#218 - Why You Should Take a Think Week Like Bill Gates

what's the most annoying thing in the world an unhappy billionaire and i think he said something like that and i like wow that's so true actually like if he came to be about being gl and whatever it would be hard for me in my initial reaction to be like dude you have it all yeah i feel like i could rule to world i know i could be what i want to put at all in it like a day's off on a road travel never looking back alright let's get into it you ready yeah alright what's going on on not too much can i tell you a quick story that i just read i love when we start with the story the last the last story got rave reviews big reaction for the s like story oh did it great alright let me tell you a quick one this isn't about me though and i'm and i'm actually reading the book called story worthy because you told me it was a good book but so i'm i haven't read it enough that i'm gonna implement what it's what i've learned so don't have your high expectations but i'm reading the biography of the wright brothers do you know who they are of course mixed their plan you didn't know who valley was first people to to to have a flying plan yeah that's good yeah the the wright brothers they they created like insulin right so wilbur wright was like the smart was like the smart brother or he was like the lead brother and when he was in high school he was very smart he was gonna go to yale he was like the he was gonna be a big deal and he was an athlete and he was out one night playing hockey in the neighborhood he lived in ohio dayton ohio where it was really cold in the winter and you could you could play ice hockey on the lakes and he was playing and this kid comes from behind him in smack in the face with a stick and he knocks out most of his teeth he breaks his jaw and he has digestive problems for years and he's basically like not in a coma but he's like he doesn't he doesn't leave his house for four years the guy who hit him his name is like howard how howard hot or something like that and he this guy this kid who hit him the one of the reasons why it's hypo why he hit him is this kid had been suffering from a cold or some type of flu for a really long time and the at the time they gave him this medicine that was cocaine based and so basically he was like a drug addict at at a young age and he was a bully he was known to be bully and he smack wilbur right the face really bad no one knows if it was on accident if it was on purpose turns out years later this guy who hit him turns out to be one of the first serial killers based out of ohio and he put the death because he kills like twenty people so he was like a bad guy for for from since the beginning and he hits over right in the face and so wilbur wright was gonna go to yale that year and he ends up not going to yale he kinda he was like a good student but he wasn't like a home body like he had since now become and he was like that for four or seven years and so he basically locked himself in his room because he was having digestive problems who was embarrassed because his teeth was all fucked up and he just felt horrible for years and years it's not like there was like they didn't like do surgery on this and they didn't have like amazing pain pills for you so he just had to suffer and in that time he started reading a lot and he actually like run a book on bicycles and he got really just in bicycles at the time someone bought like a toy plane that was kinda of like a kite but it was like a plane and he started getting really fascinated with mechanics and fascinated with planes and once he once he healed he decided i'm gonna this is gonna be my life this is what i'm gonna do is instead of going to yale like i was do become a doctor his his i believe his father was the doctor he goes i'm going to study mechanics and i'm going to create a bicycle shop and then from a bicycle shop he says i wanna create a a glider and then eventually i'm gonna create a plane and it all started with getting hit in the face and it like wait like with a debilitating hit in the face and he thought that his life was over and i love stories where you think it's all over you have so much adversity in front of you and that totally shifts the outcome i had that one time when i got fired from a job when i moved out here had nothing was i know what's gonna happen so i up starting my first company but i love that story and i wanted to bring that up because i love when when bad things happen and and i've gone through it enough times and i'm like don't worry this bad thing will light story right it might lead to something really amazing have you ever had something like that where we're led to something where you're like my life's over well okay you know not the not wilbur right level so first i have a few questions about uber we're so what's the other brother so if what wilbur is the smart brother who overcame you know this debilitating smack in the mouth what's the other brother story well i'm only halfway through the book but the they they get along they get along quite well the younger brothers is a little bit more greg areas and a little bit more outgoing and so wilbur is the calculating one or the one who says hey alright that's great let's go do it let's go so they find out that there's a place and here's another amazing part of the story so they just talk to friends they talk to officials they go where is there a place that has a lot of open land that's windy and it gets they talked to the some reason i don't know why at the time but the post master knew of a good place and that post master connect them to another post master in kitty hawk which was dayton to kitty hawk i don't know the exact exact distance but without a car it's a massive trek and the both brothers like you know screw it let's do it so they go out there and they knock on doors and they find someone to house them and let them camp on their land for four weeks at a time while they test their stuff and it was so like this is why i love america the post master of kitty hawk was like yeah you know this whole flight thing i don't think it's gonna work but like i give you my thumbs up go out and do it no bother you we got you if anyone bothers you bothers you holler us there was so little bureaucracy i loved it but or was more a little bit more outgoing and and pushed wilbur who was the more calculating brother and you said from the beginning because i knew they had a bicycle shop but that you're saying from the beginning he said i'm gonna do bicycle then eventually i'm gonna make a plane or that just happened it's like you know toby from shopify creates creates a snow board shop online for his snow board company and then create shopify but he didn't think to himself first i'm gonna do this then i'm gonna build a platform that will have millions of stores on it it just sort of happened that way so which one was it was it was it a master plan or was it you know what progressive ambition it was progressive ambition basically he saw this plane his toy glider that he had and he always thought that that was interesting and but he just kinda let it sit in the back his brain and then he got into bicycles first he started a a pressing press a pressing a print press where he made his own newspaper and then he's like this kinda cool but they learn about bicycles and like this new cycle technology is amazing we gotta get into that and they get started getting that and like you know what the key to running a bike is the the how you balance and he starts staring at birds and he started looking at old glider that he had and like man that balance is the same thing like that's so important i bet we can translate that to this you know this dream i've always had of of flying i bet you was actually quite similar and so they just they they they they kinda carried it over and and i think there was like a bunch of other teams that were way better funded working on this at the same time and i think they just beat the other teams to to manned flight by like four months or something very a very thin margin where they go down in history and nobody remembers the second crew that made is that right well i'm not that far along but throughout the book now they have guys saying hey i'm friends with and andrew carnegie i can get you guys some money do you want funding we can get you we can get you about two hundred thousand dollars a year which is probably like two or three million now and they go no no our our cycle shop is making enough profits we can we can afford it which they really like they they kinda could afford it like as in barely but they would they would they would go to kitty hawk and they would they'd go to kitty hawk and they would find places to crash and and like and so it wasn't like they're a rich by the way if you like stories like this we may have something coming down the pipe even laugh will announce later okay so i'm excited so okay have i had stories like this you know i probably have and i probably need to go dig it up that's thing i've learned especially from story worthy one of the things in story worthy is he does he he's not just telling you how to tell a great story like he does that alright there's mechanics about what makes a great story and he talks about what is the beginning supposed to look like what is the end supposed to look like how do you raise stakes in a in a in a story that sort of thing but the other thing the the main point i think the guys trying to get across in story worthy is that we we all think that like our day to day life doesn't have stories but once you start looking you'll find stories everywhere it gives you these exercises to do to find stories from your past there's like this exercise called first last best worst and i do this in my my course i don't teach the course anymore but like in my power writing course i help people come up with ideas of what's to write about and i use this exercise and it's it's killer you could take anything so like we'll we'll let's just play the game real quick we're gonna do it with jobs okay so topic is jobs or career right so give me the first job you ever had i worked in a bakery sweeping floors okay great give me the last meaning most recent job you ever had and that's probably you know the hustle or maybe this podcast i was the ceo and owner of a media company called the hustle right then it's give me worst so let's go what was the worst job you ever had the worst job i ever had was the worst job i ever had was a coal calling people in college to sell seo services out of the yellow page there we go alright and then you have best what was the best job you ever had the best job i ever had was c hosting this podcast alright there we go it's and then there's another one called weirdest that i i added in that's not store worthy but i added weirdest because i found that this gives this gives a lot of good stories out it what's the weirdest job you ever had that might be the dog stand no i was a skateboard instructor at the wine when i was with you learn something new every everyday about you alright so so you could do that so that that gives you bunch of stuff that you're like oh if you show that to somebody else and would be like what like what you know like skateboard what how did that come about or how do like how much money does that make or how'd you get the idea or what's the hardest part about doing that what's the what's the day and like oh you scooped ice cream at at cold stone like dude like what do i need to know about cold soda ice cream that that you know like only you know because you were there every everyday making it and so it's this greatly to generate a bunch of stories so that's like one of those exercises he has another one which is like you look for a five second moment in your day just try to jot down the day of the night what would have been my story of the day if today is the last day of my life or whatever today it was the only day of my life what would have been the story of the day and you just look second moment everyday stories i think he caught it and so yeah it's it's a good book so i i think everybody myself included it probably has their version of a wilbur moment it might not be that you literally got punched of the face it might be that you like you said got fired somebody you know slammed you in a meeting and told you you know you're you're a dumbass this will never work or you know whatever you got rejected in some way you've tried and spectacularly failed in some way you publicly failed in some way and and the other thing that came the mind and you're telling me this is my brother law who's come on the show before is crazy man brother aaron he's crazy man we gotta have him back on he he basically just goes down rabbit holes and internet conspiracies and things like that so he has this story that he tells and i'm gonna half tell the story right now i'll do the fast forward version so he's like i was in college i was just having a great time kinda like fifty year senior type of shit and i think maybe he was in grad school actually for this and he doesn't really care about his grades he's just partying he's playing basketball day he doesn't he really doesn't care about his grades and he finds out that and he's taken out a bunch of loans and he finds out that you know his gpa is first semester sucks and there's something happened where like he had one semester left and in order to graduate he needed and not like have to pay a whole bunch of extra money for his loans at because he didn't graduate or whatever he needed to essentially get a four point o gpa so you needed from like a two point one to like he needed to graduate with a three point something or i don't know what the numbers were but basically his first year gpa was so bad that needed an absolute perfect gpa in order to graduate and not be like fifty thousand dollars in the hole and for somebody who grew up like on food stamps it's like fifty thousand dollars was like an insert insurmountable hole at the time he didn't wanna be in that hole he wanted to graduate and he was dating my sister and my sister was like y you can't just be like a broke joke who's like not graduating in in mountains of debts so he's like i'm gonna lose my girl i'm gonna like all there's money it's all crashing down and so he's like okay you know what i'm gonna do this and so it's like in the story worthy format it's like you have a a hero who has an it's it's intent and obstacle so he has an intent he has to do this if he doesn't do this what happens loses the girl his dreams is an a mountain of debt will never recover you know like basically has to drop out and doesn't get finished his degree and if if he knows that whatever happens those are the stakes and so then he tells the story and when he's telling the story he's like there's all these like additional obstacles that come it's like he actually like starts a study super hard and he's not like you know he's not like the smartest smartest guy who it just oh if you tried a little bit he'd get an a he needs to get an a plus and like he has to get a ninety seven to a hundred if he doesn't get that he he flu out of the program and he starts studying and he he actually gets his first test it's like a ninety eight and the teacher calls him into the office and he's basically like you cheated it he's like no i swear and he's like dude you were a f student and you're you want me to believe you have an a plus here in no way you cheated you you you you know that whatever and so he gets obstacle after obstacle and then they change the rules or something so at first he needed an a which like a ninety five and up then they changed the rules on the on the gpa system and he now needed an a plus in every single subject where it's like he needed a ninety eight ninety nine or a hundred and he's like oh my god and every day every time he hit one of these obstacles he just feels like you can't do it and he just the way he tells the story he just keeps repeating guys but then i dug deeper and he just keeps going like he's like i hit rock bottom but then i dug deeper and he just keeps saying this over and over and by the the first time he says that you you know has some effect second time he says that it's it's losing its effect third time you're laughing by the seventeenth times because by the way he's telling the story not of him telling the story now it's he went to a job interview with nasa and nasa was like y you're not an engineer or like why would we give you this job and he told he tells the story he's like because i know my limits and every other kids you have coming in years from a good family he's got good grades their whole life they don't know what they're made up i tested myself i know what i'm made up i dug deeper when i hit rock bottom when i couldn't do more i went further and he just keeps going and he tells us to get picture the story he got the job and he and when he tells the story it just makes everybody laugh and i when i heard that story not only to make a laugh it made me think everybody deserves to have a story like this and if you don't then when you're in a shitty time just think to yourself this is my dig deeper story okay pile on the obstacles because you know what i need it for this story to be great in the end yeah he's i've hung out with a bit that guy is crazy and i i enjoy i i enjoy that story can i tell you can can i tell you about something that's going on on twitter that i find it be incredibly fascinating yeah so right now i've single out four people but there's probably twelve of them or maybe twenty four of them so there's something very weird going on about real estate twitter okay and i and i contacted three of them and i posted all my notes see my notes on there yep i see him i know all these i just okay i'm me actually meeting up with one of them tonight strip mall the the strip mall guy so for the listeners basically like twitter is experiencing some crazy stuff right now and obviously me and sean are deep in one particular niche but i have a feeling that that niche is quite large and that niche is like tech starter pee people tweeting stuff and also there's like a big overlap with crypto and n stuff and that's even probably much larger and then next to that is like robinhood hood and stocks and thin they call what do they call it fin and that's probably even the biggest but there's this new subset of people that i'm seeing and i think it's new and by the way it's nowhere near the biggest there's like marketing twitter there's like teacher twitter there's like every profession as like a total i mean like some culture i like some of the i met some of the bigger i meant the biggest of the the ones i had mentioned okay and yeah yeah and and keep in mind that like if we're looking at a piece of the pie the everything i just mentioned is like maybe like it's like a it's it's like a like a maybe like a fifteen percent of the pie so it's like not big but if you're listening to this you are likely part of that and so there's a very new and emerging part of that pie and is these guys who are constantly tweeting about boring real estate stuff and as as a whole the leaders are fucking crushing it it is some of the most not boring as in sam's judgment boring as an that's actually their positioning is like oh you guys talking about all this fancy shit i just do boring stuff and i make a bunch of money that's actually their brand that they want to bring in so that i i think at least i think it's intentional i don't think they're trying to be boring i think they're trying to say a boring business is print money and there's like this counter culture counter culture appeal to it in the same way that some people are like oh vc it's all this a big waste of money and know it's a bunch of you know it's a fool race i actually bootstrap and i make profits i'd my ball profitability and they use that as their badge of honor but the reason why i wanna bring this up now is because we are in the early stages or maybe in the middle we're right in the thick of it it's not huge huge yet but we're seeing something happen here and i wanna call it out because i think it's very fascinating to watch this and so here's there's actually four guys i only talked to three of them ahead of time but i'm friends with the fourth one so i can kinda like rip off them a little bit but there's four guys that i went and dm and the first there's a guy named strip ball guy his handle a strip ball guy or or but his name is trent and people call a strip ball trent and so we're gonna talk about him the second guy i were to talk about is a guy named mo moses ka moses ka so strip ball guy buys strip malls and it's the hilarious his twitter the second guy is moses moses ke he buys multi family in la the third is keith was who was one of your third fifth eighth guest on the podcast and he does multi and then the fourth guy is the guy who were both great friends with nick hub who i'm an investor of and he buys storage units and he's made it so popular that he gets mocked all regularly because of it and so i wanna tell you a little bit about each guy i will go really quick so strip mall guy so facts so he has five hundred million dollars in assets under management his twitter is anonymous i'm actually about to go meet go for he's actually staying down the street for me i'm gonna go hang out with him right for this he's forty one years old he uses none of his own money so ninety nine point nine percent is other people's money and he has bought roughly five hundred million dollars worth of strip malls and what he does is he finds strip malls that he thinks are undervalued and he just fixes them up and he either holds them or flips them and his the reason why he thinks this is a huge deal is because the the there's a huge lack of data in this business so the rents people are paying versus what the market rent is like it's really hard to know if if you're if you're charging your tenants market rate and for some reason that's incredibly challenging and he goes that's really the opportunity you so i just work really hard and i knock on doors to find what everyone's paying in rent and i come up with and then i find a a strip mall where they're under paying and i buy it and i increased rents and i fix it up a little bit so anyway that's kind of interesting and so he told me that he pays himself or he personally cash flows those three million dollars a year from this kind of interesting and he does it with a team of four that's pretty fascinating isn't it right yeah of course it's so easy a indicator or it's a fun i think it's a sounds like a indicator i don't know i actually i don't know i think a fun but he has like family offices behind him so i guess if he's a syndicate that means he just does a deal by deal versus having a fund to deploy i i yeah i i don't actually know kinda fascinating the second guy is and he's and this guy strip malt trent i believe he just started when did he start like is months sounds like less than a year old and i dm him and i was like by the way he's he he told me actually i asked him he said deal my deal basis and i think he's now gonna now gonna raise the fund he's like it's insane how many people are dm me about investing in my deals and stuff like that he's like my twitter account is an anonymous i'm an anonymous cartoon character i might you know i could be anything he's like you know i am the real deal but like they don't know that that's crazy that how much how much opportunity there is on twitter for somebody who's vocal in their space and then and he was actually he's like should i you know tell my friends about who i am like my account or whatever and i told him i said keep it super super tight to the vest it will get out if you if you even if you ever in you tell you you trust them they trust three people they trust three people and by the by you know three hops later the word is out and so so i told him i said don't tell me who you are just just stay anonymous keep doing what you're doing it's gonna get really big and i agree and it's one of the reasons why it's interesting there's there's a guy who the way he's only me two thousand followers now i bet you he's at a hundred and less than six months this guy gonna be big and there's another guy who runs this in newsletter called petition where he talks about companies that are going bankrupt and who can buy them and he runs at all anonymously and one time he called me and nas for advice and i sent him a zoom link and he screwed up eddie he put his name in the thing and i go bro i just saw it turn it off and i like deleted it from my brain so i don't actually remember his name but i talked to him on the phone a regular basis but i'm like you know i don't remember your name so okay so you just said that this guy trent was able to raise money or is being offered let's go to the second guy his name is moses ke he currently has two hundred million dollars through au on under management and he's deployed thirty million dollars of the sorry he's had forty million dollars come from twitter this guy started tweeting about his deals he got forty million of his twitter followers they came up with forty million dollars to invest in his fund he said one guy gave him twenty million and he found it through twitter is that nuts we have a friend and who put put a couple million bucks into his thing yeah i know i don't i i talked about him and did he say that he's happy with it i think it's early so i think it's probably true say but he recommended it me he's like i he i should do one of these guys do so that means he kicked the tires and was like yeah i think it's worth you know like this guy seems to be smart seems to know what he's doing so so i think that was you trusted enough i flew down and i met up him i thought he was great and then the third one is keith was so keith currently has close to two billion dollars in assets under management for for his real estate deal and he said that so he's got a thousand thousand investors he said and twitter five his his his fund wow so that's pretty nuts and then the last one nick cooper is a who who's a good friend of both of ours i can't became friends with them through twitter basically i was doing a live video and he popped in and i just became friends with them and now we like i'm gonna go visit him in his house and hang out with them and we i invested a on house both have that redneck energy to you you because both you know you just wanna be out the sun all day get sunburn burned while you're like hunting fishing golfing and shooting something at the same time like if i could just put those four objects one on each limb you'd be a happy person put a rifle on that fishing fall in your toes that's what you guys want both of you he like i love he texas us he's smoking a cigar it's tuesday at one pm he's like kids are running around his giant like i don't know farm or wherever he wherever the hell lives got a bunch of acreage and he's just like yeah life is good we're going we're gonna go white rod rafting in like you know my backyard right now he's awesome i i invested in it and the returns have been pretty good and anyway i thought it was crazy fascinating and so i'm gonna give everyone a take away here's my opinion here's an easy one where this can be made so there's a guy already who's doing this with vending machines we talked about him his name is quinn miller i think he's doing pretty good but there's another one that i think that this could be done so click the link you see where it says car wash advisory dot com yes okay so i found this website and basically what they do is if you go to car wash advisory dot com and then you click buying and then you could see car washes for sale you can look at how much car washes are selling for and i'm honestly shocked at how expensive these are you could see what their eb is you could see what their profit or what their profit with their revenue you could see all types of stuff and it's pretty fascinating i think because this is so interesting i think that there's a world where someone could get into this business and start tweeting about it constantly and just tweet publicly are youtube people put the put the website if it put this like put the website go to buy and put that on the on on the screen right now like this is how you know this is a great website because all the listings that are soul that goes it just has this huge stamp says sold and then there's balloon like these flip art balloons all the listing thumbnail now that's that's how i know that this thing is amazing alright it's like you know when you see somebody who's like you know driving it a fancy car and they get out and they have like total like dad wardrobe it's like yeah this person's it's the opposite of the person who's really slick out you're like did they lease this thing and it's this this is a rental like they're doing it for the image versus when the image is so bad but the money is so high it's like oh yeah that's where there's dumb money it's great yes and i think that you could do this so nick's got a thing on this guy doing strip malls moses and keith are doing multi family nick got storage there could be there's this guy qui got vending there's a there's room for car wash i think i think that i the figure you're going somewhere else i think and maybe this is just me probably too right now which is like once you get a little bit of money it's like you go get your phd in tax avoidance and i think it's crazy that nobody has just taken the throne here of saying i'm gonna talk all day about these little financials hack strategies for high net worth people around you know just either examples or strategies or loopholes or little did you know about you can go into an opportunity zone and then you could roll to at ten thirty one over here and then you could backdoor the backdoor door ira and then you can do a super roth it's like you know like whatever i'm just making up terms but there's everything you said made sense unfortunately i'm pretty interested in but there's somebody who should be owning that like there's one guy name name's mitchell something mitchell bald ridge i don't know i hate like it's one of those names i've never set out loud i just see him on twitter all the time he kinda does this it's basically a cpu he does he looking like at a really really white dude like a grown up dennis menace yes it's exactly mitchell baldwin yeah yes i got one twenty one thousand followers i did a call with him because i was thinking about you should i use him for my stuff and it's like yeah he's he's a texas cpa focused on family helping high net worth thirty to five hundred million investors and business owners preserve and grow their wealth and then it's like you know does not financial advice but basically i just think that there is such a lack of information last night i was like i do this thing because my daughter's bedtime schedule is like all screwed up it's like takes forever to put her to bed now and like you know there's probably some way to shorten that but my hack is always like how do i just have more fun doing this rather than try to make it more efficient and so my hack to have it more fun is headphones in while i like put go to bed and i learned something so like you know either audiobook or listen to a really good talk or right now my stick is like this week is crypto a week but besides that i've been doing tax tax learnings so you like what are the different things that people do in order to generate a lot of income and pay minimal tax and so hard to find somebody who's good at this on youtube like there's definitely stuff out there but it's like i don't know how to describe it it's like a dollar store shit it's like yeah it's kinda cheap it's kinda tacky it's like way too surface level and it's like to it's like you know it'll be like did you know there's a four zero one k it's like okay i need more than that but you know like still delivered to me in a way that's like simple and understandable and like walks me through cases like yeah have a client who's you know made a bunch of money through selling a company and so then started buying real estate and here's the type of real estate we bought and here's how we manage it and here's what we did with the depreciation to offset these things right like i want more and so i feel like tax is one of those boring topics that's great one get super big with like this now the incentive is kind of not there in that it's a service based business more so than you know these real estate guys because they just want a bunch of investors to pile land so they can go buy bigger and bigger deals yeah but look like who doesn't want more customers yeah yeah exactly or better and better customers i so the to wrap this up the more of the story is there's some amazing people out here particularly in this real estate niche but i think that you could do is for many things there's loads of services loads of like real estate s things i mean we're talking about vending machines car washes taxes and these these guys are making and like i guess like in order to be good at that i'm gonna disrespect these folks a little bit but like it doesn't seem like you have to be that good to be good at it know what i mean you just do if you're just pretty good and and you're consistently at least pretty good and you do it for thirty years you can be a fucking winner and what they're doing is they're making it really hard to lose by getting this massive audience creating this incredibly interesting content or on typically boring stuff and so everyone who has money is like oh can i give you some more can i give you some money please so anyway i think that's interesting it's and it's happening right now and so that's why i wanted wanna to call this out this is not something that we're we i wanna look back i wanna say look this is happening it's kinda the yeah basically the fewer the peep the less common it is for people in your industry to be blogging or tweeting or podcasting the more of an opportunity there is for you to go and do it there is an ins appetite for this stuff and if your industry is sort of backwards slow it's private it's behind closed doors it's bigger opportunity for you than it is for guys like us because in our industry everybody's doing it so it's less it's less cool it's less opportunities for just to be the the thirty thousands tech person to tweak their tech views you know so alright i'm gonna let you lead because you actually have a ton of good stuff and i kinda dominated a lot of the time okay so i wanna to talk about this thing i've been doing that this week called crypto week so okay what what i almost got i i almost got so mad at you when i saw that tweet because go i told bed kids i was like sean we only have one meeting this week it's only ten minutes please i hope you don't shut shut up i but i did tell i did tell ben and i told i said hey no meetings this week i did one with you for our youtube channel because that's ten minutes it ten minutes it was great shout out to s and then it was and this podcast so there's only two commitments i have on the calendar this week good alright thank you so besides that i cleared everything off and i didn't just clear the calendar of meetings i just said i'm not working on my other shit e commerce business not doing it this week and ironic a happening it's the best week ever but like i basically just told our our ad guy i said hey i'm on vacation now am i actually on vacation no i'm sitting in my garage eighteen hours a day neck deep in crypto and why is it so basically are you are you just sitting with your phone right now no is that what you're doing because like whenever i do these weeks which i do them as well i met i just like surrounded by books reading but you you really just leaned over on your chair with your phone in front of you and you're just like drinking and milk laptop my laptop freaking milk exact i'm i'm on that at and i'm on that edison diet right now i'm just drinking milk and i'm inventing the future so so so what i think is this is kind of amazing so i'd read that bill gates does this like once a one week out of the year he calls it his think week or reading week or something like that where he's just like throughout the year he gets interested in certain topics but he doesn't he's so busy that he doesn't get to go as deep on that topic as he would otherwise want to like he's got more curiosity than he has time in the moment and so what he does is he carve out this one week a year and then it's let's say that that he's all about crispr right let's say that that's what he was really interested in and and by the way for all the people who like bill gates he's try to like fucking poison everybody is like okay you know step aside please basically he he he takes his all his books on crispr and he goes to a cabin he doesn't take his wife and he doesn't take his kids and he locked himself in the cabin and he just reads he just immerse himself in that thing and it comes out the other side with a greater understanding of this topic that he was curious about so i wanted to do this for crypto now i'm like i'm not like a new ben crypto right like you know we've been talking about it on this podcast i i've you been buying and owning assets since i don't know twenty fourteen or something like that and so like it's not like this is like a completely new subject but it was wow the space is evolving so fast and there are so many toys that i haven't got to play with i'm gonna do this and so and i can't tell you how fun this has i i i wanna tell you why but like that's just on high list the intro where do you want me to go with this well for so i don't wanna talk too much about this concept of doing a a crypto or book reading week because it's so i i i'm totally on board with it everyone should do it so i don't even wanna talk about you ever done something like this not lately not in the past couple years but i had before so i've done it with like copy i'm i'm gonna learn everything yeah it's very you can you can learn so much when you you have to shut on slack facebook twitter and just not look at anything and so i'm gonna give you a few things that i've observed during this so first about doing one of these weeks it fits my fits the like framework of how i see the world which is that that work like a lion not like a cow and that this is a sprint week and it's a sprint week around learning but it's a sprint week nonetheless less it's like a lion when they find their prey and they wanna go sprint at it it's like a mini vacation or a mini retirement in a way it's like what would i do if i really wasn't working actively on think well i would just be kinda of learning and and you know i'd be like interested in all these things because i had all this free time well i gave myself a mini shot of that for a week it reduces fo like crazy because it was always this itch this this this this aching feeling like i'm missing out all this opportunity because i'm busy with you know my good pro projects that i like but like i just don't have time to even know what i don't know and so this reduces fo and last thing is learning by immersion so i i'm not just the only one doing it my team which is ben and andre i cleared off their whole calendar too and i said don't do any of your normal things you do andre andre new guy he took my my power writing for dude andre stories fucking nuts it's gonna tell you this i i didn't tell you about this guy he created this website let me actually find go to go to at sup sean dot com so scp u p and then my name sean dot com and just read this for a second hi sean i'm andre okay so he's guy me this website he sent it to me hey go it's called shut sean dot com i'm curious he and he says hey sean i'm a future student in your power writing course built the biggest biggest student startup conference in canada blah blah blah oh by the way i just recovered from being wheelchair slash bed bound for two years check out my blog post for stories about why why i made this site for you i'm not looking to grab a coffee or chat i love the hustle of this website i just have one quick question i want your help with and then he has like he stole like the design off my website and he just put a bunch of fake quotes of people being like you're a legend wow he like quote wow sean when seeing this website and then he's talked about what he's working on now and then he has a question and he's like if you were me you just been strapped your bed for a couple years and you're now starting your career how would that how how would you change your approach to life and work some context i had this thing of a jake for five years and i've just got over it and i feel like i've been given a second life by the way the fact that he didn't like go into a so story and explain bishop just calling him a thing of a jake just told me y i'm on your level of like i'm not looking for your sympathy but this is true and i'm just explaining to you this situation on him so so mad respect for the way he did that he goes i just wanna maximize every year blah blah blah you know blah and so anyways he he he got me to reply and he took my course he was great then he sent me this video after my course like y here's three things you should be doing better in your next cohort like really loved it here's three three ways where i'd make this better just hired him was like come do that and then he came in and he did that for me and now i'm like he's brought such good energy where like literally every day he's like just he's on one dude he's never in a bad mood he's always in a good mood and it's amazing how far enthusiasm and having like positive vibes goes as far as like my books at least and so it's disappointed but i brought him on he's working on your course so he did my course but now i i like the course was like a smash success last month and i was like i'm kinda bored this let's go do some other shit so like he's not doing that right now but he's helping me with with other shit so this crypto week thing anyways we're all doing it so couple things that i've learned so i'm a big believer in learning by doing and so my attitude for this week was what i thought of it like disney world i was like okay there's all and if you go to disney world it's like you can go to the magic kingdom you can go to like whatever the harry potter land you can go over here to this other area so i started mapping out the different world there's like the n world there's like def defy world there's like kind of like security world i need to learn how i i got kind of like a like a good amount of this stuff like what are the best practices for securing this and i've been putting off okay you know what's better than what i'm currently doing and so i just mapped out all these different areas i'm curious about and that we started diving in one day on each just going as deep as we can with each twenty are you are you are you like messaging your team throughout the day like let's everyone let's sit for three hours and read this and we'll come back and talk basically so it's like we're just sharing stuff in slack and then we do these like slack has at hud feature now which is like really dope stick a quick little discord chat basically so we'll huddle up and we'll be like we we kinda set out at the beginning which was dude what would i want what what i would want is when i wanted to spend a week going deep into crypto and get a real understanding i wish somebody just had this had a product like this where i could just it's not a course just not like a a vlog it's like the best way i've learned about crypto has been f on my smart friend basically who knows this shit inside and out he just sits me down on a zoom call and he's screen shares he's like alright so like do you have meta mask and i'm like do i maybe i feel like i might have made one he's like okay well like here's what that is it's this wallet lives browser it's how you do shit in the crypto world so like let's get your set up and like by the way don't fall for these scams like here's the smart to do it and so then i click it click it and i'm like hey this says this and he's like yeah that's normal go ahead and he just holds my hand and sort of teaches me like he's like okay have you ever taken out a default loan i'm like why would i do that he's like well know let's say you wanted to not sell your crypto but you wanna go buy some shit in the real world and the banks don't recognize it so let's go take out a loan for like super low percent rate and let show you how you do that you're gonna go to compound dot finance and then you're gonna put your eth eth in using that wallet we just made and then you're gonna take a loan and let's take that loan and let's go do something with it and so he's walked me through step by step and so i'm like i wanna do that with all the new areas of crypto and then secondly i when i was talking to the guys yesterday i was like dude the way we are learning this by having our handheld where we like have trust and confidence that we're doing the right things we just make this the next course which is like it's not really like a course it's like it's is zoom call you join and it takes you on a tour through disneyland it's like here's all the attractions and like i'm not just gonna tell you about them like actually like who's lot your first to you who's leading for for comes leading me so i do it myself he's and he's when i get stuck yeah when i get stuck i say hey can you show us like like liquidity pools i heard you saying you make money in this i don't really understand what's the point of this liquidity pool and like how do i actually do this and like what do i do to do this in a way like tell me the pros and cons and the risk so i can make a smart decision on whether i wanna do this in the future but like do my first liquidity pull trade together and then like i have my dashboard of how much i'm making off this right or like oh yeah you you know you you have this n t great like i wanna display that how do do that do i secure this how do i store this safely great how do i mint one you know like all the different like questions that i have if i can't figure it out myself by doing i call a man and he kinda like shows me he screen shares and shows me what to do step by myself so what are the learnings have so crypto week what are like the top one to five learnings that you have so far so one big learning is like do this is evolving so fast it's like it's like if you you know when you go by a club and you kinda hear the music faint from the outside you're like like you hear this like little home like a little yeah hear the base from the outside but it's not that loud you're walk by you go onto your you know your your cafe or your bust stop wherever you're going you leave it's like i swung open the door and there's a full underground rave going on and everybody's having you know this crazy time and and now that i'm in it i'm like wow the energy has really picked up last time i was here was like you know a year ago and i was kind of on the outside that now i'm on the inside i'm seeing what's really going on how crazy this energy is what does that translate to well there's a whole bunch of like developer tools because anytime i see something cool that i'm using i'm like can i invest in this company and so like the way that during during the internet explosion you had companies like twilio or pager duty or you know like all these just like basic infrastructure stripe like oh yeah people need to take payments people need to be able to send notifications send sms every every product that's on the that's gonna build at the internet is gonna eventually wanna do these things they're gonna wanna have cloud hosting and so i'm finding the equivalent of cloud hosting and twilio and all that stuff these dev tools that are in in what's called web three or the crypto world and i'm like dude i need to be investing in these because it if crypto is gonna be a thing then these are these infrastructure companies just like they did great in the in the internet age they're gonna do great in the crypto age so that's the first what else what else have you learned so like then it's like okay how do you actually you know n this is kind of this thing that like i thought it was interesting i owned a couple but like it also seemed a little bit nuts and like why are people doing this are they all just like trying to make a quick buck and they're just you know you know doing some crazy shit or is this actually the new art and i'm missing it i'm a today i'm laughing at it and then three years from now i'm gonna be the one pin it out because like now i u get it you know same way i was with bitcoin early on where i was like that's kinda weird really get it move on in three years later i'm like oh this is the you know jesus christ on lord and savior and so so what i've learned is like i've been actually using the tools so like check this out go to go to a site called ra dot tools rare so i've been using this as i've been looking at which n entities i wanted to collect and buy i gave myself a quarter million dollar budget for this week to to go play in crypto world and some of that's used some of that's used on buying and i i haven't used them most of it yeah i've only bought a couple of things but but basically that's my like learning budget if i wanna do something i can do up to that amount and look at the similar web traffic on ra dot tools holy shit holy yeah shit that it's like that it's like a water slide yeah exactly april it's like at zero essentially you know it's ramp it's like under under half a million unique and then you know july just under a million august it's now a three and a half million it's just hockey sticking and what is this this is just like what we talk about like this is a and shovel business so anytime there's a gold rush you can either go try to find the gold meaning go find the best n and oh you bought a crypto pump and now it's worth seven million dollars okay that's one way you found a nugget of gold or this is a great picture and shovel business which is like hey bunch of people interested f t's cool we will make a site that helps you figure out the ra of different n entities that helps you find under priced assets that are know the price is good given the ra and so so i think this is a great example of like of a picks and shovel website for the crypto world so i found a bunch of these types of tools as well and i met a bunch of the people behind it and so you know like one guy who's who's behind one of these tools is like dude i'm a big fan of the show like my story nuts at fifteen or sixteen i entered an online sc tournament that was like a million dollar tournament and i just wrote a bot for me back then that nobody else they didn't know how outlaw this so i won the tournament like i won the million dollar sc tournament using a bot at age fifteen and then at age seventeen i did this and i did just twenty one i did this and then now i have this discord with ninety thousand people in it called ra sniper and it's all about finding like and if entities that are undervalued and i have like ninety thousand people in this discord server and i'm like you're finding all these people in the biggest lesson i've seen is this a whole different demographic like these are new rich people the the winners and the builders like the people who are gonna be the mark zuckerberg and the larry pages and the brian c like it's not the it's not the people we all know that are like twitter famous that are making it big in the crypto world it's a whole new set of people and most of them are like anonymous just icon accounts and then i'm talking to them and i'm like dude you're fascinating you're also like a mad man but like wow this is crazy what okay so right now where where do you stand in you're okay so i would place you i think on the correct side of reasonable but not exactly so like your parts of you are reasonable like normal person reasonable other parts of you you're you're are a crazy person so i kind of trust your opinion on this but not always so try to try to be try to keep that mind you want the reasonable person that who you wanna talk about reasonable sean or are you wanna talk to irrational show where do you think do you think okay so what's your take right now on the n world are you as bullish as some of these our friends and we're what's your current stance on it so i was in this like one hour conversation with some random anonymous guy on twitter and dms and was talking to him about by the way just good just these ninety thousand person discord and talking random people that alone is these this that's a phenomenon right the way that all these people of it like this thing got mint it was called rookie t and i like bought a couple was real cheap like it it just come out like forty five minutes before that it's something's like check this out you're the sports she'll probably like this and i i did like it was actually a really smart concept so i bought a bunch of them right away and again these are lottery tickets you buy you most likely you just scratch it you throw it away and have you got nothing and sometimes you you hit big and so like one of mine that i bought you know has like gone up five x in value already and you of my of one of these in bets that i made in the last two days but the and then the others are just like flat like cost of doing business basically and so i tell him and i said i said look early on i wrote off bitcoin because i was like i don't get it it's not this has no intrinsic value it's imaginary money i was made up by and i anonymous person and like it's going up and like what happens when the music stops meaning what happened you know it's going up people are buying it because they think it's gonna keep going up and that seems like a po scene that seems like experimenting team that was my initial like this two thousand fourteen thousand fifteen thinking i didn't really understand so that's thirteen maybe i should and and over time as i got to under that was just my lack of understanding over time i started to understand that actually all the things we call money they're all this they all operate the same way why is this peep piece of paper valuable why is this ramp up deal valuable why is this diamond on a tiny diamond valuable because there's a social agreement yeah there's a social agreement and the social agreement happens because we justify it through ra right gold is somewhat rare or diamonds are somewhat rare so scarcity basically is there and then there's like you know some intrinsic poll or or or whatever but really it's a social agreement and a lot of the meaning we place on it it comes later and so i was like i get i i didn't get that at the time when it came to cryptocurrencies my money i didn't realize that actually it's not just a po scheme that actually the more people who buy in actually is what it what makes it valuable so it's not a bubble that's gonna pop it's that the more believers that you have that's the stronger the social agreement is and therefore the thing actually that actually gives it real value and and it this appeals to certain people and so it's going to is going to grow in this that social agreement is gonna grow and i think there's some crazy charts by the way that show like bitcoin adoption is i think one of the fastest if not the fastest adopted technology ever so i don't wanna say the word ever of all technologies of maybe like i don't know the printing press or like the telephone was a little bit faster from what the from what i heard i haven't even gotten and verified this before i heard it was fast faster than all those but if you just look at the internet for sure it happened so mobile phones in the internet were probably the two most recent technologies that took over the world right if you look at mobile phone adoption and and and internet adoption bitcoin is on a faster pace than both of those and so so the the social agreement is what gives cryptocurrency value and so i was like but this art thing like dude i remember crypto in two thousand seventeen right fe con sitting next to me at the office and he had two kitties and he was breathing them and he gave me a kitty heat bread and i was like what the fuck is this and he's like it's to n nxt and he was explaining to me for the first time back in twenty seventeen i was like oh that's cool but like and there was this hype i remember one day crypto kitties overwhelmed the ethereum network it was like eighty percent of all activity on the ethereum was just crypto kitties and and horror with put all this money into crypto kitties and then like a year later crypto kitties were dead and it is like the beanie baby's fad but even faster and by the way that same team who built crypto cryptocurrencies they're the ones to built and it'd being a top shot as well and so so and anyways i was i was like who's to say that today you guys are spending millions of dollars on crypto punk and millions of dollars on this board yacht club who's to say two years from now this is not crypto it all over again and then a bunch of those believers kind of gave me a bunch of reasons and what i realized was it's the same thing it's the same same idea which is that art has value because of a social social agreement a social construct so why is the mona least more valuable than the next painting of a check look in sideways well because we as a society have over time decided more and more that the mona lisa is valuable and it's not it doesn't matter what type of paint was used what size of canvas it doesn't matter what year it was made like art can have value based on the social agreement how many such punk are there ten thousand okay so my argument is like well maybe there was like a few then yeah could it be valuable in a hundred years yeah maybe but there's like a mona lisa yeah but that you know you say how many you know mona are there how many how many how many paintings did this artist do it's like in their lifetime they may made a few hundred or whatever it was and so you know you can go find any picasso painting and is valuable and that's the idea that these are like these are the deposits right like to og it's the i it's the first n project ever was was script punk and that's what has it's kinda like story value and now the people who believe it it's like bitcoin so there's this great quote that came out that was like again i don't know if this is true with this folk floor but recently some of the big finance guys started buying a bunch of bitcoin and i think it was stanley dr miller who was on with trunk he can't he said you know the thing that turned me around on it was i thought oh this thing gets pumped up and it crashes down is too volatile he's like then paul tudor jones who's this billionaire hedge fund bill been a hedge fund trader one of the most famous guys from wall street he called junk bill and he goes hey you know this that when bitcoin crashed from its all time high which was like seventeen eighteen thousand down to three thousand the eighty six percent of the people who held it never sold a single coin and he's like wow that's amazing the people who own this thing they're like religious z about it and he said well if people are that religious about it meaning if the social agreement the social contract is that strong the belief is that strong that it can withstand at eighty percent crash and they don't liquidate this thing is gonna go up and this thing is gonna be like have have long term value and that's the thing that i see right so that's the probably the only area i've changed my mind is that i wasn't gonna buy crypto punch or forty eight by it was just another crypto kitty that's probably gonna go away and now i'm starting to realize is that the people who own pumps like if you go to open see right now you go try to buy crypto cryptocurrencies you can there's none for sale it's like do these people don't wanna sell them they're like the bitcoin people who are like bitcoin is gonna be worth a million dollars coin someday the the crypto up on holders they have infected each other with this story that says this is the original n this is like the the most valuable art that ever be created in encrypted world this these are gonna be worth you know ten million each and they've convinced stuff that that's true and that because of that there's like no supply on the market and the you know supply demand will sort of tell you so you're you're okay so n entities got it you're and now now after your halfway through your week of learning your current stance on on crypto as a whole oh i mean i was super bullish i'm super bullish now it really wasn't i'm trying to judge whether this is good or bad that's not really what this was it isn't even really i'm trying to understand it better although that does come it was just dude i haven't had time to actually go use all the different stuff that's been built like i already own the cryptocurrencies i already own the assets what i didn't do was you know there's a lot of things built of what you can do with your ethereum you can stake it you can trade it you can blend you could borrow you can buy n t's you can fractional those n entities you you can create a dow which is like this organization it's like this group but it's got a wallet there's all these different things you can do and i knew of them but i haven't done them and there's like a lot of value in actually going and taking the time to go use the apps right it's like go use the products and then form your own opinions on how you feel about them but for me it wasn't really isn't about the opinions it's like it takes time to actually learn how to actually go do all this stuff and if i was twenty today and i'm just i you know my time is worth jack shit and i have nothing else to do this is all i'd be doing this is how i would become valuable what i noticed was that like it's kinda like the people who didn't really figure out the internet because they were successful in real estate or doctors or whatever it's like i don't want my success to inhibit my own ability to go play and learn and so that's what this week was for for me this is i'm i'm like chewing on all of this i gotta think about all this this is nutty to me you're the it's like the way that maybe like maybe maybe like some fitness stuff the way that it comes to me and i just like i grab it easily and i enjoy it and i and obsessed with it that's how you are with this it's so hard for someone who's not pre pre i don't know who's predisposed to this type of stuff to like when i hear you my stuff is a great example because you're athletic if i say there's a track nearby you go you go there and you fucking run on this track at circles and i'm like oh man it sounds like a lot of work i don't really wanna do that or if i'm like yeah there's just knees over toes guy you go buy the program and then you spend the next six weeks trying to do pistol squats on one me and then like you're like oh boxing cool then you go could join a box and gym and you go sign up for an amateur fight like i'm doing that in the way that i'm athletic which is like great yeah like when i go to when i go to a discord i'm like i it's like i'm like i'm like a little autistic going into an ikea i'm like i just i'm overwhelmed i don't know what to do i wanna clam up i'm freaking out there's two alright like you wanna do wanna run through a few of these things or or you wanna wrap up i have a two i have two interest i i have two interesting things i wanted to show you okay let let's do this this related there's this great twitter thread i thought i wanted to get your opinion on it's about levels of levels of wealth and something we talked about on here before but i i thought this guy's take was interesting so okay this the account is i i five two nine and i read it but i i i like your i like yours he didn't do a very good job of writing it did not okay maybe you didn't okay so his his writing wasn't it just clears yours okay i thought it was pretty good maybe i'm wrong but anyways i thought the material was good so this is one of those anonymous twitter accounts that's like this guy's clearly wealthy he owns screw up crypto upon and he's like kinda smart i would say like he's a little naval volley for like the crypto world he's like pseudo is anonymous is a little bit of naval vault right so so he has a he has a threat he goes here's how i think about about making it or like wealth basically he goes level one crushed by circumstances these are like refugees in syria you're born in a civil war in the congo unfortunately billions of our like come you know comrades in life don't even have the faint opportunity to make it because they were born in you know for certain circumstances outside their control they were born into like very very tough situations here he goes for me he goes this this feels like this makes me feel funny inside i'm para it for but it makes it makes feel funny inside right like thousands of little kids will die today and i'm on the internet buying you know jpeg for for thousands of dollars you know because and they don't have access to a fifty cent pill that could like end their agony and like give them like you know some piece they're you know their dreams are being cut short because they don't have access to basic you know water or sanitation and medicine he goes but he goes level one is not a it's not a like nice problem it's a coordination problem he goes literally everybody on earth with skip having a soda today you know and they would just have a glass of water instead if they knew it would save that kid's life if that three bucks could go to that kid's life instead for that coffee or that soda that you would skip but the systems are not place an order for us to be able to just push that button easily and have that outcome happen he goes for for now society hasn't fixed this this tweet alone i thought was like one of the most insightful and maybe i'm just a fucking sucker for this shit but like when he said this it rang so true to me that yes we all in the like privileged world would happily skip over a cup of coffee or more just i skip that that money goes into this thing and actually saves this person but like we need the coordination we need the certainty we need we need a lot of people to do it for that effect to happen and then we need the money to actually go to the right place and then we need to see the result in order for us to actually like yeah fix these problems at scale so i thought wow if you wanna go work on a startup up idea solve that make it so that lots of people can very easily skip this thing and and that they can that money actually gets the result done and then everybody sees the result of it and it would bring so much gratification then we would all wanna do it again okay so that that's one tweet then he goes alright if you're at level one maybe crushed by circumstances you're not reading these tweets i have no solutions to level one i hope humans progress and we could solve level one we can reduce level one problems every year if you're if you're or if your key point if you're reading this tweet you already made it past level one keep going alright level two is the struggle is real this is where day to day you have financial problems they're kind of is like a stress for you you might have a job or two you don't have much in terms of savings you worry about if you had an emergency where would you find the money to pay for it the car breaks down it can cause a cascading set of crises and problems just because you didn't have enough money buffer if you're in level two and you're in good health do everything possible to get out of level two work time take another job push harder right now because just getting out of level two to level three the life changes is massive so when money problems are like front and center in your life or that stress lingers in your head all day it is a tax on your happiness and your productivity and unlike level one there's a lot of people in level two that i know and have been there in life and have gotten out and if you can escape do everything possible to do so he goes you here's my my practical advice if now if you're in level two and you might own something like an n that if you sold it it would move you into level three just absolutely sell it right now and get out of level two the life benefits versus level two and level three are huge and he goes level three middle class in the us everybody thinks their middle class i think is so true that's true if you're if you're making fifty thousand year in ohio you think your middle class if you're making five in san francisco ago you think your middle class so despite the fact that there is a def def middle class and at least like for you know for simplicity let's just call it this you got a house you have a car you have some some savings but you don't have enough where you have like fuck money you can't just buy whatever you want and you don't really know how you're gonna pay for big things down the road bigger house college etcetera i spent most of this guy's talking to because i spent most of my clients in my my life in middle class it's a great happy place to be if you're there don't keep looking up at the people who have more first be appreciative that you're not in level two or level level one where you crushed by circumstances you have a great life you were in the top one percent of anybody who has ever lived on earth that that is very true he goes level four i call this we like nice things he's like this is where he goes this is anything from like the the the top end of middle class to like the uber rich and it's a state of mind it's not a specific income level your basic life issues are sorted and now you just buy things you enjoy this might be like a a trip of vacation a how a second house or it might be a private jet there's an endless playground of shit to buy and however much you earn you can spend it there's enough things to go by congratulations once again you've made it you're now in the point o one or oh one percent of people who have ever lived on planet earth and then he starts talking about like you know but level four is tricky you think it brings you a lot more happiness it doesn't really in fact sometimes it brings more stress or this anxiety that you you you got it all and you're still not happy and and you goes so actually level three kinda only had upsides compared to level two but level four actually has some traps and if you made it to level four congrats you know like here's my take you know you get you really wanna get to level you you wanna be oh first it says be honest with yourself no he goes first do all the things go to paris rent a boat upgrade your flight to business class then check out how level four lens he goes then ask yourself are you happier that does bring your joy which of those things brought you joy what was the is that the stuff is that the experiences what felt great what doesn't like ask yourself those questions and goes level five is when you're post consumption where you no longer care about the shit you can buy you're just caring about sort of like how you choose to spend your time and you wanna spend your time in ways that bring you like peace and happiness for some people that's a small house and a truck on a form of wyoming for other people that's you know live in large in new york and being a power player in on cnbc every week don't make any judge judgments it is what it is just you know figure out how you wanna spend your time are you playing golf or you're working on something with a higher purpose for you the happiest people seem to be the people that are satisfied through level five but working on things that intrinsically motivate them intrinsic happiness not external goods level blah blah and that's the that's tricky so i just curious what's your you're what's you're taking this that's awesome that's awesome is there is there any part of this by the way he goes question i get what level is is username six five two nine which is his username he goes i balance between level four and five based on how much i enjoy it how much i worry about the world and nice things i see on instagram any given day i spent most of my life in level three middle class loved it my family had brief moments in level one level two but i was too young to notice i feel blessed that's good this is a good ass thread this could be a book he did a good job i guess you're right he his writing was pretty good if that's if you read it exact i was skimming it and i was like it's confusing but that's amazing i hooks sucked it it was way too much jargon but the actual content was solid the one thing i told my go i dm to my i go this is a great threat of resonates i go the one thing you're missing is that there is a moment somewhere at the top of l three right before l four maybe this is just l four which is that you d time and money where before in your life you were always trading your time to earn money and now you start trading your time your money to get more time back and i said actually i think that's what level four really is not just being able to buy all the stuff you want it's the freedom of time and recognize that and like get to that point as fast as you can i i think it's this is an interesting conversation for us because both of us probably have very recently gone from three to four and yeah very likely are not entirely far from four to five and so but we kind of experience all of that very we we experienced both of all those jumps like in a in like a incredibly short amount of time can can i do my wanna be an evolving thing for a second yeah so we are right we were in level three when we first met you know last seven eight years of our life and then probably in the last two years when i sold my company and you sold yours is when we jumped into level four and if we the naval thing is basically we got financial freedom which meant we don't have to like worry about money anymore but then we need freedom from finance which is level five which is when you stop making decisions based on money and i think that's what the truly wealthy people do is they'd choose how to spend their time not because of the financial outcome at all but look bro listen listen though let's see no longer pulls with them let's be real here though we just first of all we're getting paid stupid money to just sit here and shoot the shit second of all we just shot the shit about you taking the week off to learn so like we're not our like maybe that is five or is that four it is five but at the same time one i doing this e commerce business is it because it lights my soul on fire every day no it's because it was an opportunity and i'm trying to capitalize on it and it's working and now i don't wanna give it up because i think it's gonna be super successful and i like i like feeling like i'm successful like winning i like when a project works and i like the money that comes with it and so like there are still and i like the way he said he bounces between them it's not like when you're at a level more than a hundred percent of your decisions and you and a hundred percent of your life you you're you're acting that way it's not you you like fluctuate between these things and i personally have not been able to like let go of like i i i haven't been able to remove money from my kind of like core decision making criteria of why to do something or not just something it's still there that means i'm not actually free from it because it's still like part of the contract part of the part of the thing i'm optimized before whereas is i know some people who don't do that who like michael birch right who's my main investor i got to work with them sitting next to him every day he he does something he invest he does things that will make money he thinks it's he's you know he he gets excited when a investment or a business starts to work and makes money but when we were deciding what to do in any really any given case like i feel like money was like out of the twelfth on the list of things he would think about it's he a billionaire you think or he probably it it plus he may not be matter he goes most people owe that you think billionaires are not not quite there but it doesn't matter it's probably not that you know what's it difference between five hundred a billion right yeah and so do do you think he so the the weird thing that i've noticed is if when you when money is now no longer part of the equation it's kinda depressing because you're like fuck this has been like the goal the all time and now like my decision making processes has totally changed it's kind of a weird spot and so is he depressed do you think because of that because like he's the same motivating factor isn't there anymore and he's like oh man now i'm like changed no he's happy he's really happy but he did tell me he goes actually he even tell me this okay the reason the billionaire conversation came up is because the bbc did a documentary called how to be a billionaire by the way your your boy has a a cam a cameo in i saw a minute or two it i don't know where this thing plays it's like on airplanes so sometimes they'll don't get a picture somebody sends to me be a their head rest as they're watching this documentary and then i popped into it and so like because they're talking it's about michael it's not about me but like there's they follow four people that are billionaires i think he he told me three of the four he goes i don't think we're actually billionaires himself included and he goes he he he says something in there he goes yeah when we sold bib and we had like you know so all of a sudden all wealth he goes so obviously great and like you know but kind of anti like i had more fun building it than i did selling it and he goes you know the weird thing was that anytime i felt like not so good like if i felt sad or whatever like nobody wants to hear it right like what's the most annoying thing in the world an unhappy billionaire and i think he said something like that and i like wow that's so true actually like if he came to me about being gl and whatever it would be hard for me in my initial reacts reactivate to be like dude you have it all and it's like that's what a person in the third world would say to me and that's what a crippled person would say to that person in the third world like this was a never ending chain of looking at somebody and saying you're unhappy you have it all and so he did say there was time supposed where they were kinda like well what do we do now and that was little bit weird and you can be unhappy for other parts of your life that money doesn't solve those problems and whether it's like relationships or other stuff that can happen too but since i've known him which was a few years after he sold it he is extremely happy and at peace he didn't have like fo or this itch genius to like go prove himself and all this stuff i didn't see it at least and then he worked on projects that gave him joy so like he loves building like get buying real estate value buildings and like designing a space that having people use that space so what that's why our office was so pi out because you just love the idea of building a dream office and coming to work in it every day and having you know this is the perfect playground to go work in he did that with the battery bought a sixty thousand square foot old candy factory retrofitted it and then put you know turn willy won factory he made all the rooms unique and fun to be in and that project was never gonna make money in fact everybody told him dude you're burning so much money doing this is such a bad financial move he's like well that's okay it's not a financial move what how did that end know was it he got well he built a dope space it's like the who's who our members like through it he's made all the he met made all these different connections like you know when justin bieber comes down and beyonce they stay there and you know elon musk hangs out there like dude i'm pretty sure i was i'm pretty sure i was there one time and i saw a monk and snoop dogg sitting at a booth together yeah dude it's crazy you could bump to a lot of people there you know i saw the and d cap walk in i was like oh shit leo but you know it's not just the the fame like obviously like i think i think that side still pulls soon i think the social side obviously he does a lot of things to like maximize the social game but it's not financial so he had told me once he's like he's like yeah this thing cost a lot of money to build and we we blew our budget on like trying to make it a dope space i but my thing was my rule was like okay once it's operational i don't mind if i never get my capex back as long as the op doesn't continually bleed more and more money every year and that's why it got to where the op x basically the membership and the the fees of the fee the membership dues plus the the restaurant bar and all that cover the cost of running it so while you may never get a positive return on actually almost certainly we'll never get a positive return on the i don't know maybe maybe a hundred million he put into like the building and the the the build out i don't know what it was but like i wouldn't be shocked if there's fifty to a hundred million i don't think he'll ever get that back but it doesn't leave money now and so he's like happy with that so yeah anyways not in a long story short he's super happy he goes he goes on trips to africa all at the time where like he doesn't just give money to charity water he goes there he visits the villages he stays there in a tent and he like experiences say that he brings his whole family with them that's like their favorite time of the year is when they get to go to like rural africa sleep in a tent you know and and live in this village and then like bring help bring like better life conditions to the people there well that's bad do we wanna do we wanna end there or what do we wanna do yeah we can end there because somehow we went pretty long they told us to keep these under forty five minutes for youtube but i have a feeling should be hard for us to do that that's alright this one was maybe extra order i oh well i was yep well alright this an idea you said something about let's let's do one more panic attacks you said you've had panic attacks and you started it you asked twitter for panic attack this gave me an idea but first tell me your panic attack thing and i'll tell you my idea so i've had panic attacks since the seventh grade i remember the exact day it was a third day of school at eight fifty five pm i had this weird thought where i thought like what's outside of the world and like if you if feel like you go to space you just like keep going and like there's nothing out there and we're just meaning and i remember i if i flipped out and i got panic i went to the doc i went to the downs to the nurse i was like my heart i'm having a heart attack i can't breathe like i and so ever since then i've had i've been very panic and i get a panic attack i have very very distinct triggers and i take daily medication and like a xanax for that i keep with me just in case so like anything that involves tight spaces that i can't get out of or like being really deep in the wilderness and i can't get out of i flip out and i hate it so i get crazy panic attacks because of it so like when we fly i'm very medicated i just i can't stand very claustrophobic i don't go on elevators or i try not to i don't like rooms without windows and i don't take the subway okay and when you get a panic attack what do you do i keep medication on me at all times and i'll take one pill if i didn't take that pill it feels like i'm dying like i feel like i wanna kill myself like i'm like my heart is is going so hard i feel like i feel like i'm dying i feel like i'm about to die i literally think the world's gonna end and i'm like i'm flipping out okay that's crazy i've never experienced something like that my buddy had one in college while we were he sitting connections playing halo and then like he was doing something else and he had a panic attack and like we called an ambulance and it was the first ever heard this and at the time i was like bro just relax like yeah it's hard it's like that was my it's like telling you it's like telling a drug addict like dude just don't do heroin right i don't i know it sounds like i didn't understand it and it was my first time experience yeah it sounded like a attacks like all the symptoms were like a heart attack symptoms and so one thing i wanna share with you somebody had tweeted this and i saw that emmett who was my my manager at the time but he's is the ceo of twitch he had tweeted this fact somebody said i won't tweeted to me no no somebody had tweeted this out they go any advice on how to help someone experiencing anxiety potentially panic attacks relax and ground themselves i don't have experience with this blah lot and then emmett it randomly replied sorry sorry i i wanna get context they retweeted my tweet no no this was a tweet i saw two years ago that your tweet me okay i saw him reply to this and he goes this may sound weird but the mammal diving reflex is triggered by triggered by sub merging your face of cold water and cuts the panic attack loop can be very very effective but obviously hard to do in public have you ever heard of this no but i would love i would be interested in so then he linked it and i you know so i went to it so like here you can i'll give you the link so i may had panic attacks i think a lot of high functioning people get because like i think in order to be like assume so or why would in order to be in order to be like high functioning and successful oftentimes you're motivated you're like you're you're neuro right you're motivated by some anxiety driven thing and i imagine there's a huge correlation between the two something so basically my understanding i so i look i remember reading this two years ago when you tweeted it as they reminded me of it so i remember looking into it and basically there's you just need to to change state so there's a state that triggers the panic attack and so if you wanna undo if you wanna stop the panic attack you need to change state that's hard to change state when you're in a panic attack and so the when you feel it coming on this is the thing to do you go into a very cold a very cold ice water you have to get a really cold water and plunge your face for ten to twenty seconds and what that does is it automatically triggers your heart rate to slow down and your your blood gets sort sort of like centered around your core and that will short circuit the the panic attack loop and so for you or anybody else who has this that's good i know how you would try this but but try it well it's not that bad it looks like the there's like an example of a guy in his kitchen with just a bowl of ice water like i get him in the middle at night sometimes i'll wake up and i'm like what's going on where am i and i start flipping out and he shows his heartbeat right going from a hundred and three beats per minute to forty seven beats per minute after just twenty seconds with his face and the thing so this guy get so okay so by the way a hundred and three beats per minute just from a panic attack that's pretty wild that's a that's a high that's a high heart rate it's hard like i can't make my heart rate go that high just sitting still right you not isn't like resting heart rate like seventy to ninety or something like that it should be less than seventy yeah okay so so that was the first thing that came to mind the second thing was patients like me so the thing you did where you were like i have this thing and like people have kind of like an a aversion to go into the doctor in general right some people don't go because of cost some people don't go because of convenience some people don't go because they don't like the doctor some people don't go because they just wanna feel they they are worried they're getting a diagnosis with something and they just they'd rather be bliss and patients like me has always been this thing that fascinated me are you familiar with patients like me no i'm looking it up it's this community it's where you find other people that had the same condition medical condition that you do so let's say you have some rare form of leukemia you will find a group of other people with the same form of leukemia then you could go there and like maybe in your real life you can't find anybody who can empathize with you or share ideas or share suffering or share you know in this there's a bunch of other people going through the same thing as you which is one of the most bonding experiences there is is going through suffering that going through a unique suffering that other people have gone through and so i think these groups are probably incredibly valuable to the person and also sticky as a product now they've raised a hundred and fifty million dollars which tells me that this is a real like business opportunity but i pacing like me has been around for a long time i bet that there's an opportunity to like reboot the sort of like patients like me idea and just do it simpler more mobile friendly and either you'd be doing a lot of good in the world plus be building a very valuable app around community where and maybe you could start this with facebook groups there are lots of facebook groups for people who have certain conditions and and i i think there's probably a way to bootstrap but i think this is really valuable company to build both in terms of the value to site does this makes money value as a business i don't know if patients like me makes money i don't know if they you know have like sort like you know pharmaceutical companies sponsors certain things or i don't know what they i don't know what they do as far as that goes maybe it's paid membership i don't know i'm i'm i'm assuming people would pay once they find some value in the community for like maybe premium education or inter like a member's lounge or something like that i'm not sure how they make money but i do think that these are probably very very valuable and the thing you did where you just kinda go ask if you want other people who have had similar who have the similar to the the the is crazy right i've gotten a hundred and dms exactly because if if you if you've experienced something like the way i felt the urge to share with you this a solution like this what happens whether it's like hey my pet won't eat you know i have a multi and she's picky eater i tried everything any help and it's like people will fucking come to the rescue on facebook and be like here is like a ten part guide i just created for you because i went through that too and i found something actually works and so there's is very strong psychology around that so i think that there's an opportunity to reboot patients like me i would use google adwords because i think people go to google when they have a problem this is just just how to stop panic attacks and i would just use adwords to to grow this thing and try to get like you know each niche thing to have like you know tens of thousands of members inside what call it like the crazy crew crazy crew dot c this is awesome i've never seen i'm i got a research host maybe that's good mean you had i somebody lyme disease thing right dude when you had your lyme disease problem who saved you put it out there in public i'm like i got this fucking thing and then then somebody was like y i got she's yeah i got you and then she gave you like the miracle cure and then you're like fine now right like you literally kinda got your life saved through doing something similar yeah yeah the lady i told the story lady i don't even know bought me a twenty five thousand dollar treatment and i she need know who i was it is wild i'm gonna have to research held yeah alright well good suggestion i'm gonna research this i'd never heard of i've never heard have so many of these things mental agility and patients like me what a crazy business i have to research it alright i think that's the episode i will see if this is gonna be good this is our longest episode ever i think yeah this one went a while alright we're out here i feel like i where i what i want to never