i care about is fighting right exactly so he has like a laser foe that's all on the come up and then he makes it he becomes the highest earning athlete in the world he's creates this whiskey brand that sells for six hundred million dollars and he makes maybe two hundred million out of that you think that you think that does that number right yeah pretty sure that's right and then and then he's got his suit line then he's got his his mcgregor fast program he's got his recovery spray because he's yelling like all these other businesses right and so he and then you know he starts to lose and he starts to get trouble with the law and he starts to sort of he could becomes his large on life persona so he's an interesting guy he's he's got a a little bit of screw i thought two things stood out to me from the documentary one was early mac mcgregor mindset was the best so the way they filmed this was they would take present day footage of him going through something and they would splice it with like before he was famous the things this guy would say and they put it together and when you watch it together it's like the perfect mindset it's like adversity and then him saying exactly how to deal with this adversity or how to avoid this the this this problem but the problem was all of the mindset stuff was from in before it was like you know him ten years ago and i think you know the the editing made it look like i sort of you know and in a way like very admirable but i i think what's interesting is actually how much it changes like the mindset that got them there isn't necessarily the mindset he still has because like at the beginning his mindset overcame his environment like nobody of my had ever made it he didn't have a proper you know like you know training setup up he you know he was not even in into the u his mind it was like mind over matter and then the problem is like then the matter got so big he's sitting on a lamborghini yacht he's got you know everybody kissing his butt you know he he doesn't have to wake up before in the morning and go run anymore like then at some point the search he he his own success became his demise way i think this there's some poetic in that the second thing i thought was get a quote that i really love i think is very relatable to me at least they go so what happened did you just you know you stop training everybody says that remember you got rich you stopped training he goes no no no in training i was a hundred percent committed i was a hundred percent i gave every ounce of my effort in the training sessions it was outside the training sessions and i was not a hundred percent committed i was seventy five percent committed he's like but that was the difference he's like you know you know the it like here i was willing to sweat but outside of this you know i would i would tell myself shouldn't meet that then i ate it yeah shouldn't drink that then i drank it you should you you're gonna wake up at this time i don't wake up you're gonna go to sleep on time i don't go to sleep on time he's like in those little he's like those were little losses and those little losses or it could've have been a small win and it said it was a small losses and i was taking those small losses outside of training and he goes that's what deteriorate the mind it weakens the mind he's like it infiltrate your your brain these small losses they don't in individually they don't seem like anything and but they add up one day after another no next afternoon and my mind became weaker and doubts started to creep in for the first time and you know i i started to slip outside of the training and i thought man that's such a good lesson and frame for like since i watched that now all day i see opportunities i'm like this is either gonna be a small win or a small loss stuck it no one's even gonna know besides me only i know that this situation is even occurring you know i i'm feeding my daughter cheesy eat mac and cheese abby and clean all day she doesn't eat the food and now there's mac and cheese in front of my face or or yeah do i take that bite or do i not take that bite it's a small win or a small loss you know going to sleep on time it's a small win or a small loss and since that documentary i started racking up small ways i realized how many small losses i was taking and i decided not to take those you wanna know something funny yeah i remembered that exact where he goes there was time i supposed to wake up i didn't wake up i knew i shouldn't have ate that and i ate it i ate hate that yeah there there is who's was so relatable there's this you know the thing about him is there's always small details about him that we're really fascinating for example he has a tattoo on his arm and it says slow is smooth and smooth as fast and i thought that i thought i was like that's just a really good phrase that's it's a military phrase i don't know if you heard that no i didn't know that and i thought that was like i think it's like a navy phrase or something i there was a guy who worked for us i in the army he he's used just say that he used to say i know we wanna go fast but remember slow smooth and smooth it's fast and he goes that's how they teach us one i think it's for rowing like like if you try to just t while you're rowing you're trying to go fast but you're not actually gonna go fast once what works in rowing is say clean smooth aligned strokes by the whole team and the boat goes fast and like that's kind of what you wanna do yeah he and he was fascinating and he also i don't know if he explicitly said this but there was this one time where he does his famous thing and one of his i think his first u fight he knocks someone out and at the end typically one fighter of the sixteen gets a fifty thousand dollar bonus if they have a good knockout out and at the end of the interview he goes dana fifty g's baby like he's caught out data to give them the fifty g's and he was the first person i think to do that which is pretty funny and then afterwards they go i finally you got the fifty g's and they go what are gonna spend it on he goes he dude i on welfare last week but i'm i'm gonna i'm gonna buy a suit i'm gonna buy this and then the next fight ariel h hawaii who we've had the pod interview and he it goes connor i saw that you just showed up at a louis vuitton like suitcase he goes and he says something like i gotta buy the best i feel like the best and if you look at his life i'm typically not a guy i don't like to spend a lot of money i like you know flashy stuff but he does something interesting where he starts leveling up his life to where he's like and like he'll wear like if like you and i if we think about like when we are younger we're like well a business has to have a suitcase and a tie and then now we're older we're like who the fuck would wear where that you look like a fool he still kinda plays that part somebody goes to a business meeting he wears a suit and i look him in that suit and i'm like yeah dude do you look like i trust you more like for some like you know there's like you look for a custom fitted tailored three piece suit to the you know to the to the nines yeah and my takeaway from that was like you know like i used a dismiss like certain dress or certain clothing or certain cars like but like man sometimes when you level up your lifestyle it's almost like there's this old story about a guy who wanted to sell like a picasso and he's like come to my warehouse i look at the picasso and guy looked at it and there's a and it wasn't very impressed and there's another story where a guy takes him to this like small theater where there's classical music play and he dim the lights and he goes look at this picasso now and you sit down at this beautiful like velvet chair do you like right oh man like it's so much more beautiful now and that's kinda like what he did with his life he surrounded himself with like this fancy shit which typically i think it's bad but for some reason i realized it's kinda cool to like surround yourself with stuff and act as if it's like no like i'm here and i i must act as if or act you know act like i am here yeah but he's talked about that but in the in the thing he they say you know what do you want you know do you want this you want that he goes he goes like i want the common thing is he rejects the question he rejects the premise in many many questions so one example is they're talking about wanting and he goes goes that's the problem want want do you want this want that i already have i always act from i i already have all these things i already have the championships i already have all the money i already have all this that's why i walked the away i walk this away i carry myself this way versus wanting is just pointing out that you don't have and he he's like he's like you know so from the very beginning i carried myself this way and he talks about like he he talks about like in rejecting the question somebody i remember once he was fighting aldo and they're like on this world tour and they're just talking mad shit to each other the whole time and it was so it got so like connor was basically bullying this guy verbally and one of the they go on some tv show some good morning america type show and they're like alright well you know we've heard you guys say this but okay let's point let's do a little different connor what's one thing you you'd like about aldo or are you respect about aldo though let's let's change it up and he just looks at the guy the good morning america person goes this is not a therapy session i am here to hurt this man and like and whereas nine out of ten people you're on a tv show lights are bright your live on air and you kind of like i say whoever's got the stronger frame is who wins and in most situations you just accept the frame you're given the the reporter says say something nice you say something nice and later you kinda think back like shit i shoulda said this something thing but like in the moment you got taken over by their frame one thing i noticed about him and in the way he speaks is beautiful with words he comes into the thing with his own frame and because of that doesn't he doesn't get knocked off course by any questions and often we'll just reject the questions altogether i wanna read one quote by the way about the about the vince van hey he's he said he goes i heard vince vince vincent van lost his mine because this that's happened to me but fuck it when the gold belt is around my waist when my mother has a big mansion well my girlfriend has a different car for every day of the week and when my kids kids have everything that they ever want then it will pay then i'll be happy i lost my mind dude he's a badass guy he's he's basically a rapper you know he's a poet he says he's he's taught he's so mcgregor is about to fight the the best guy from brazil and he goes if this were another time i'd storm is pavel isabella which is like a a brazilian village he goes i'd storm his pavel isabella and pill and take what his mind he'd and his head would be on a stake like he says these phrases and there's another of time where he gets where he wins and afterwards joe ro interviewing him and he like i i think i he must have thought about these lines he says precision beats power and timing beats speed and he says that really quick and then like as an audience member you like think about that line and like it just said to me you're like wow that was like that's a very insightful thing like he says these really insightful things our whole saying like i told you we didn't come here to take part we came here to take over like the study i'm like dude you're a conquer kinda but he's a very flawed person when i watched that documentary i'm like there's very there's a lot of traits about him that i you do not like he's done a bunch of bad things he's hip critical in a bunch of ways there's there's a bunch of things i don't focus on those because what am i gonna take from that i well more ways nobody's perfect yeah like everybody's flawed in their own ways the things i do take are the things that are gonna serve me and and one i remember alright so you know when you go start up office in san francisco every engineer got like multiple monitors it's like it's kinda just like the flex is like how many monitors you got like you know the is admin that always got three you most developers got at least two so i used to sit there just on my laptop i didn't even have the big monitor i was just on my little laptop and i was like looking around i was like maybe i need a big monitor and so i got a big monitor which was just by laptop i plugged it in it's was just bigger say okay so i get a second monitor alright i got a second monitor i was like what the hell am i supposed to put on this i don't i don't know i i'm not trying to look at two things at once that it doesn't even make sense so i just put and for five years there was one mac mcgregor quote that just was on my second monitor at all times i only used it for this one quote and it just said at the end of the day you gotta feel some type of way so why not feel un beat why not feel untouchable and that always stuck with me because it was like i just it just i don't know resume it was like it's true you at any given moment you're gonna feel some type of way so given i'm gonna feel some way why don't i choose what would be the best feelings i could choose and i'm gonna feel that way i'm gonna choose how i feel and i just left it there and i just left it there for five years and it really helped like starting to yourself could be kinda stressful in most days i would say are like almost like down days it's like it's not growing it's not growing fast enough it's growing too fast as shit's breaking like there's a lot of reasons to feel down in a startup and like that one quote changed my experience over those five years so steve jobs if you read his biography the someone coined this term called the rap reality distortion field which basically is like regardless of what the facts were outside of steve's brain even though it's showed like what you're about to do is not likely he would convince himself and others that it was possible and they call it the reality distortion field and that's cool and all but the reason why this relates to connor is when steve jobs was doing all this stuff he didn't have like a documentary as he was going iphones didn't really exist and like easy footage didn't exist the reason why this is cool for a business person it's because it's another example of which that many people have this but it's a good example of someone who does have this but there's cameras there catching the whole thing and so you'll see connor and he's about to fight h and h wins the fight and anyone going into that was like yeah in a soccer he's gonna destroy him but connor was like he was so certain that he was gonna beat him that afterwards he's crying and he's like i had planned like here's how we were gonna celebrate we're gonna like he totally thought that he was gonna win when everyone else is like no way there there's there's not a chance but the fact that he believed it so much it was really valuable even if the outcome was the same and i thought that that was really example but let me give you one controversial or opinion about connor as well as a lot of other people in this space i predict that in ten maybe twenty years but probably ten i think connor will file for bankruptcy and the reason i think that is i've been you know how like you'll read about like floyd may weather has made a billion dollars or conor mcgregor made a hundred million dollars from boxing i think all of that is what hundred percent fake and it's absolutely not true and the reason i think this is this this there's a guy named c and he's a former fighter now an analyst he went in on andrew schultz podcast and he goes i could promise you that floyd has never made a hundred million dollars from one fight which is what he says and i think that he is at most made a hundred million dollars collectively in his career and he he goes the reason i think that is when a lot of these people talk about pay view numbers and how much money they're making you could just say anything like note like the ceo of directv or whoever like handles pay views has never came out and said this is how much money it made like no one says that and what hell goes he goes a lot of these athletes if it's not like you know spoken by the guy who paid the bill it's just completely made up and they say that to get more and i and he goes i know for a fact a lot of it is fake do you think who you have examples of people who you know who have just blatantly lied like well you and i have one friend who like sold the company and let's just i'm gonna make up a fake number but it's something like this the headlines if you google it say two hundred million dollars i know it was twelve like there's like there's like i i i know of stories like that do you know of stories like that where someone has just completely lied well i can't think of off top my head somebody personally i know who's lied i guess the the versions that i've seen of this are almost like this the petty crime version of this where they're like yeah i sold my company to whatever it's like you got a job from them right like you know it's i take much actual how much cash was how much cash was exchanged upfront for the assets that there's a difference like versus like we you know we sold it to whatever facebook and then you're like okay cool you you got you got acquired and it's okay there's nothing wrong with getting acquired but like or just never having done it to begin with it's like you know join something that's already working and then say you know yeah i i led blank at this company right there's like lots of like career like that i can't think of an example of somebody who sold their company for let's say ten million dollars and said it was fifty i personally i know i gotta ask you which friend we're talking about over here i have a feeling like i i have a feeling i know who you're talking about but most i would say i i don't think they do that i don't know do is this common well i think like it's common to round up which is no big deal because like yeah there's always like little details about it where regardless of how you look at it it could be sure tell tell you in our case we sold to twitch be when when we sold people to twitch i've said this many times like i gave a presentation at your conference called how to sell a failing company right which was basically saying like we sold a company that wasn't like instagram where it was so hot it was the next big thing and then facebook becomes to buys up for our billion dollars that's one type of sale i was a another type of sale which is like a business is kind of working not really it's it's okay it's good but it's not gonna be huge and you find a a good landing spot for it for for the asset and the talent and when we sold the twitch there was a reported number that came out that said we sold for twenty five million dollars we did not sell for twenty five million dollars sold for who got that number i know how they got that number which was somebody i know submitted a tip to one of the thing one of the one of the new sites or whatever and i don't know if they put that number in or they asked them and they hinted at some number and like the journalist just ran with it so dude and then another person which i never told them to do they just did they were trying to be helpful they were like hey this is whatever they asked for this or they they asked to comment and i just yeah know i i think they might have just been like at rumored rumored to me this what you'll note like so for example with our sale there was like sub numbers that were on in headlines it was way lower and then there is others that was way higher and i'm like right i have no idea how you guys got this information but what you'll notice is that someone will write an article tech will say this was sold for made up number thirty million dollars and then it'll they'll say rumor and this other person will say this person's sold for this then you get asked to a conference in your introduction is he's sold for this right and then and then it's like this other person's is like here's a thirty billion dollar man you know what i mean it's like whoa it's like this it's crazy like this all this this just sprint it's a spread and it's it's completely made up and so whenever i whenever you see articles about this person's net worth when i tell people i go look google this person's name net worth and every once in a while like i've written articles about someone's net worth like ross from silk road when i i like wanted to test this theory and so my article will came up will come up and i'm other people will source cite it and i hey just so you know i made that up it's completely fake and so whenever you read about these other people's net worth just know that the net worth things on google are are so far off so it's laughable i i don't think i've seen one that's accurate to be honest with you i anytime i have any idea about someone's net worth and i google it it it is so far off it's actually like she's just completely misleading it's say if it tells you one thing it said it's not that number yeah a process of elimination we know it's not that it's last that stuff happened but it when we sold the even myself i can't tell you exactly how much we sold for why because the deal has like so many different numbers there's a upfront you got this many millions of cash okay cool but then we also got a big signing bonus for first for agreeing to come on board and enjoy the team then you got your salary but that's not part of the deal and your normal rs use from the from the thing but then we got deal rs use on top and then you're like okay so which one is it and then by the time those vested the stock price had doubled so i was like well do i should count it from when we got it right but i made but i received more than the number that that was when it was granted but so which one is it and then for example we had another deal with facebook and facebook's deal was one extra year so like which was three years this was a four year deal and so that number the headline number of what we got offered there was bigger but in actuality it's like well yeah you gotta stay for four years to earn all those rs issues are you're gonna even do that you know like some of the rs issues we got my c founder bounced after one year so he didn't even get the other two years so you know which which number was it the number he got the number that was granted or the number that it was worth on the day that yeah that's why you said that's what about what rounding rounding is different because it's like i don't feel like telling you it's complicated and explaining so i'll just like make something up that's ballpark or directional correct do you wanna go to some of other topics or save them let's do this ai body doubles thing so i've now seen this trend of people doing startups that are i'm calling like body doubles or stunt doubles so first there was a bunch of news of a day about this snapchat influencer girl named karen mar and she partnered with some ai company and they created a an ai version of her voice so her fans could text with her and they could get audio notes from her in her voice generated by ai for a dollar a minute and she made seventy two thousand the first day off of a thousand users and so on then the news like you pick this up in her end with aaron a real person right i'm looking her up she's a real person okay yeah her last tweet is a tweet that says because i looked her up just before this to to just do you know some research and she her last week was i love the ocean and then there's just a picture of her butt person so so what's she about content creation from everybody so she she famous just for being like spot she's like she's like smoking but is that why she's famous just for being pretty yeah i think she's cute and that's like the fame i i don't know maybe she has some other fax gonna try mellow ocean lover yeah i had a great she like the ocean too let me sure this so so she made seventy two grand the first day the news runs with this where why because anything that's like ai good or ai bad is gonna get like published posted right now but there's all other ideas that are like this so i talked to about ai santa i was like somebody needs to make a a santa claus through text to speech and then charge people you know thirty five dollars forty dollars to come to the website type in a greeting saying hey wish my kid you know stevie a happy merry christmas and tell him he's been a good boy and he did great job with is soccer season and like just have santa say all that so like i think that's a that's a business there's a more general version of that which is cameo through ai so celebrities like the idea of cameo but can't the there's a reason that cameo is all kinda like c list sort of celebs cameo is the best place to see which which celebrities broke like it's like it's it's a real time net worth calculator yeah it's the best place to go to see who who is guy place to go see upcoming celebrity divorce yeah who's got bills to pay kevin from the office so it's like there's a reason why it's see list because it takes a lot of time like you know george clooney doesn't actually wanna sit there and record you know birthday messages for like you know thirty three year olds this is not not what he wants to do with this time but if you bought me a cameo by the way gilbert god for you bought me a cameo and he just made fun of my penis size and yeah all too vulgar but you don't realize that it was great i loved it i thought it was awesome i thought it was a good wedding gift i couldn't make it to your ambassador party so i sent you gilbert god the the cameo so i think that what's gonna happen is celebrities are gonna start licensing their name and face and voice to companies who will pay to be able to generate ai version that and go sell it for them so now you get the residual revenue from your name and face just like slap my slap my face on a bottle of sprite or whatever and it sells more sprite people gonna do that with like cam like services where it's it's wish me happy birthday it's congratulate me on this and you know they'll obviously need to be some rules and boundaries around what a can and can't say but whether cameo itself does this or a competitor cameo comes out and does this with ai like for sure this is gonna happen is a like obvious idea we've been talking about this for a long time actually with like we said that somebody should do cam with like pixar characters or like disney characters and just get the licenses for it it's the same thing but now you can animate anybody not just a a disney character and put before chat chat gb two was a thing there was another company that we talked about that was doing like ai girlfriends and oh replica replica how are they doing you know they're crushing really crushing yeah i read an article that they like changed something and that one of their users kill them they update the model so like as machine learning improves are when the when you know you go from gp three to gp four they upgrade the model and then the users are like my girlfriend is different like she's saying different things to me what the hell and like sometimes it's censorship like she won't say this thing she used to say she says she she's not allowed to say that or talk about that anymore or it's like her personality changed and i'm like heartbroken it's crazy like people are like go to the facebook groups or the subreddit it's while group while the facebook group is crazy i've been on that for since it started and it's really really interesting i talked to the founder she was really cool really smart woman i think she used to be like a journalist she was like a she was like a famous journalist in russia or something and then she had to flee rush or left russia and then like reinvented herself and like created became an entrepreneur she sounds like company it sounds like a james bond and i like i like the beginning of the story like russian journal who flee name starts ai company right it's not natalia but it couldn't be yeah this is great yeah she she's really impressive i i really wanted to invest but the valuation is like super crazy so you know because because they're like a consumer ai company that actually has a bunch of traction and a bunch of revenue which is like pretty unheard of so so the valuation was was like in the hundreds of millions pretty pretty quickly anyways there's another version of this ai body double thing happening in the business space so people have heard me saying hey we trained ai on the podcast and so now if somebody wants people a lot of people want your advice or whatever they'll pay and the ai will give them the answers and it'll give them it to in your voice in your style you don't have to take time to do this what's the company called that does that delphi like with delphi dot com d e l phi h i dot com so they're they're digitizing did they're they're a digital cl platform that can capture how someone thinks making their knowledge experience and opinions available to others in a personalized way do they need your permission or no i would think actually no i think eventually they will so like you know they can get away with it you know right now and with a certain set of people but like if they get big and you realize hey they're using my name my face my voice and charging other people before and i'm getting nothing you know that's just like lawsuits waiting to happen so that they you know they email basically asking like hey are you down for this like he was like hey i took your course i helped me land a job at my like thing and then and then i started writing viral twitter threads based on the what what i learned in the course eventually my startup got acquired last week and blah blah i'm doing this new thing i was like wow that's this is crazy digital digital clones to ai clones of people ai body doubles i think this is a interesting little trend to watch it's gonna happen i'm i think the next two years are gonna be a while i i don't think they're gonna be as wild as people think but i think it's gonna be a while i think da said had something like it's not gonna be as bad or as great as you think and i kinda trust him because i think that he's very he's he's one of the few people that has like an iq high enough to understand this but also has like a ton of e iq and like understands that like how people work he's not super biased necessarily like if you listen to the guy who runs open ai tell you know it's pretty safe it's like well you do have a bias what was interesting was da mesh so hubspot da mesh is the cto of hubspot da da but they they had an earnings call like three weeks ago or two weeks ago and he doesn't talk much on the earnings call he's not the ceo but someone asked the ceo about ai and she goes i'm gonna yam goes i'm gonna let da mesh say what what he what he needs to say and he gives the gives his spiel and he gave almost the exact same spiel that he gave on our pod where he like explains it and then if you go you can go and look at the stock since he did that talk and i think it's up fifteen percent or something i think it was like four hundred and twenty or four four hundred dollars a day before the earnings now it's close to five hundred today and then barron just came out with an article that said something like hubspot is you know we we think that the companies that are gonna kill it with ai aren't ai companies but big companies that will use ai for example hubspot this this and this and what's really fascinating is he's on this pod telling us his opinion about it then on this earnings call this banker asked about it and it's like man we have access because of twitter all this stuff we're we're able to see like what's happening in front of our eyes and it's very very very fascinating to see like how he's handling all this like basically he he basically told us how he started chat spot which is like an ai thing within hubspot he's like this what we did and it sounds so simple but then he like talks about it in a little bit more like corporate speak on the analyst calls and right you know created something like a billion dollars worth of enterprise value amongst other things but right so it's like really cool to see all this happening in front of everyone i wonder what he does after the call was like i guess my work for the day is done generated a billion dollars of value for the company okay you know actually after you sold the hustle to hubspot i tuned into their first earnings call because i thought you might be on there just you know stop saying just leading the yeah fam yeah sam here are we doing we're doing fucking great and what do you mean yeah yeah there's always dumb companies out there and we're not one of i wanted on everyone words sam leading the earnings call dude there was one earnings call sheriff to marathon ranch wants stand ranch all of emails are welcome you guys listen to do tattoo in my dog on my leg be the first one doing call yeah i'm walk around shirtless around my house as well while i'm eating and drinking diet coke did you say did you what one time before one of these calls he went into like the the slack of hubspot and he goes alright everyone i'm gonna say the word i forget what it was but it was like penguin eight times on this call and so i was like off fuck i gotta listen to this and until i tune in and he said the word at like he threw it and i'm just like so funny like this guy he's the best man this is the this is mike that a guy just like he's he's winning the game but he's having fun he's a fun big fan of him i think that's it is that the pod that's it that's the pod yeah i feel like i could rule to word i know i could be what i want to put at all in it like a day's off on a road travel never looking back